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I'm a senior product marketing and go-to-market leader with 15 years of experience helping B2B SaaS companies launch, reposition, and scale their products. I specialize in leading end-to-end GTM efforts and acting as a bridge between product, marketing, and revenue teams to replace feature-led thinking with customer-led strategy. Companies bring me in when launches aren’t landing, messaging isn’t resonating, or commercial teams aren’t aligned around a clear story. My work creates a tight feedback loop between customer insight, product development, and go-to-market execution—resulting in clearer positioning, stronger adoption, and commercial teams equipped to succeed.…I'm a senior product marketing and go-to-market leader with 15 years of experience helping B2B SaaS companies launch, reposition, and scale their products. I specialize in leading end-to-end GTM efforts and acting as a bridge between product, marketing, and revenue teams to replace feature-led thinking with customer-led strategy. Companies bring me in when launches aren’t landing, messaging isn’t resonating, or commercial teams aren’t aligned around a clear story. My work creates a tight feedback loop between customer insight, product development, and go-to-market execution—resulting in clearer positioning, stronger adoption, and commercial teams equipped to succeed.

Dayna Goldman

Product Marketer, Marketing Strategist, Brand Strategist, +7

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I'm a senior product marketing and go-to-market leader with 15 years of experience helping B2B SaaS companies launch, reposition, and scale their products. I specialize in leading end-to-end GTM efforts and acting as a bridge between product, marketing, and revenue teams to replace feature-led thinking with customer-led strategy. Companies bring me in when launches aren’t landing, messaging isn’t resonating, or commercial teams aren’t aligned around a clear story. My work creates a tight feedback loop between customer insight, product development, and go-to-market execution—resulting in clearer positioning, stronger adoption, and commercial teams equipped to succeed.…I'm a senior product marketing and go-to-market leader with 15 years of experience helping B2B SaaS companies launch, reposition, and scale their products. I specialize in leading end-to-end GTM efforts and acting as a bridge between product, marketing, and revenue teams to replace feature-led thinking with customer-led strategy. Companies bring me in when launches aren’t landing, messaging isn’t resonating, or commercial teams aren’t aligned around a clear story. My work creates a tight feedback loop between customer insight, product development, and go-to-market execution—resulting in clearer positioning, stronger adoption, and commercial teams equipped to succeed.

Available to hire

I’m a senior product marketing and go-to-market leader with 15 years of experience helping B2B SaaS companies launch, reposition, and scale their products. I specialize in leading end-to-end GTM efforts and acting as a bridge between product, marketing, and revenue teams to replace feature-led thinking with customer-led strategy.

Companies bring me in when launches aren’t landing, messaging isn’t resonating, or commercial teams aren’t aligned around a clear story. My work creates a tight feedback loop between customer insight, product development, and go-to-market execution—resulting in clearer positioning, stronger adoption, and commercial teams equipped to succeed.