Available to hire
I’m a creative and results-driven marketing professional with nearly four years of experience in content creation, digital marketing, and social media management. I excel at crafting engaging content and boosting brand visibility through data-informed decisions and collaborative teamwork.
From SEO audits using Ahrefs and Screaming Frog to producing blog posts, emails, and social posts, I’ve helped brands improve online presence and audience reach. I recently contributed marketing content for DCIs programme in Germany and led pre-launch social strategy, with ongoing freelance projects building a consistent brand voice across channels.
Skills
Language
English
Fluent
German
Beginner
Work Experience
Marketing Trainee at DCI (in partnership with Train the Future), Germany
September 1, 2024 - PresentDeveloped strategic recommendations for content marketing to boost brand visibility as part of student projects. Conducted in-depth SEO analysis using tools like Ahrefs and Screaming Frog, identifying optimization opportunities to improve search engine rankings. Analyzed website traffic and user acquisition metrics to optimize the Awareness Stage of the marketing funnel, providing actionable insights to boost online presence. Proposed and implemented email marketing strategies for improved engagement and conversion rates, utilizing Mailchimp to design and deploy targeted email campaigns and create effective pop-ups. Formulated website enhancements to optimize user experience, aligning with marketing goals.
Marketing Executive at ITRadiant Solutions, India
July 31, 2023 - July 17, 2025Developed marketing content, including social media posts, ads, videos, and newsletters, driving brand visibility and engagement. Managed social media platforms, significantly boosting engagement rates and expanding audience reach. Produced SEO-optimized blogs, website copy, and marketing collateral to enhance online presence and lead generation. Maintained and updated pharmaceutical event databases using tools like ZoomInfo.
Content Writer (Intern) at Go Digital Hub, India
September 30, 2020 - July 17, 2025Crafted compelling articles, taglines, and marketing content across multiple platforms to boost customer engagement and brand visibility. Developed high-converting website copy, email campaign content, and catalog content to drive audience interaction and sales growth.
Media Intern at Deccan Chronicle, India
January 31, 2020 - July 17, 2025Reported on events, authored feature stories, and crafted human-interest articles for both broadsheet and tabloid editions. Developed strong storytelling skills through in-depth coverage of community-focused and public affairs topics.
Marketing Executive at Radiant Solutions
September 1, 2021 - July 31, 2023Creative and results-driven marketing professional with experience in content creation, digital marketing, and social media management. Conducted in-depth SEO analysis using tools like Ahrefs and Screaming Frog to identify optimization opportunities and improve search rankings. Implemented email marketing strategies with Mailchimp and designed campaigns to boost engagement. Optimized website user experience and contributed to brand visibility.
Marketing Trainee at DCI (in partnership with Train the Future)
September 1, 2024 - July 31, 2025Developed marketing content, including social media posts, ads, videos, and newsletters, driving brand visibility and engagement. Managed social media platforms and boosted engagement rates. Produced SEO-optimized blogs, website copy, and marketing collateral to enhance online presence and lead generation. Maintained and updated pharmaceutical event databases using tools like ZoomInfo. Created diverse marketing content across platforms, including website, email, and catalog copy to boost brand visibility, engagement, and sales.
Content Writer (Intern) at Go Digital Hub
August 1, 2020 - September 30, 2020Intern content writer developing engaging material for digital campaigns, contributing to Canva, Google Ads references, content calendars, and maintaining brand voice and visual identity across channels.
Social Media Marketing Manager at Revyu.AI
July 1, 2025 - November 30, 2025Planned and executed a 4-week pre-launch content strategy across all social media platforms, creating static posts, carousels, and short videos. Managed and updated platforms via Meta Business Suite to maintain a consistent presence. Created content for a product launch, blending AI-driven storytelling with brand positioning. Analyzed engagement data to refine content style and posting schedule for stronger reach and interaction.
Freelance Digital Marketing Manager at Kyra Suz - Personal Branding
November 1, 2025 - PresentCreated static posts, videos, and carousels for social media platforms using Meta Business Suite. Wrote and published blog posts on WordPress. Developed content calendars and maintained a consistent brand voice and visual identity across digital channels, including Linktree setup.
Marketing Executive at IT Radiant Solutions
September 1, 2021 - July 1, 2023Created marketing content across channels including social media posts, ads, videos, and newsletters; managed social media platforms; produced SEO-optimized blogs, website copy, and marketing collateral to boost online presence and lead generation; maintained a pharma/cosmetics database using ZoomInfo; created diverse content across website, email, and catalog copy to boost brand visibility, engagement and sales.
Education
Master of Arts at Madras Christian College
January 1, 2019 - December 31, 2021Bachelor of Arts at Govt. College for Women
January 1, 2016 - December 31, 2019Master of Arts in Communication at Madras Christian College
January 1, 2019 - December 31, 2021Bachelor of Arts in Economics at Govt. College for Women
January 1, 2016 - December 31, 2019Full-time Training in Online Marketing at Digital Career Institute (DCI)
January 1, 2024 - December 31, 2025Master of Arts in Communication at Madras Christian College
January 1, 2019 - January 1, 2021Bachelor of Arts in Economics at Govt. College for Women
January 1, 2016 - January 1, 2019Qualifications
Fundamentals of Digital Marketing - Google
January 1, 2023 - December 31, 2023Google Analytics Certification - Skillshop
January 11, 2030 - July 17, 2025Google Ads Search & Display Certification
January 11, 2030 - July 17, 2025Digital Journalism – Reuters
January 11, 2030 - July 17, 2025Google Analytics Certification
January 11, 2030 - January 23, 2026Google Ads Certification (Search & Display)
January 11, 2030 - January 23, 2026Fundamentals of Digital Marketing - Google
January 11, 2030 - January 23, 2026Digital Journalism – Reuters
January 11, 2030 - January 23, 2026GA4 Certified
January 11, 2030 - January 23, 2026Fundamentals of Digital Marketing - Google
January 11, 2030 - January 23, 2026Google Analytics Certification - Skillshop
January 11, 2030 - January 23, 2026Google Ads - Search & Display Certification
January 11, 2030 - January 23, 2026Digital Journalism – Reuters
January 11, 2030 - January 23, 2026Master of Arts in Communication
January 1, 2019 - January 1, 2021Bachelor of Arts in Economics
January 1, 2016 - January 1, 2019Fundamentals of Digital Marketing - Google
January 11, 2030 - January 23, 2026Google Analytics Certification - Skillshop
January 11, 2030 - January 23, 2026Google Ads - Search & Display Certification
January 11, 2030 - January 23, 2026Digital Journalism – Reuters
January 11, 2030 - January 23, 2026Industry Experience
Media & Entertainment, Professional Services, Retail, Education, Software & Internet
Skills
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