Hi, I'm Oluwaseyi Obikoya, a passionate digital marketer and team leader with extensive experience in driving online marketing success and building strong customer relationships. I specialize in social media management, lead generation, and customer service, always striving to create a positive and productive work environment. I enjoy mentoring teams and working collaboratively to achieve company goals. With a solid background in political science and years of hands-on marketing experience, I bring a data-driven approach to campaign management, consistently optimizing for higher engagement and conversion rates. I’m always eager to learn and adapt in the fast-paced world of digital marketing while fostering creativity and open communication.

Oluwaseyi Obikoya

Hi, I'm Oluwaseyi Obikoya, a passionate digital marketer and team leader with extensive experience in driving online marketing success and building strong customer relationships. I specialize in social media management, lead generation, and customer service, always striving to create a positive and productive work environment. I enjoy mentoring teams and working collaboratively to achieve company goals. With a solid background in political science and years of hands-on marketing experience, I bring a data-driven approach to campaign management, consistently optimizing for higher engagement and conversion rates. I’m always eager to learn and adapt in the fast-paced world of digital marketing while fostering creativity and open communication.

Available to hire

Hi, I’m Oluwaseyi Obikoya, a passionate digital marketer and team leader with extensive experience in driving online marketing success and building strong customer relationships. I specialize in social media management, lead generation, and customer service, always striving to create a positive and productive work environment. I enjoy mentoring teams and working collaboratively to achieve company goals.

With a solid background in political science and years of hands-on marketing experience, I bring a data-driven approach to campaign management, consistently optimizing for higher engagement and conversion rates. I’m always eager to learn and adapt in the fast-paced world of digital marketing while fostering creativity and open communication.

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Language

English
Fluent

Work Experience

Team Lead at Yannis Marketing
March 1, 2022 - December 31, 2025
Directed and supervised a team of 16 towards achieving company goals. Led the team in generating over 5 thousand leads, supervised interaction with over 1 thousand customers providing exceptional customer service. Fostered a positive work environment through teamwork, communication, and employee recognition. Established performance metrics, conducted weekly team meetings, provided training and mentoring, and contributed to recruitment efforts to strengthen the team.
Digital Marketer at Purple Rose Care
May 1, 2023 - June 30, 2024
Improved landing page performance through data-driven design, resulting in higher conversions and over 100 daily site visits. Developed engaging social media content increasing user engagement. Optimized digital advertising budgets to maximize ROI. Measured and reported on campaign performance against KPIs, managing campaigns to build brand awareness and drive traffic leading to conversions.
Media Buyer at Yannis Marketing
March 1, 2022 - June 5, 2024
Planned and managed ad campaigns on Meta and TikTok. Optimized campaigns to reduce cost per acquisition and increase return on investment. Tracked key performance indicators such as CTR, CPM, and ROAS to make data-driven adjustments. Managed ad budgets exceeding twenty million naira efficiently, generated over hundred million in revenue. Worked closely with teams to align creatives and copy, focusing on e-commerce and lead generation, delivering over 2,000 orders.
Social Media Manager at Teeshirtsng
July 1, 2021 - June 30, 2022
Increased customer engagement via social media management. Handled multiple platforms ensuring consistent brand voice and message. Monitored social media trends and adopted new strategies to stay competitive. Created compelling and visually appealing content to boost engagement rates. Analyzed and reported campaign results.

Education

M.Sc. at University of Ilorin
January 1, 2021 - December 31, 2022
Bachelor of Science at University of Ilorin, Kwara State, Nigeria
October 1, 2014 - October 31, 2018
Master of Science at University of Ilorin, Kwara State, Nigeria
October 1, 2021 - October 31, 2024

Qualifications

Add your qualifications or awards here.

Industry Experience

Education, Government, Professional Services, Media & Entertainment, Retail, Software & Internet