I’m a growth and revenue marketing leader with 15+ years building demand engines for B2B SaaS and AI driven companies in healthcare, fintech, and legal tech. I’ve led marketing at high growth startups that scaled from early stage to unicorn status, driving pipeline, revenue, and category leadership. I specialize in full funnel growth, ABM, marketing ops, AI powered demand systems, and conversion optimization. I’ve built modern stacks across HubSpot, Salesforce, Marketo, 6sense, Demandbase, and predictive AI tools to connect marketing directly to revenue. Today I work as a fractional CMO and growth advisor helping founders and revenue teams fix funnel leaks, accelerate inbound and outbound, launch scalable ABM programs, and turn marketing into a predictable growth engine. If you want a senior operator who moves fast, works hands on, and cares about real business outcomes, I’m your guy.

I’m a growth and revenue marketing leader with 15+ years building demand engines for B2B SaaS and AI driven companies in healthcare, fintech, and legal tech. I’ve led marketing at high growth startups that scaled from early stage to unicorn status, driving pipeline, revenue, and category leadership. I specialize in full funnel growth, ABM, marketing ops, AI powered demand systems, and conversion optimization. I’ve built modern stacks across HubSpot, Salesforce, Marketo, 6sense, Demandbase, and predictive AI tools to connect marketing directly to revenue. Today I work as a fractional CMO and growth advisor helping founders and revenue teams fix funnel leaks, accelerate inbound and outbound, launch scalable ABM programs, and turn marketing into a predictable growth engine. If you want a senior operator who moves fast, works hands on, and cares about real business outcomes, I’m your guy.

Available to hire

I’m a growth and revenue marketing leader with 15+ years building demand engines for B2B SaaS and AI driven companies in healthcare, fintech, and legal tech. I’ve led marketing at high growth startups that scaled from early stage to unicorn status, driving pipeline, revenue, and category leadership.

I specialize in full funnel growth, ABM, marketing ops, AI powered demand systems, and conversion optimization. I’ve built modern stacks across HubSpot, Salesforce, Marketo, 6sense, Demandbase, and predictive AI tools to connect marketing directly to revenue.

Today I work as a fractional CMO and growth advisor helping founders and revenue teams fix funnel leaks, accelerate inbound and outbound, launch scalable ABM programs, and turn marketing into a predictable growth engine.

If you want a senior operator who moves fast, works hands on, and cares about real business outcomes, I’m your guy.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
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Language

English
Fluent

Work Experience

Senior Vice President Growth Marketing at Aidoc
August 1, 2023 - October 1, 2025
Led a global growth marketing organization for a clinical AI company with solutions deployed in 1,000+ hospitals, guiding AI-driven growth strategy, predictive analytics, and marketing automation to optimize lead acquisition, pipeline velocity, and LTV/CAC. Built a best-in-class growth team spanning paid media, organic activation, and lifecycle marketing, integrating AI tools for campaign optimization, content personalization, and real-time performance forecasting. Established AI-enabled revenue attribution framework in marketing operations and budget management, continuously refining channel mix. Partnered with Sales, Product, and Finance to align GTM strategy and implement AI-powered ABM and data-driven decision making.
Vice President Performance Marketing at Viz.ai
April 1, 2021 - June 1, 2023
Directed performance marketing across 20+ channels, built end-to-end lead-management process from top of funnel to sales handoff, and established a Marketing Impact Contribution model. Collaborated with Sales on ABM 1:1 strategies and account targeting, aligning objectives and key results with corporate OKRs.
Vice President, Analytics & Marketing Operations at TigerConnect
November 1, 2016 - March 1, 2021
Oversaw marketing programs for enterprise, SMB, and client teams across digital demand generation, events, website, and nurture programs. Managed enterprise business development and optimized outbound programs. Implemented performance metrics for lead funnel progression and market analysis to drive efficiency and data-driven decision making. Led daily use of Marketo, Salesforce, Definitive Healthcare, and Google Analytics to measure and improve campaign results.
Marketing Operations & Analytics (role overlap with NextGen Healthcare) at NextGen Healthcare
November 1, 2016 - Present
Developed key performance dashboards and pipeline reporting tools tracking opportunities from lead generation through revenue realization. Managed two Marketo instances and led marketing automation operations to ensure accurate tracking and nurturing of leads. Directed Marketing Operations and Marketing Account Representative teams, optimizing lead management and sales alignment.
Marketing Operations & CRM Specialist at Thomson Reuters
June 1, 2011 - July 1, 2013
Provided global support for marketing operations, analysis, and CRM systems (Eloqua & Salesforce). Led rollout of global lead-scoring framework and management processes, training teams to drive adoption. Created HTML web forms to support global e-marketing initiatives and improved campaign performance reporting.
Early Career, Marketing Analytics & Operations at A.C. Moore | RSM McGladrey | Relevante | MWI
July 31, 2003 - June 30, 2011
• Built foundational expertise in marketing automation, CRM, analytics, and campaign optimization • Supported enterprise and mid-market organizations with reporting, lead scoring, testing, and measurement • Worked cross-functionally with marketing, sales, and analytics teams to support GTM execution
Director, Analytics & Marketing Operations at NextGen Healthcare
July 1, 2013 - November 1, 2016
Built marketing analytics and pipeline reporting for enterprise and SMB segments across Salesforce and Marketo; led marketing automation operations and RevOps alignment to improve lead management, attribution, and forecasting accuracy.
Marketing Operations & Analysis Manager at Thomson Reuters
June 1, 2011 - July 1, 2013
Global support for marketing operations, analysis, and CRM systems (Eloqua & Salesforce); rolled out global lead-scoring framework; trained teams; created HTML web forms for global e-marketing initiatives and improved campaign performance reporting.
Early Career Roles (Marketing Analytics & Operations) at A.C. Moore; RSM McGladrey; Relevante; MWI
July 1, 2003 - June 1, 2011
Built foundational expertise in marketing automation, CRM, analytics, campaign optimization, and cross-functional execution across enterprise and mid-market organizations; supported global marketing teams with reporting, lead scoring, testing, and campaign measurement.

Education

B.A. at Arcadia University
January 1, 2003 - December 17, 2025
BA at Arcadia University
January 11, 2030 - January 18, 2026
BA in Business Management at Arcadia University
January 11, 2030 - January 18, 2026
BA in Business Management at Arcadia University
January 11, 2030 - January 26, 2026
BA in Business Management at Arcadia University
January 11, 2030 - February 4, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Healthcare, Software & Internet, Professional Services, Life Sciences, Financial Services, Government, Non-Profit Organization, Retail, Consumer Goods, Real Estate & Construction, Telecommunications, Transportation & Logistics, Wholesale & Distribution, Travel & Hospitality