Available to hire
Hi there! I’m a dynamic and creative content creator with multi-market experience in Singapore and Malaysia, specialising in social media strategy, digital marketing, and community engagement. I love building campaigns that resonate with diverse audiences and drive measurable growth.
I excel in data-driven content planning, trend-led execution, and storytelling through video, social, and events. I’m committed to collaborating with cross-functional teams to deliver a consistent brand experience and compelling narratives.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Language
English
Advanced
Work Experience
TikTok Manager and Events Executive at Moom Health
October 1, 2025 - PresentLead TikTok strategy and content creation for both SG and MY markets, using analytics and trend insights to drive growth and engagement. Oversee event planning and on-ground activations. Collaborate with cross-functional teams to maintain operational efficiency and ensure a seamless customer experience.
Operations Executive at Moom Health
November 1, 2023 - September 30, 2025Supported daily operational workflows, inventory management, and order fulfilment to ensure smooth backend processes. Assisted in event and pop-up planning, including logistics, setup, and on-site coordination. Collaborated with the team to maintain operational efficiency and a seamless customer experience.
Financial Advisor at Manulife
April 1, 2023 - October 1, 2024Delivered tailored insurance and financial solutions to high-net-worth and affluent clients. Onboarded and collaborated with strategic partners to expand market reach and strengthen client pipelines. Conducted financial reviews, needs analyses, and product recommendations to support clients’ protection and wealth objectives.
Financial Services Consultant at Prudential
October 1, 2021 - March 1, 2023Onboarded and collab orated with strategic partners to expand market reach and strengthen client pipelines. Conducted financial reviews, needs analyses, and product recommendations to support clients’ protection and wealth objectives.
Wealth Manager at PIAS
November 20, 2024 - October 20, 2025Provide personalized financial planning for affluent and high-net-worth clients, including insurance, protection, and long-term wealth strategies. Manage and grow a stable clientele through relationship-building, needs analysis, and tailored advisory solutions.
Education
Diploma in Counselling at Kaplan
January 1, 2017 - January 1, 2018Bachelor of Arts (Psychology) at Singapore Institute of Management (SIM) / University at Buffalo
January 1, 2018 - January 1, 2021A-Levels at Millennium Institute
January 1, 2014 - January 1, 2016O-Levels at Evergreen Secondary
January 1, 2011 - January 1, 2014Diploma in Counselling at Kaplan
January 1, 2018 - December 31, 2021Bachelor of Arts (Psychology) at Singapore Institute of Management, University at Buffalo
January 1, 2014 - December 31, 2016O-Levels at Evergreen Secondary
January 1, 2011 - December 31, 2014Qualifications
Brand Management Certification
January 1, 2023 - November 30, 2025Brand Management Certification
January 1, 2023 - November 30, 2025Industry Experience
Media & Entertainment, Financial Services, Professional Services, Healthcare, Software & Internet
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
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