Marketing and Communication Manager with over 13 years of multisectoral experience (telecom, banking, luxury, and automotive). Holder of a Master’s degree in Marketing from IHEC Carthage, I most recently led the communication department of Volkswagen Group in Tunisia, overseeing 10 brands. Skilled in brand strategy, 360° marketing campaigns, media and PR, digital communication, and event activations. Experienced in team leadership, project management, and budget oversight. Recognized for successfully launching the CUPRA brand locally, building its premium positioning, and creating impactful partnerships and sponsorships. Trilingual (French, English, Arabic) with strong expertise in aligning global strategies with local market dynamics.…Marketing and Communication Manager with over 13 years of multisectoral experience (telecom, banking, luxury, and automotive). Holder of a Master’s degree in Marketing from IHEC Carthage, I most recently led the communication department of Volkswagen Group in Tunisia, overseeing 10 brands. Skilled in brand strategy, 360° marketing campaigns, media and PR, digital communication, and event activations. Experienced in team leadership, project management, and budget oversight. Recognized for successfully launching the CUPRA brand locally, building its premium positioning, and creating impactful partnerships and sponsorships. Trilingual (French, English, Arabic) with strong expertise in aligning global strategies with local market dynamics.WWWW…