I am a graphic designer with over 7 years of experience in creative industries, specializing in branding, digital campaigns, and visual identity design. I thrive in collaborative environments and enjoy merging art with strategy to produce compelling visual narratives. My design approach is inspired by minimalism, pop art, and Swiss typography, ensuring my work stands out and resonates with audiences.

Zaky De Haidar

I am a graphic designer with over 7 years of experience in creative industries, specializing in branding, digital campaigns, and visual identity design. I thrive in collaborative environments and enjoy merging art with strategy to produce compelling visual narratives. My design approach is inspired by minimalism, pop art, and Swiss typography, ensuring my work stands out and resonates with audiences.

Available to hire

I am a graphic designer with over 7 years of experience in creative industries, specializing in branding, digital campaigns, and visual identity design. I thrive in collaborative environments and enjoy merging art with strategy to produce compelling visual narratives. My design approach is inspired by minimalism, pop art, and Swiss typography, ensuring my work stands out and resonates with audiences.

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Work Experience

Senior Graphic Designer at Akang Group
February 1, 2022 - Present
Directed design and content production for 3 F&B brands, delivering over 30 social media posts monthly and ensuring visual consistency. Designed campaign assets that contributed to a 15% growth in Instagram engagement within 3 months. Created promotional designs (menu, packaging, posters) used across 5+ outlets, improving in-store brand experience. Mentored junior designers, increasing team output efficiency by ~20%.
Graphic Designer at Akang Group
August 1, 2021 - February 1, 2022
Produced digital and offline marketing materials, averaging 10 designs weekly for campaigns and daily operations. Assisted in video/photo production that generated content with 3K+ average views on Instagram. Supported monthly campaign rollouts that helped increase customer visits by 12% during promo periods.
Graphic Designer at Freelance
October 1, 2019 - July 1, 2021
Built branding packages for F&B businesses resulting in 3 brands launching successfully with full identity systems. Designed more than 50 pieces of social media content and collaterals for Pho Q Resto & Bar, improving digital presence. Collaborated with Blibli x Twilo Skate Corner on digital/print designs, reaching audiences of 10,000+ during campaign activations.
Graphic Designer at Shopee
September 1, 2018 - September 1, 2019
Produced over 100 in-app digital banners monthly for partner brand campaigns under tight deadlines. Created assets for major campaigns viewed by millions of users. Optimized workflow by repurposing key visuals into 5–10 asset variations, increasing design efficiency by 15%.
Graphic Designer at Violad Creative Studio
August 1, 2017 - June 1, 2018
Designed brand logos and identity systems for clients across various sectors, created key visuals and campaign collaterals, and contributed to winning 2 client pitches by delivering strong brand identity concepts.

Education

Diploma in Digital Media Design at Lasalle College Jakarta
April 1, 2014 - May 1, 2016
Job Connector Bootcamp – UI/UX Design at Purwadhika School
February 1, 2024 - August 1, 2024
Diploma in Digital Media Design at Lasalle College Jakarta
April 1, 2014 - May 1, 2016
UI/UX Design at Job Connector Bootcamp
February 1, 2024 - August 1, 2024

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Consumer Goods, Professional Services, Retail