Hi there! I'm Haley, a brand and packaging designer with 10+ years of experience. I'm a full-time freelancer who's launched multiple brands of my own, so my clients love that I understand the unique struggles of being a product-based startup. You can count on me to be more than a designer, but a creative collaborator in your journey. Portfolio: _Website not available. Sign in: https://www.twine.net/signup_ Let's create something stellar together!

Haley Hagle

Hi there! I'm Haley, a brand and packaging designer with 10+ years of experience. I'm a full-time freelancer who's launched multiple brands of my own, so my clients love that I understand the unique struggles of being a product-based startup. You can count on me to be more than a designer, but a creative collaborator in your journey. Portfolio: _Website not available. Sign in: https://www.twine.net/signup_ Let's create something stellar together!

Available to hire

Hi there! I’m Haley, a brand and packaging designer with 10+ years of experience. I’m a full-time freelancer who’s launched multiple brands of my own, so my clients love that I understand the unique struggles of being a product-based startup. You can count on me to be more than a designer, but a creative collaborator in your journey.

Portfolio: Website not available. Sign in: https://www.twine.net/signup

Let’s create something stellar together!

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Language

English
Fluent

Work Experience

Add your work experience history here.

Education

Bachelor of Arts at University of West Florida
August 1, 2010 - December 1, 2012

Qualifications

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Industry Experience

Consumer Goods
    uniE621 Ciao Bella Coconut Water Branding & Packaging
    In the vibrant world of beverage packaging, Ciao Bella emerges as a beacon of tropical refreshment with its coconut water brand. Our packaging design for Ciao Bella exudes an air of sophistication and allure, capturing the essence of pristine coconut groves and azure waters. With sleek contours and an inviting vibrant color palette, each bottle becomes a visual ode to the natural purity and exotic allure of coconut water. Through meticulous attention to detail, we've crafted a design that not only stands out on shelves but also evokes a sense of adventure and indulgence. From its elegant typography to the captivating imagery of swaying palms, every element of our packaging speaks to the premium quality and refreshing experience that awaits within. With Ciao Bella, every sip is an invitation to escape to a tropical paradise, making it not just a beverage, but a sensory journey worth savoring.
    uniE621 Cairns Path Forward Branding & Label Design
    A brewery sought my expertise to create packaging for their new line of non-alcoholic canned drinks to cater to their customers who prefer non-alcoholic options. Inspired by the stacked rocks called cairns found on hiking trails, I aimed to evoke a handmade, natural woodland vibe for the brand by adding slight imperfections and roughening the edges of the letterforms. The brand's primary flavors, purple lemonade and ginger ale, served as the foundation for the color palette selection. To represent the brand's connection to nature, I designed a nature scene with a river, rolling hills, and a letter "C" sun inside an oval badge with a stitched-looking border. The overall design is versatile and can be adapted for future flavors and color combinations.
    uniE621 La Playita Gin Label
    La Playita Gin's design portfolio encapsulates the vibrant spirit of Mexican beaches by seamlessly blending handmade elements with structured panels, creating a harmonious marriage of authenticity and sophistication. The carefully crafted patterns, icons, and flourishes were meticulously hand-drawn, infusing a personal touch that resonates with the brand's commitment to artistry. The color palette, featuring cool blues and rich creams, evokes the serene beauty of ocean waves and the warm sands lining Mexico's picturesque coastline. This design approach not only reflects the brand's playful essence but also establishes a visual identity that transports consumers to the idyllic shores of La Playita, where every sip promises a delightful escape to the sun-kissed beaches of Mexico.
    uniE621 R Shea Brewing Beer Label Designs
    In this vibrant, competitive world of craft brewing, it's the label that often makes the first splash. R Shea Brewing from Akron, Ohio, got me on board to help them make just that kind of impact. The challenge? Crafting label and packaging designs that would not only tie together to form a recognizable brand but also give each beer in the portfolio its unique identity. R Shea Brewing has a deep love for their local community, a respect for their roots, and a commitment to sustainable brewing practices - and they wanted all this to shine through in their label designs. First things first, the client and I looked at the label template and decided it was time for a facelift. I whipped up a design that honored the previous label but really put the illustrations front and center. It was all about letting the beer's personality shine! Of course, I also knew how important it was to keep beer lovers in the loop. So, I added an information panel at the back of the label, giving everyone the scoop on what's inside the can. Now, about the colors – the old palettes R Shea was using had a heavier, darker feel to them. They expressed that they were interested in injecting a bit more life and color into the labels. And who could blame them? Bright, vibrant labels have a knack for catching your eye, and that's exactly what we wanted to do. This project has been a playground for me! I had the opportunity to let my creativity run wild, weave stories into design, and use design principles to bring a series of beer can labels to life. These aren't just pretty labels – they're tools that drive brand recognition and business growth. I'm absolutely thrilled with how they turned out and can't wait to dive into our next creative adventure!
    uniE621 Fraîche Skin Branding & Packaging Design
    Dr. Archie has been my go-to skin guru for years now. From facials to Botox, she's got this magic touch that I trust with every inch of my skin. So, when she mentioned over a recent session that she was cooking up her own skincare line and needed a helping hand with the design, I was all in. With her skincare smarts, I have no doubt the stuff inside the package will be as fantastic as the sleek, golden exterior we're putting together. She's already got a stunning brand going for Fraîche Medspa, and she wanted that same vibe to flow into her skincare line. It's all about creating a cohesive look and feel that's unmistakably Fraîche. The first round of products is all about the skincare essentials: a hyaluronic acid serum for that hydration boost, a cleanser that's both gentle and effective, and a moisturizer that keeps your skin feeling loved and nourished. I can't wait to see how these products will add to the amazing work Dr. Archie already does.
    uniE621 Fraiche Skin Branding & Packaging Design
    Dr. Archie has been my go-to skin guru for years now. From facials to Botox, she's got this magic touch that I trust with every inch of my skin. So, when she mentioned over a recent session that she was cooking up her own skincare line and needed a helping hand with the design, I was all in. With her skincare smarts, I have no doubt the stuff inside the package will be as fantastic as the sleek, golden exterior we're putting together. She's already got a stunning brand going for Fraîche medspa, and she wanted that same vibe to flow into her skincare line. It's all about creating a cohesive look and feel that's unmistakably Fraîche. The first round of products is all about the skincare essentials: a hyaluronic acid serum for that hydration boost, a cleanser that's both gentle and effective, and a moisturizer that keeps your skin feeling loved and nourished. I can't wait to see how these products will add to the amazing work Dr. Archie already does.