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Creative and results-driven marketing professional with a passion for aesthetics, storytelling, and building community. I love creating visually engaging content that connects people and brings brands to life. Experienced in social media management, digital campaigns, and brand storytelling, I’m skilled at growing online presence, driving engagement, and crafting content that resonates. I’m seeking a marketing or social media management role where I can combine creativity and data-driven strategy to help brands grow and foster meaningful connection online.…Creative and results-driven marketing professional with a passion for aesthetics, storytelling, and building community. I love creating visually engaging content that connects people and brings brands to life. Experienced in social media management, digital campaigns, and brand storytelling, I’m skilled at growing online presence, driving engagement, and crafting content that resonates. I’m seeking a marketing or social media management role where I can combine creativity and data-driven strategy to help brands grow and foster meaningful connection online.

Hallie Hulst

Creative Director, Photographer, Social Media Manager, +4

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Creative and results-driven marketing professional with a passion for aesthetics, storytelling, and building community. I love creating visually engaging content that connects people and brings brands to life. Experienced in social media management, digital campaigns, and brand storytelling, I’m skilled at growing online presence, driving engagement, and crafting content that resonates. I’m seeking a marketing or social media management role where I can combine creativity and data-driven strategy to help brands grow and foster meaningful connection online.…Creative and results-driven marketing professional with a passion for aesthetics, storytelling, and building community. I love creating visually engaging content that connects people and brings brands to life. Experienced in social media management, digital campaigns, and brand storytelling, I’m skilled at growing online presence, driving engagement, and crafting content that resonates. I’m seeking a marketing or social media management role where I can combine creativity and data-driven strategy to help brands grow and foster meaningful connection online.

Available to hire

Creative and results-driven marketing professional with a passion for aesthetics, storytelling, and building community. I love creating visually engaging content that connects people and brings brands to life.

Experienced in social media management, digital campaigns, and brand storytelling, I’m skilled at growing online presence, driving engagement, and crafting content that resonates. I’m seeking a marketing or social media management role where I can combine creativity and data-driven strategy to help brands grow and foster meaningful connection online.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Youth Group Leader at Gospel City Church

January 1, 2018 - Present

Led youth group activities, provided photography support, and contributed to church communications through visual content.

Wedding Photographer at Hallie Hulst Photography

January 1, 2021 - Present

Founded and scaled a photography business; managed branding, marketing, and client relations. Developed a social media strategy that generated leads and produced high-quality photo, video, and graphic content for social and web platforms. Managed contracts, vendors, and client experiences for 30+ weddings.

Social Media Manager at Gospel City Church

January 1, 2021 - Present

Managed social media marketing across channels; grew Instagram, Facebook, and TikTok for multiple initiatives; created content calendars and strategies aligned with marketing goals.

Photographer at Gospel City Church

January 1, 2023 - January 1, 2024

Photographer and content creator for church events; produced visuals for campaigns and grew online presence.

Marketing Specialist at Omega Investments Group

January 1, 2024 - December 31, 2025

Created and managed Facebook and Instagram campaigns to increase engagement and follower growth. Designed digital and in-store marketing materials to improve brand visibility and consistency. Built and maintained websites, optimizing user experience and brand alignment. Collaborated with CEO to execute marketing initiatives and streamline operations.

Owner & Creative Director at Hallie Hulst Photography

January 1, 2021 - Present

Founded and scaled photography business, managing branding, marketing, and client relations. Developed and executed a social media strategy that consistently generated leads. Produced high-quality photo, video, and graphic content for social and web platforms. Managed contracts, vendors, and client experience for 30+ weddings.

Social Media Manager at Socials Marketing

January 1, 2021 - Present

Managed and grew Instagram, Facebook, and TikTok accounts for multiple businesses, scaling one brand from 1K to 6K followers in 2 months with Reels reach of 400K. Created and analyzed photo, video, and graphic content to increase engagement. GOAL: Created engaging social strategy aligned with marketing goals. Implemented monitoring/analytics to refine strategies and improve performance.

Photographer, Social Media Manager at Grounded Run Club

January 1, 2025 - Present

Photographer and social media manager for Grounded Run Club. Responsibilities included producing photography and content, managing social media engagement and growth.

Photographer, Social Media Manager at Gospel City Church

January 1, 2023 - January 1, 2024

Photographer and Social Media Manager; created media content and managed social media channels for church events (2023-2024).

Graphic Designer + Social Media Strategist at Grand Rapids First

January 1, 2025 - Present

Created and managed social media campaigns across Facebook and Instagram; designed digital and in-store marketing materials; built and maintained websites; coordinated with leadership on marketing initiatives and streamlined operations.

Youth Group Leader, Photographer at Crossroads Bible Church

January 1, 2018 - Present

Youth Group Leader and photographer; led youth activities and captured events.