Strategic and creative social media manager with extensive experience building and scaling digital brands across hospitality, design, energy, and nonprofit sectors. I specialize in developing content strategies that translate complex ideas into engaging, high-performing social media campaigns. From managing multi-brand content calendars to leading messaging for company mergers and thought-leadership initiatives, I bring both big-picture strategy and meticulous execution. I stand out for my ability to quickly understand a brand’s voice, identify what resonates with its audience, and turn that insight into consistent growth in engagement, reach, and lead generation. My work blends data-driven strategy with strong storytelling, helping companies strengthen their brand presence while driving measurable business results.

Hannah Scott

Strategic and creative social media manager with extensive experience building and scaling digital brands across hospitality, design, energy, and nonprofit sectors. I specialize in developing content strategies that translate complex ideas into engaging, high-performing social media campaigns. From managing multi-brand content calendars to leading messaging for company mergers and thought-leadership initiatives, I bring both big-picture strategy and meticulous execution. I stand out for my ability to quickly understand a brand’s voice, identify what resonates with its audience, and turn that insight into consistent growth in engagement, reach, and lead generation. My work blends data-driven strategy with strong storytelling, helping companies strengthen their brand presence while driving measurable business results.

Available to hire

Strategic and creative social media manager with extensive experience building and scaling digital brands across hospitality, design, energy, and nonprofit sectors. I specialize in developing content strategies that translate complex ideas into engaging, high-performing social media campaigns. From managing multi-brand content calendars to leading messaging for company mergers and thought-leadership initiatives, I bring both big-picture strategy and meticulous execution.

I stand out for my ability to quickly understand a brand’s voice, identify what resonates with its audience, and turn that insight into consistent growth in engagement, reach, and lead generation. My work blends data-driven strategy with strong storytelling, helping companies strengthen their brand presence while driving measurable business results.

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Work Experience

Social Media Manager at Fort Worth Life
August 1, 2022 - Present
Developed and implemented comprehensive social media strategies for small businesses and nonprofit organizations to increase brand visibility and audience engagement. Created and managed engaging multimedia content, including photography, videography, and written copy, tailored to individual client needs. Analyzed social media metrics to optimize content performance, identify trends, and provide data-driven recommendations for growth. Collaborated with teams and business owners to maintain a consistent brand voice and messaging across all platforms. Managed social media accounts for a variety of clients, including Morning Glory TX, Austex Fence and Deck, The Archibald Project, TC4 & Lottie Dot Kids, Noon-day Collection.
Women’s Director at Fort Worth Life
August 1, 2017 - May 1, 2020
Managed a team of 30 college volunteers to lead faith-based small groups for middle and high school girls. Organized and facilitated leadership training sessions and mentorship opportunities for volunteers. Planned and executed events to foster community engagement and spiritual growth among students. Provided support and guidance to volunteers, ensuring effective small group leadership and relationship-building.
Brand Messaging & Voice Development - Audience Engagement Growth
August 1, 2015 - May 1, 2017
Developed brand messaging and voice; led audience engagement growth through project management and organizational leadership. Collaborated with teams and business owners to maintain consistent brand voice and messaging across platforms.

Education

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Qualifications

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Industry Experience

Media & Entertainment, Education, Non-Profit Organization, Professional Services, Other