Hatim Ibn Talib

Available to hire

Hi, I’m Hatim Ibn Talib, a Marketing, Digital Marketing and Communications Advisor based in Casablanca, Morocco.

About

Hi, I’m Hatim Ibn Talib, a Marketing, Digital Marketing and Communications Advisor based in Casablanca, Morocco. I bring more than 22 years of experience in Marketing Management, including over 12 years in Digital Marketing. I help SMBs develop winning digital strategies, build strong brand philosophies, run impactful events, and design practical training and PR programs.

Beyond consulting, I mentor teams, speak at webinars and seminars, and teach at universities to share practical, results-driven approaches to marketing in Morocco and beyond.

  • 18 years' experience
  • Joined February 2026

Languages

  • ArabicFluent
  • EnglishFluent
  • FrenchFluent
  • Spanish; CastilianIntermediate

Industry experience

  • Media & Entertainment
  • Professional Services
  • Education
  • Software & Internet
  • Retail

Work experience· 9 roles

Advisor and Consultant on Marketing, Digital Marketing and Communications; Owner, Booth Design and Building Company; Events Creator and PR Advisor; Trainer for SMEs · Self-employed / FreelanceAug 2024 – Present · 2 yrs 4 mos

Advisor and consultant on marketing, digital marketing and communications; owner of a booth design and building company; events creator; PR advisor; trainer and advisor on digital marketing for SMEs.

Part-time Professor, Digital Marketing Masters · Euromed University – Fez, MoroccoDec 2021 – Dec 2023 · 2 yrs 1 mo

Part-time professor in Digital Marketing Masters program.

Trainer and Advisor on Digital Marketing · Attitudes Conseil; Microlabs Solutions; PolytradaJan 2020 – Jan 2024 · 4 yrs 1 mo

Trained and advised more than 1000 SMBs in different regions of Morocco; Speaker and MC on webinars and seminars regarding Digital Marketing.

Professor, Executive MBA Program – Digital Marketing and Marketing for Sports · Grupo Planeta; ESLSCA Paris, Campus RabatApr 2019 – Present · 7 yrs 8 mos
Head of Digital Marketing · City Club – Casablanca, MoroccoSep 2017 – May 2018 · 9 mos
Head of Integrated Digital Marketing Agency · Eagle Hills Morocco – SaléSep 2016 – Aug 2017 · 1 yr
Marketing Manager · Avito.ma – CasablancaJul 2013 – Dec 2015 · 2 yrs 6 mos
Marketing Director · Radio Aswat – CasablancaJul 2011 – Jul 2015 · 4 yrs 1 mo

Education

Bachelor in Business Administration & Marketing · Ecole Superieure de Commerce et des Affaires – Casablanca, Morocco1995 – 1999

Certifications and awards

Google Analytics2030 – 2026
Google Ads2030 – 2026
Waze Marketing2030 – 2026

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