Experience Level
Expert
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Intermediate
Language
English
Fluent
Work Experience
Content Creator at Ryerson Formula Racing
December 1, 2022 - September 3, 2025Analyzed social trends to develop and launch brand awareness initiatives. Created social media graphics and promotional videos for daily posting. Increased social media following, clicks, and company awareness through targeted content.
Social Media Content Creator | Coordinator at Shoppers Drug Mart Local Social
May 1, 2018 - PresentAdvanced and implemented social media growth strategies. Produced graphics and videos tailored to the target audience. Built company awareness through content and user engagement on Instagram. Promoted new product launches via campaigns, Instagram reels, and posts.
Beauty Specialist at Shoppers Drug Mart
September 1, 2017 - PresentAcquired consultative skills to provide information, advice, and guidance to customers on beauty products and services. Provided efficient customer service to 100+ customers per shift by actively listening and offering tailored suggestions. Managed store Instagram account, increasing following and engagement. Built a large clientele by communicating new products and promotions via emails, texts, and calls.
Social Media Marketing Intern at EZ Bizzy
August 1, 2022 - September 3, 2025Created engaging reels, stories, images, and captions tailored for various social media platforms. Analyzed trends and audience insights to optimize content and boost engagement. Managed social media calendar ensuring timely execution of strategies and campaigns.
Social Media Manager | Content Creator | Marketer at EyeCandys
January 1, 2025 - PresentDeveloped and executed content strategies across social media (60k+ followers), email, SMS, and web to drive engagement and brand awareness. Created, managed, and optimized high-quality content while maintaining a marketing calendar for timely campaigns. Wrote compelling copy, analyzed performance metrics, and collaborated with creative teams to enhance audience reach.
Social Media Manager | Content Creator | Marketer at EyeCandys
January 1, 2025 - PresentDeveloped and executed content strategies across social media (60k+ followers), email, SMS, and web to drive engagement and brand awareness. Created, managed, and optimized high-quality content while maintaining a marketing calendar for timely campaigns. Wrote compelling copy, analyzed performance metrics, and collaborated with creative teams to enhance audience reach.
Social Media Content Creator at Ryerson Formula Racing
December 31, 2022 - September 4, 2025Analyzed social trends to develop and launch brand awareness campaigns. Created social media graphics and promotional videos for daily posting. Increased social media following, clicks, and company awareness.
Social Media Content Creator | Coordinator at Shoppers Drug Mart Local Social
May 1, 2018 - PresentAdvanced and implemented social media growth strategies. Produced graphics and videos targeting the audience. Built company awareness through content and user engagement on Instagram. Promoted new product launches through campaigns, Instagram reels, and posts.
Beauty Specialist at Shoppers Drug Mart
September 1, 2017 - PresentProvided consultative skills to advise customers on beauty products and services. Delivered efficient customer service to 100+ customers per shift by actively listening and tailoring suggestions. Managed store’s Instagram account, increasing following and engagement. Built a large clientele by contacting customers about new products and promotions.
Social Media Marketing Intern at EZ Bizzy
August 31, 2022 - September 4, 2025Created engaging reels, stories, images, and captions tailored for various social media platforms. Analyzed trends and audience insights to optimize content and boost engagement. Managed social media calendar ensuring timely execution of strategies and campaigns.
Beauty Specialist at Shoppers Drug Mart
September 1, 2017 - PresentAcquired consultative skills to provide information, advice, and guidance to customers on beauty products and services. Provided efficient customer service to 100+ customers per shift by actively listening to their requests and providing tailored suggestions. Managed store’s Instagram account and increased followers and store engagement. Built a large clientele by sending emails, texts, and calls to customers about new products and promotions.
Content Creator at Ryerson Formula Racing
January 1, 2022 - September 30, 2025Analyzed social trends to develop and launch more brand awareness. Created social media graphics and promotional videos for daily posting. Increased social media following, clicks, and brand awareness.
Social Media Content Creator at Contra
September 1, 2025 - PresentCreated and filmed engaging social media content following strategic content plans. Executed stealth marketing initiatives to promote products organically and authentically. Edited and optimized content to drive engagement, reach, and conversions. Collaborated with teams to ensure content aligned with brand voice and campaign goals.
Education
Bachelor of Arts (B.A.) at School of Creative Industries, Toronto Metropolitan University
September 1, 2019 - June 1, 2024Bachelor of Arts (B.A.) at School of Creative Industries, Toronto Metropolitan University
September 1, 2019 - June 1, 2024Bachelor of Arts (B.A.) at Toronto Metropolitan University
September 1, 2019 - June 1, 2024Bachelor of Arts (B.A.) at Toronto Metropolitan University
September 1, 2019 - June 1, 2024Qualifications
SHSM Business
January 11, 2030 - September 3, 2025Hootsuite Certified Marketing Platforms
January 11, 2030 - September 3, 2025SHSM Business
January 11, 2030 - September 4, 2025Hootsuit Certified Marketing Platforms
January 11, 2030 - September 4, 2025Hootsuite Certified Marketing Platform
January 11, 2030 - September 30, 2025Hootsuite Certified Marketing Platform
January 11, 2030 - December 2, 2025Industry Experience
Retail, Media & Entertainment, Consumer Goods, Education, Professional Services, Software & Internet, Other
Experience Level
Expert
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Intermediate
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