I'm a London-based brand and visual identity designer with a background spanning agency and in-house roles. I spent years at Leo Burnett and Mindshare before moving in-house, where I've led brand design for a fintech company for the past eight years, taking multiple brands from early growth through to scale. My work spans full brand identity systems, social growth (including taking one brand from 0 to 100,000 followers), event design across 80+ global events, and building the design systems and Figma libraries that keep growing brands consistent. I've also led the full brand identity for a voice-analysis healthcare app from the ground up. What sets me apart is the range: I move comfortably between big-picture brand strategy and the hands-on craft of typography, layout and system-building, and I've spent years owning brand end to end rather than handing off after the initial idea.

Hazal Tuncer

I'm a London-based brand and visual identity designer with a background spanning agency and in-house roles. I spent years at Leo Burnett and Mindshare before moving in-house, where I've led brand design for a fintech company for the past eight years, taking multiple brands from early growth through to scale. My work spans full brand identity systems, social growth (including taking one brand from 0 to 100,000 followers), event design across 80+ global events, and building the design systems and Figma libraries that keep growing brands consistent. I've also led the full brand identity for a voice-analysis healthcare app from the ground up. What sets me apart is the range: I move comfortably between big-picture brand strategy and the hands-on craft of typography, layout and system-building, and I've spent years owning brand end to end rather than handing off after the initial idea.

Available to hire

I’m a London-based brand and visual identity designer with a background spanning agency and in-house roles. I spent years at Leo Burnett and Mindshare before moving in-house, where I’ve led brand design for a fintech company for the past eight years, taking multiple brands from early growth through to scale. My work spans full brand identity systems, social growth (including taking one brand from 0 to 100,000 followers), event design across 80+ global events, and building the design systems and Figma libraries that keep growing brands consistent. I’ve also led the full brand identity for a voice-analysis healthcare app from the ground up. What sets me apart is the range: I move comfortably between big-picture brand strategy and the hands-on craft of typography, layout and system-building, and I’ve spent years owning brand end to end rather than handing off after the initial idea.

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Work Experience

Lead Brand & Marketing Designer at Financial House
January 1, 2018 - Present
Joined at startup phase as a mid-weight designer and grew into Lead Brand Desginer, leading a small design team across social media, email marketing, and online/offline materials for 4+ brands. Led relatable social campaigns covering content creation and design, growing JeToN’s following from 0 to 100K and achieving a combined 35K followers across three other brands. Took Luqapay from launch through growth to 50,000+ active users, delivering a full branding overhaul to elevate the brand’s visual identity.
Art Director at Mindshare
January 1, 2014 - January 1, 2018
Led social campaigns for global brands including Dove, P&G, and Turkcell. Drove creative direction and campaign execution to grow Dove’s Facebook following by 200K.
Senior Graphic Designer at Leo Burnett
January 1, 2011 - January 1, 2014
Designed gamified Turkish Airlines campaigns increasing customer engagement by 35%. Also created campaigns for major brands including Coca-Cola and Garanti.

Education

UX Design Institute - Product UX UI Design at UX Design Institute
January 11, 2030 - August 17, 2026
Graphic Design at Palazzo Spinelli
January 11, 2030 - August 17, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Financial Services, Healthcare, Software & Internet, Media & Entertainment