Available to hire
I am an experienced social media and digital marketing professional with a strong background in creating compelling, high-quality content across various platforms. My work involves developing impactful marketing strategies that increase brand recognition and audience engagement, tailoring communication to ensure positive customer relationships. With extensive knowledge in audience research and trend analysis, I am passionate about crafting effective marketing campaigns that deliver measurable results.
Throughout my career, I have collaborated with diverse teams across Lebanon and the UAE, delivering content for social media, blogs, and websites, managing content calendars, refining messaging, and supporting brand authority through timely blogs and social media campaigns. My experience spans digital marketing strategy, content production, and customer engagement, equipping me to contribute effectively to marketing projects with creativity and strategic insight.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Language
Arabic
Fluent
English
Fluent
Spanish; Castilian
Intermediate
Work Experience
Social Media Director at Space Saving
April 1, 2020 - PresentCreating compelling and high-quality content for various platforms to engage with target audiences and enhance the brand's online presence. Conducting extensive research on audience preferences and behaviors to refine marketing tactics and tailor messaging. Developing impactful marketing strategies that successfully increased brand recognition and engagement. Applying effective customer communication strategies to maintain positive customer relationships and enhance their experience.
Freelance Digital Marketing Strategist at Beema
February 28, 2023 - July 22, 2025Created engaging and optimized content for various digital platforms including social media, blogs, and the website. Managed and maintained content calendars to ensure timely and consistent content delivery. Collaborated with internal teams to ensure marketing communication aligned with the company's brand and messaging. Rewrote and refined marketing slogans and messaging to enhance clarity, consistency, and effectiveness. Produced monthly blogs on industry trends, company news, and other relevant topics to increase brand authority and engage with the audience.
Social Media Executive at Toothpick
August 31, 2022 - July 22, 2025Created and implemented social media strategies with Marketing Coordinator. Engaged followers with regular company updates. Responded to comments on social media on time. Created, monitored, and reported paid social media campaigns. Coordinated with Lead Graphic Designer and other team members.
Marketing Specialist at Jooler.io
May 31, 2022 - July 22, 2025Developed well-articulated written content for company products, websites, digital content, and branding. Assisted in performance marketing research. Analyzed necessary strategies to refine future marketing efforts and drive sales and growth. Created templates and tables in Excel and input data.
Social Media Marketing Intern at Damasca Jewels
January 31, 2022 - July 22, 2025Created social media campaigns, increased reach and followers, and used social media tools to design content. Pitched ideas for different consumer segments, studied luxury marketing, researched current consumer trends.
Human Resources Intern at Grid HR Internship
June 30, 2021 - July 22, 2025Managed recruitment activities using LinkedIn. Screened suitable profiles for specific job descriptions, organized contact information with potential partners, and drafted collaboration emails.
Digital Marketing Intern at Space Saving
August 31, 2019 - July 22, 2025Assisted with social media advertising of products and product photography, as well as customer engagement.
Market Research Analyst Intern at Do or Drink (DoD) Mobile Application
December 31, 2018 - July 22, 2025Assisted with market research surveys, interviews, and focus groups. Conducted competitive analysis.
Social Media Director at Space Saving
April 1, 2020 - PresentCreating compelling and high-quality content for various platforms to engage with target audiences and enhance the brand's online presence. Conducting extensive research on audience preferences and behaviors to refine marketing tactics and tailor messaging. Developing impactful marketing strategies that successfully increased brand recognition and engagement. Applying effective customer communication strategies to maintain positive customer relationships and enhance their experience.
Freelance Digital Marketing Strategist at Beema
February 28, 2023 - July 22, 2025Created engaging and optimized content for various digital platforms including social media, blogs, and the website. Managed and maintained content calendars to ensure timely and consistent content delivery. Collaborated with internal teams to ensure marketing communication aligned with the company's brand and messaging. Rewrote and refined marketing slogans and messaging to enhance clarity, consistency, and effectiveness. Produced monthly blogs on industry trends, company news, and other relevant topics to increase brand authority and engage with the audience.
Social Media Executive at Toothpick
August 31, 2022 - July 22, 2025Created and implemented social media strategies with Marketing Coordinator. Engaged followers with regular company updates. Responded to comments on social media on time. Created, monitored, and reported paid social media campaigns. Coordinated with Lead Graphic Designer and other team members.
Marketing Specialist at Jooler.io
May 31, 2022 - July 22, 2025Developed well-articulated written content for company products, websites, digital content, and branding. Assisted in performance marketing research. Analyzed necessary strategies to refine future marketing efforts and drive sales and growth. Created templates and tables in Excel and input data.
Social Media Marketing Intern at Damasca Jewels
January 31, 2022 - July 22, 2025Created social media campaigns, increased reach and followers, and used social media tools to design content. Pitched ideas for different consumer segments, studied luxury marketing, researched current consumer trends.
Human Resources Intern at Grid HR Internship
June 30, 2021 - July 22, 2025Managed recruitment activities using LinkedIn. Screened suitable profiles for specific job descriptions, organized contact information with potential partners, and drafted collaboration emails.
Digital Marketing Intern at Space Saving
August 31, 2019 - July 22, 2025Assisted with social media advertising of products and product photography, as well as customer engagement.
Market Research Analyst Intern at Do or Drink (DoD) Mobile Application
December 31, 2018 - July 22, 2025Assisted with market research surveys, interviews, and focus groups. Conducted competitive analysis.
Social Media Director at Space Saving
April 1, 2020 - PresentCreating compelling and high-quality content for various platforms to engage with target audiences and enhance the brand's online presence. Conducting extensive research on audience preferences and behaviors to refine marketing tactics and tailor messaging. Developing impactful marketing strategies that successfully increased brand recognition and engagement. Applying effective customer communication strategies to maintain positive customer relationships and enhance their experience.
Freelance Digital Marketing Strategist at Beema
February 28, 2023 - July 22, 2025Created engaging and optimized content for various digital platforms including social media, blogs, and the website. Managed and maintained content calendars to ensure timely and consistent content delivery. Collaborated with internal teams to ensure marketing communication aligned with the company's brand and messaging. Rewrote and refined marketing slogans and messaging to enhance clarity, consistency, and effectiveness. Produced monthly blogs on industry trends, company news, and other relevant topics to increase brand authority and engage with the audience.
Social Media Executive at Toothpick
August 31, 2022 - July 22, 2025Created and implemented social media strategies with Marketing Coordinator. Engaged followers with regular company updates. Responded to comments on social media on time. Created, monitored, and reported paid social media campaigns. Coordinated with Lead Graphic Designer and other team members.
Marketing Specialist at Jooler.io
May 31, 2022 - July 22, 2025Developed well-articulated written content for company products, websites, digital content, and branding. Assisted in performance marketing research. Analyzed necessary strategies to refine future marketing efforts and drive sales and growth. Created templates and tables in Excel and input data.
Social Media Marketing Intern at Damasca Jewels
January 31, 2022 - July 22, 2025Created social media campaigns, increased reach and followers, and used social media tools to design content. Pitched ideas for different consumer segments, studied luxury marketing, researched current consumer trends.
Human Resources Intern at Grid HR Internship
June 30, 2021 - July 22, 2025Managed recruitment activities using LinkedIn. Screened suitable profiles for specific job descriptions, organized contact information with potential partners, and drafted collaboration emails.
Digital Marketing Intern at Space Saving
August 31, 2019 - July 22, 2025Assisted with social media advertising of products and product photography, as well as customer engagement.
Market Research Analyst Intern at Do or Drink (DoD) Mobile Application
December 31, 2018 - July 22, 2025Assisted with market research surveys, interviews, and focus groups. Conducted competitive analysis.
Social Media Director at Space Saving
April 1, 2020 - PresentCreate compelling and high-quality content for various platforms to engage with target audiences and enhance the brand's online presence. Conduct extensive research on audience preferences and behaviors to refine marketing tactics and tailor messaging. Develop impactful marketing strategies that successfully increase brand recognition and engagement. Apply effective customer communication strategies to maintain positive customer relationships and enhance their experience.
Freelance Digital Marketing Strategist at Beema
February 28, 2023 - September 3, 2025Created engaging and optimized content for various digital platforms including social media, blogs, and the website. Managed and maintained content calendars to ensure timely and consistent content delivery. Collaborated with internal teams to ensure marketing communication aligned with the company's brand and messaging. Rewrote and refined marketing slogans and messaging to enhance clarity, consistency, and effectiveness. Produced monthly blogs on industry trends, company news, and other relevant topics to increase brand authority and engage with the audience.
Social Media Executive at Toothpick
August 31, 2022 - September 3, 2025Created and implemented social media strategies with Marketing Coordinator. Engaged followers with regular company updates. Responded timely to comments on social media. Created, monitored, and reported paid social media campaigns. Coordinated with Lead Graphic Designer and other team members.
Marketing Specialist at Jooler.io
May 31, 2022 - September 3, 2025Developed well-articulated written content for company products, websites, digital content, and branding. Assisted in performance marketing research. Analyzed necessary strategies to refine future marketing efforts and drive sales and growth. Created templates and tables in Excel and input data.
Social Media Marketing Intern at Damasca Jewels
January 31, 2022 - September 3, 2025Created social media campaigns, increased reach and followers, and used social media tools to design content. Pitched ideas for different consumer segments, studied luxury marketing, and researched current consumer trends.
Human Resources Intern at Grid HR
June 30, 2021 - September 3, 2025Managed recruitment activities using LinkedIn. Screened suitable profiles for specific job descriptions, organized contact information with potential partners, and drafted collaboration emails.
Digital Marketing Intern at Space Saving
August 31, 2019 - September 3, 2025Assisted with social media advertising of products and product photography, as well as customer engagement.
Market Research Analyst Intern at Door Drink (DoD) Mobile Application
December 31, 2018 - September 3, 2025Assisted with market research surveys, interviews, and focus groups. Conducted competitive analysis.
Education
Bachelors in Business Administration at American University of Beirut (AUB) | Suliman S. Olayan School of Business (OSB)
September 1, 2016 - August 31, 2021High School Diploma at Sagesse High School (SHS)
September 1, 2012 - May 31, 2016Bachelors in Business Administration at American University of Beirut (AUB) | Suliman S. Olayan School of Business (OSB)
September 1, 2016 - August 31, 2021High School Diploma at Sagesse High School (SHS)
September 1, 2012 - June 30, 2016Bachelors in Business Administration at American University of Beirut (AUB) | Suliman S. Olayan School of Business (OSB)
September 1, 2016 - August 31, 2021High School Diploma at Sagesse High School (SHS)
September 1, 2012 - June 30, 2016Bachelors in Business Administration – concentration in Marketing at American University of Beirut (AUB) | Suliman S. Olayan School of Business (OSB)
September 1, 2016 - August 31, 2021High School Diploma – AP Certificate at Sagesse High School (SHS)
September 1, 2012 - June 1, 2016Qualifications
Google Ads Search Certification
August 1, 2021 - August 31, 2021Dean’s Honor List Certificate
September 1, 2019 - May 31, 2020Google Ads Search Certification
August 1, 2021 - August 31, 2021Dean’s Honor List Certificate
September 1, 2019 - June 30, 2020Google Ads Search Certification
August 1, 2021 - August 31, 2021Dean’s Honor List Certificate
September 1, 2019 - June 30, 2020Google Ads Search Certification
June 1, 2018 - September 3, 2025Dean's Honor List Certificate
September 1, 2019 - September 3, 2025Industry Experience
Media & Entertainment, Retail, Professional Services, Non-Profit Organization, Software & Internet, Education
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
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