Hi there! I’m Helen, a designer blending graphic design, product design, and XR with a love for turning ideas from across the arts into tangible visuals. I enjoy crafting clean interfaces, bold branding, and playful merchandise across graphics, UI/UX, 3D, and real-world products. My work spans startup hustle to global campaigns, always with curiosity and a collaborative mindset. At USC Iovine and Young Academy, I’m building a cross-disciplinary toolkit—bridging design, technology, and business—and applying it to real projects with Procreate, Figma, Illustrator, and more. I thrive in teams where creativity meets strategy and where learning happens by making.…

Helen Jia Shan

Hi there! I’m Helen, a designer blending graphic design, product design, and XR with a love for turning ideas from across the arts into tangible visuals. I enjoy crafting clean interfaces, bold branding, and playful merchandise across graphics, UI/UX, 3D, and real-world products. My work spans startup hustle to global campaigns, always with curiosity and a collaborative mindset. At USC Iovine and Young Academy, I’m building a cross-disciplinary toolkit—bridging design, technology, and business—and applying it to real projects with Procreate, Figma, Illustrator, and more. I thrive in teams where creativity meets strategy and where learning happens by making.…

Available to hire

Hi there! I’m Helen, a designer blending graphic design, product design, and XR with a love for turning ideas from across the arts into tangible visuals. I enjoy crafting clean interfaces, bold branding, and playful merchandise across graphics, UI/UX, 3D, and real-world products. My work spans startup hustle to global campaigns, always with curiosity and a collaborative mindset.

At USC Iovine and Young Academy, I’m building a cross-disciplinary toolkit—bridging design, technology, and business—and applying it to real projects with Procreate, Figma, Illustrator, and more. I thrive in teams where creativity meets strategy and where learning happens by making.

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Experience Level

Expert
Expert
Expert

Work Experience

Creative Designer at Publicis Groupe
June 1, 2025 - August 1, 2025
Collaborated with global clients including Lion, Mini Cooper, Ferrero Rocher, and Cornetto on creative campaigns; designed final advertisements for major festivals and seasonal campaigns; developed LEE’s new collection’s design book and Lion Global’s official logo.
Marketing Intern at Treasury Wine Estates
June 1, 2024 - August 1, 2024
Managed the review/approval process for Key Opinion Leaders/Consumers content across platforms; handled social media copywriting, content creation, and strategic ad placements, resulting in a 40% increase in follower engagement; supported planning and execution of the brand’s 180th-anniversary event.
Senior Vice President at Eta Omega Chi
January 1, 2024 - Present
Developed visual content for social media to increase student engagement; designed quarterly merchandise, the final yearbook, and various club materials including brochures and posters.
Founder at NOTD (Nail of the Day)
December 1, 2023 - Present
Led brand photography, modeling, promotional strategies, and social media management for NOTD; featured in the Daily Trojan; grew the customer base to over 1,000; created and showcased over 50 hand-drawn nail art styles, resulting in a 30% increase in repeat customers.
Co-founder, Graphic/UIUX Designer at ParrotBot AI
October 1, 2023 - April 1, 2024
Spearheaded UI/UX design for mobile applications and websites, utilized Figma to create intuitive interfaces; developed visual identity, logo, promotional materials, and merchandise, ensuring consistent branding across touchpoints; leveraged Procreate.
Founder, Designer at SMIC School Merchandise
September 1, 2022 - June 1, 2023
Developed and designed a new line of school merchandise, resulting in sales exceeding 600 units; negotiated permissions and patents with school administration and sourced a reliable production vendor; created promotional posters for launches and seasonal offers.
Design Assistance at GENIHEART STUDIO
July 1, 2022 - August 1, 2023
Sole alumni mentor guiding high school students (class of 15) in creating comprehensive portfolios, focused on graphic design; designed the first and final yearbook (50+ artworks), increasing new student participation by 30%; developed a professional tri-fold brochure.

Education

Bachelor of Fine Arts (BFA) in Design at University of Southern California, Roski School of Art and Design
September 1, 2023 - May 1, 2024
B.S. Arts, Technology, and the Business of Innovation at University of Southern California, Iovine and Young Academy
January 11, 2030 - May 1, 2027

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Education, Software & Internet, Retail, Professional Services, Manufacturing