Anthea Tay
Hello! I'm Anthea Tay, a Singapore-based UI/UX designer and visual designer who loves turning complex ideas into clear, delightful digital experiences.
About
Hello! I’m Anthea Tay, a Singapore-based UI/UX designer and visual designer who loves turning complex ideas into clear, delightful digital experiences. I specialise in design systems, UI, and end-to-end product design for web platforms, partnering with multidisciplinary teams to ship polished interfaces from concept to launch.
Since 2018 I run my own freelance practice, collaborating with clients such as Airbnb, Heineken, NTUC First Campus, Singtel, Zalora and many others. I believe in strong brand storytelling, and translating brand goals into practical design solutions through visuals, interaction design and compelling presentations.
- 11 years' experience
- Joined April 2026
Skills· 13
Languages
- EnglishFluent
- ChineseAdvanced
Industry experience
- Software & Internet
- Media & Entertainment
- Education
- Healthcare
- Professional Services
- Non-Profit Organization
- Telecommunications
- Wholesale & Distribution
- Consumer Goods
- Retail
- Transportation & Logistics
- Travel & Hospitality
- Energy & Utilities
- Manufacturing
Work experience· 4 roles
Design System Library audit and fixes. Design ideation, wireframing and iterations to final output for web for 2 newly launched in-house products/platforms.
End-to-end UI design of their freelance remote job portal Gigremotely and their online 1-1 skills-upgrading platform Brainlift. From wireframing to layout, illustration and animation sourcing. Executed for both web portal and mobile-friendly web. Illustrations for Chance Upon’s blog articles and brand merchandise.
Design execution, independent project management, end-to-end design solutions. Organised, designed and facilitated brand and design deep-diving workshops for clients. Clients worked with: Airbnb, Cheers, IHH Healthcare, Lions Befrienders Singapore, Kaplan, Heineken, New Zealand Trade & Enterprise, Singapore Disability Sports Council, Swire Shipping, Toho Singapore, WEConnect, Watatawa Consulting.
Education
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