Available to hire
Data-driven Growth Marketing Strategist with a strong hybrid skillset across content systems, multi-channel growth, analytics, and executive communication. I build
structured marketing engines that increase visibility, engagement, and inbound demand.
I have end-to-end ownership of content strategy, SEO blogs, newsletters, CRM workflows, analytics dashboards, and a full-scale industry podcast interviewing
high-level U.S. automotive executives. Combined operational discipline, creative storytelling, and a first-principles approach to problem-solving. Known for fast
execution, system building, KPI-driven decision-making, and supporting CEOs with ghostwritten thought-leadership that consistently drives engagement and
follower growth.
Language
English
Fluent
Work Experience
Digital Marketing Specialist at Talent Traction & Tire Talent
February 4, 2025 - PresentOwned multi-channel growth systems across LinkedIn, YouTube, newsletters, blogs, CRM, and a 360° podcast pipeline. Blended analytics, content operations, and
executive communication to increase brand visibility and inbound engagement for multiple U.S. recruitment brands.
KEY RESULTS & GROWTH IMPACT
• 18 full podcast episodes produced with high-level U.S. automotive CEOs and executives
• 54 short-form video clips published for YouTube/LinkedIn growth
• 60+ high-performing LinkedIn posts per month across brand channels
• 3 newsletters per month, including industry analysis and podcast recaps
• 3 SEO blogs per month ghostwritten for Tire Business audience
• 1 BLS (U.S. Employment Report) analysis per month with data insights
• Talent Traction grew from 2,000 ’5,000 followers under my content systems
• Tire Talent grew by 4,000+ followers
• CEO LinkedIn grew by 2,000 followers, fueled by my ghostwriting + short-form content
• Email open rates consistently strong due to targeted segmentation & copy
• Launched and tested campaigns with high open rates and optimized subject lines
• Supported weekly email blasts for: podcasts, blogs, BLS reports, and newsletters
FULL-END PODCAST OWNERSHIP - The Talent Traction Podcast
Built and managed the podcast as a growth engine:
Pre-Production
• Guest sourcing & research (LinkedIn, Google, industry databases)
• Developing interview frameworks & question design
• Writing titles, descriptions, and promo copy
Production
• Coordinating editors & quality control
• Ensuring multi-camera consistency & audio clarity
Post-Production
• Uploading to Marketing Drive & Captivate
• Creating 3–5 shorts per episode
• Publishing to YouTube with optimized thumbnails
• Creating LinkedIn posts & newsletters to drive traffic
• Sending guest recap packages
• Syndicating all assets across multiple channels
This system transformed a single long-form piece into a multi-channel growth engine.
EXECUTIVE GHOSTWRITING (CEO LEVEL)
Support the CEO by owning:
• 3 long-form thought leadership posts per week
• 2 short-form video scripts per week
• Leadership messaging
• Industry commentary
• BLS analysis summaries
• Narrative frameworks for his personal brand
His engagement and follower growth increased significantly due to consistent publishing and sharper narrative positioning.
ANALYTICS, SYSTEMS & OPERATIONS
• Built monthly analytics dashboards for LinkedIn, YouTube, email, and blog performance
• Used Google Sheets, UTM tracking, platform analytics, and CRM reporting
• Developed content SOPs, podcast SOPs, and workflow automation frameworks
• Ran A/B testing on hooks, subject lines, thumbnails, and posting times
Tools used:
Talent Acquisition Partner at Talent Traction & Tire Talent
September 8, 2023 - January 28, 2025Outbound Outreach & Lead Generation – Conducted high-volume outreach campaigns using Apollo.io, Clay, LinkedIn, and industry editorial databases to
identify hiring companies and key executives. Leveraged data enrichment workflows to improve targeting accuracy and engagement rates.
• B2B Business Development – Acted as the first point of contact for prospective clients, qualifying leads, handling objections, and positioning Talent Traction
as a high-value recruitment partner. Scheduled and coordinated calls between executives and Mike Cioffi to advance opportunities through the pipeline.
• App & Process Testing – Contributed to the testing and feedback cycle for Talent Traction’s proprietary recruitment app, identifying user experience issues,
reporting technical bugs, and recommending improvements to optimize recruiter workflows.
• Consultative Sales Approach – Positioned Talent Traction’s services as solutions to high-impact client challenges, focusing on leadership, engineering,operations, and confidential executive searches rather than hourly roles. Ensured prospective clients understood the value of industry-specialized recruiting
over traditional contingent methods.
• Professional Training – Received recruiter and outreach training under Andrea Tajgsizer (Train Recruiters), where I refined skills in objection handling,
structured outreach cadences, and effective B2B call-setting techniques.
• Cross-Functional Alignment – Collaborated with both the marketing and operations teams to ensure outreach efforts were synchronized with broader
campaigns, aligning messaging with ongoing webinars, thought leadership content, and industry insights.
Education
Qualifications
Industry Experience
Manufacturing, Media & Entertainment
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