I’m Ahmed Abubakar, a Multimedia Content Editor and Digital Media Specialist with 2+ years of experience working across digital and broadcast media. I recently interned at Ventrolla in the UK, where I conceptualised and produced social content such as reels and promotional videos, wrote blog posts, and supported engagement through email marketing and performance analysis. I previously helped grow HUM Network’s YouTube and interactive content outputs, curating and editing daily drama uploads and using analytics to improve what performs best—contributing to the channel reaching 50+ million subscribers and 1–2M viewers per month. I’m now pursuing an MA in Digital Media Management at Sheffield Hallam University and love translating audience insights into compelling video storytelling and consistently on-brand content.

Ahmed Abubakar

I’m Ahmed Abubakar, a Multimedia Content Editor and Digital Media Specialist with 2+ years of experience working across digital and broadcast media. I recently interned at Ventrolla in the UK, where I conceptualised and produced social content such as reels and promotional videos, wrote blog posts, and supported engagement through email marketing and performance analysis. I previously helped grow HUM Network’s YouTube and interactive content outputs, curating and editing daily drama uploads and using analytics to improve what performs best—contributing to the channel reaching 50+ million subscribers and 1–2M viewers per month. I’m now pursuing an MA in Digital Media Management at Sheffield Hallam University and love translating audience insights into compelling video storytelling and consistently on-brand content.

Available to hire

I’m Ahmed Abubakar, a Multimedia Content Editor and Digital Media Specialist with 2+ years of experience working across digital and broadcast media. I recently interned at Ventrolla in the UK, where I conceptualised and produced social content such as reels and promotional videos, wrote blog posts, and supported engagement through email marketing and performance analysis.

I previously helped grow HUM Network’s YouTube and interactive content outputs, curating and editing daily drama uploads and using analytics to improve what performs best—contributing to the channel reaching 50+ million subscribers and 1–2M viewers per month. I’m now pursuing an MA in Digital Media Management at Sheffield Hallam University and love translating audience insights into compelling video storytelling and consistently on-brand content.

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Experience Level

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Expert
Expert
Intermediate
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Language

English
Fluent
Urdu
Fluent

Work Experience

Digital Marketing Intern at Ventrolla
July 1, 2026 - September 30, 2026
Conceptualised and produced engaging social media content including reels for Instagram and LinkedIn, supporting brand visibility and audience engagement. Edited and delivered polished video content for promotional campaigns while maintaining consistent brand identity and messaging. Authored blog posts for the company website and conducted daily traffic analysis to track performance and inform content strategy. Managed and analysed Mailchimp email marketing campaigns, reviewing newsletter metrics and refining content to optimise engagement.
Multimedia Content Editor at HUM Network Ltd — YouTube / Interactive Department
October 1, 2023 - August 31, 2025
Curated and edited daily drama episode uploads for YouTube, selecting high-impact clips designed to maximise viewer engagement. Monitored channel analytics and social media trends to strengthen content strategy and stay competitive. Helped grow the channel past 50 million subscribers, achieving roughly 1–2M viewers per month. Recognised at the HUM Awards (London, 2024) and HWLA Awards (Islamabad, 2024).
Video Editor Intern at HUM News
August 1, 2023 - October 31, 2023
Edited archival drama content into short-form reels for Instagram, Facebook, and YouTube. Gained hands-on experience with YouTube Studio analytics and content performance optimisation to improve reach and engagement.
Assistant Video Editor at Pakistan Television Corporation (PTV News)
March 1, 2023 - July 31, 2023
Assembled and edited footage for a programme episode (35-minute broadcast-ready episode) using Final Cut Pro. Quality-checked current affairs news content ahead of broadcast in a fast-paced newsroom environment.

Education

MA (Digital Media Management) at Sheffield Hallam University
January 1, 2025 - August 31, 2026
BSc Media Sciences (Major in Film & TV Production) at SZABIST University
January 1, 2019 - January 1, 2024

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Education, Professional Services