Motion designer and video artist based in Berlin, with 15+ years of experience across broadcast, fintech, gaming, and the cultural sector. I combine cinematic motion craft with AI-assisted video/image/audio production workflows to deliver polished, performance-driven visuals. I direct, edit, and compose end-to-end—from storyboarding and creative direction to generative pipelines, sound design, and post-production—collaborating with brands, institutions, and arts organizations to produce engaging campaigns, music videos, and award-worthy visual experiences.…

Idan Herson

PRO

Motion designer and video artist based in Berlin, with 15+ years of experience across broadcast, fintech, gaming, and the cultural sector. I combine cinematic motion craft with AI-assisted video/image/audio production workflows to deliver polished, performance-driven visuals. I direct, edit, and compose end-to-end—from storyboarding and creative direction to generative pipelines, sound design, and post-production—collaborating with brands, institutions, and arts organizations to produce engaging campaigns, music videos, and award-worthy visual experiences.…

Available to hire

Motion designer and video artist based in Berlin, with 15+ years of experience across broadcast, fintech, gaming, and the cultural sector. I combine cinematic motion craft with AI-assisted video/image/audio production workflows to deliver polished, performance-driven visuals.

I direct, edit, and compose end-to-end—from storyboarding and creative direction to generative pipelines, sound design, and post-production—collaborating with brands, institutions, and arts organizations to produce engaging campaigns, music videos, and award-worthy visual experiences.

See more

Language

Hebrew (modern)
Fluent
English
Fluent
German
Beginner
Arabic
Beginner

Work Experience

Motion Designer at Sunflower (CrownCoins Casino)
January 1, 2025 - Present
Motion design for CrownCoins Casino sweepstakes social-casino product with a large active user base. Produced short-form animated content for streamers and creators, built performance-oriented UGC video pipelines for TikTok/YouTube/Snapchat, and authored internal animation guidelines and visual references across monetization and product features. Used Runway and image-generation tools for ideation/prototyping, compressing creative cycles, and generated AI 3D gem-stone animations for a loyalty-tier reward feature.
Motion Designer at SuperPlay (via IG LU)
December 1, 2023 - April 1, 2025
Refined animation polish on storyboarding assets for in-game UX moments with clean motion, subtle highlights, and precise timing. Produced multiple promotional videos and provided creative consultation for product launch and growth campaigns.
Motion Graphics Artist / Motion Designer at Infinity / Alv Exo
August 1, 2021 - November 1, 2023
Created motion graphics and animation deliverables for campaigns and promotions. Produced tailored multilingual social video ads for German, French, and Arabic markets; used AI tooling early to enhance content quality and production speed; authored content workflows and animation deliverables for commercials, promos, trailers, and mobile game promo assets.
Motion Graphics Artist (Lead Visuals / Motion Graphics) at Plain — Loud Visuals
January 1, 2018 - April 1, 2021
Worked as motion graphics artist focused on loud visuals and animation production for cultural/creative projects and promotional content.
Independent Director, Editor & Motion Designer at Cultural Sector
January 1, 2011 - January 1, 2017
Independent direction, editing, and motion design within the cultural sector, including video editing for institutional works and creative post-production tasks.
Independent Creative Director & Motion Designer at Various
January 1, 2011 - January 1, 2024
Independent creative direction and motion design across multiple projects, including video editing, end-to-end visual language creation, and stage projection content for theater and dance productions. Work includes commissioned brand and institutional films, video-dance collaboration, documentation editing for festivals, and directing/cinematography/editing for full pieces. Also involved in lighting/visual integration and composing original creative assets when needed.

Education

Full-Stack Web Development at John Bryce College
January 1, 2017 - January 1, 2018
Performing & Visual Arts at School of Visual Theater, Jerusalem
January 1, 2010 - January 1, 2011
Practical Engineer — TV, Film & Animation at Tel-Hai College
January 1, 2004 - January 1, 2006

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Financial Services, Gaming, Professional Services, Other, Non-Profit Organization, Education
    Showreel 2026 - Motion Design, Video & AI Production

    A curated selection of my recent work across motion design, video editing, animation, art direction and AI-assisted production.

    Built around an original AI-presenter concept, the reel combines crafted motion design with generative image, video and voice workflows. The featured projects span advertising, gaming, fintech, branded content and independent visual work.

    My roles: Creative Direction · Motion Design · Video Editing · Animation · AI Production · Sound Design

    Available for freelance and remote collaborations.