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I’m Idoia, a Visual & Service Designer passionate about transforming complex ideas into clear, engaging, and visually striking stories. Clients often tell me that my work makes everything feel elevated, simpler, and fresh, whether it’s a pitch deck, a website, or marketing materials. With expertise in pitch deck design, visual communication, and brand consistency, I’ve supported startups, health-tech companies, and cultural organizations to communicate their message in a way that resonates with both investors and audiences. I design with empathy for both the presenter and the viewer, ensuring every project is not only beautiful but also effective. You can explore my work at _Website not available. Sign in: https://www.twine.net/signup_ , a portfolio I crafted from scratch to showcase projects that are carefully, beautifully, and clearly communicated. I’m ready to help you enhance your next presentation or communication project, delivering clarity, impact, and design that speaks.…I’m Idoia, a Visual & Service Designer passionate about transforming complex ideas into clear, engaging, and visually striking stories. Clients often tell me that my work makes everything feel elevated, simpler, and fresh, whether it’s a pitch deck, a website, or marketing materials. With expertise in pitch deck design, visual communication, and brand consistency, I’ve supported startups, health-tech companies, and cultural organizations to communicate their message in a way that resonates with both investors and audiences. I design with empathy for both the presenter and the viewer, ensuring every project is not only beautiful but also effective. You can explore my work at _Website not available. Sign in: https://www.twine.net/signup_ , a portfolio I crafted from scratch to showcase projects that are carefully, beautifully, and clearly communicated. I’m ready to help you enhance your next presentation or communication project, delivering clarity, impact, and design that speaks.

Idoia Portmann

UX Designer, UI Designer, Product Designer, +2

5.0 (1 review)

I’m Idoia, a Visual & Service Designer passionate about transforming complex ideas into clear, engaging, and visually striking stories. Clients often tell me that my work makes everything feel elevated, simpler, and fresh, whether it’s a pitch deck, a website, or marketing materials. With expertise in pitch deck design, visual communication, and brand consistency, I’ve supported startups, health-tech companies, and cultural organizations to communicate their message in a way that resonates with both investors and audiences. I design with empathy for both the presenter and the viewer, ensuring every project is not only beautiful but also effective. You can explore my work at _Website not available. Sign in: https://www.twine.net/signup_ , a portfolio I crafted from scratch to showcase projects that are carefully, beautifully, and clearly communicated. I’m ready to help you enhance your next presentation or communication project, delivering clarity, impact, and design that speaks.…I’m Idoia, a Visual & Service Designer passionate about transforming complex ideas into clear, engaging, and visually striking stories. Clients often tell me that my work makes everything feel elevated, simpler, and fresh, whether it’s a pitch deck, a website, or marketing materials. With expertise in pitch deck design, visual communication, and brand consistency, I’ve supported startups, health-tech companies, and cultural organizations to communicate their message in a way that resonates with both investors and audiences. I design with empathy for both the presenter and the viewer, ensuring every project is not only beautiful but also effective. You can explore my work at _Website not available. Sign in: https://www.twine.net/signup_ , a portfolio I crafted from scratch to showcase projects that are carefully, beautifully, and clearly communicated. I’m ready to help you enhance your next presentation or communication project, delivering clarity, impact, and design that speaks.

Available to hire

I’m Idoia, a Visual & Service Designer passionate about transforming complex ideas into clear, engaging, and visually striking stories. Clients often tell me that my work makes everything feel elevated, simpler, and fresh, whether it’s a pitch deck, a website, or marketing materials.

With expertise in pitch deck design, visual communication, and brand consistency, I’ve supported startups, health-tech companies, and cultural organizations to communicate their message in a way that resonates with both investors and audiences. I design with empathy for both the presenter and the viewer, ensuring every project is not only beautiful but also effective.

You can explore my work at Website not available. Sign in: https://www.twine.net/signup
, a portfolio I crafted from scratch to showcase projects that are carefully, beautifully, and clearly communicated. I’m ready to help you enhance your next presentation or communication project, delivering clarity, impact, and design that speaks.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Spanish; Castilian

Fluent

French

Advanced

German

Advanced

Work Experience

Exhibition Designer at Historisches Museum Obwalden

August 2, 2022 - September 17, 2025

Led two exhibitions on diversity and gender, integrating research insights to foster inclusivity and dialogue. Designed exhibition experiences optimizing visitor flow and interactions through ethnographic research and design principles. Led digital initiatives that enhanced the museum’s online and interactive presence, increasing visitor engagement.

Design & Experience Consultant at Edelweiss Connect Ltd

September 22, 2022 - Present

Provided service design and UX improvements for client projects and internal initiatives. Aligned delivery with brand guidelines, facilitated cross-functional collaboration, and contributed to digital experiences that elevated stakeholder engagement.

UX Designer & Researcher at Miyara Ltd

March 1, 2025 - September 17, 2025

Conducted in-depth qualitative and literature research with women and families internationally to uncover client's needs and gaps. Designed and launched the Meno Kit, a set of digital (app development, more below) and print resources tailored for clients. Led the design and prototyping of a health app: created all wireframes and high-fidelity screens in Figma, conducted user testing, and optimized UX/UI for accessibility and usability. Enhanced company's communication materials and provided actionable recommendations to strengthen branding and communication strategies, ensuring alignment between user needs and organizational goals.

Website Designer at Microcyte

March 1, 2023 - July 31, 2023

Designed and built the company’s website from scratch (www.microcyte.ch) ensuring a professional, user-friendly interface aligned with their brand identity. Conducted a full branding realignment, refining messaging and visuals to effectively communicate their business to clients and partners. Produced original photography of the team for use on the website and future marketing materials. Established a continuous collaboration and feedback process, ensuring alignment with business goals and high-quality outcomes.

Communication Manager Intern at SwissPharmaCan GmbH

August 1, 2021 - December 31, 2021

Supported the team in developing marketing strategies and creating compelling social media marketing materials. Conducted research to inform and improve communication strategies and tracked key performance indicators to assess communication effectiveness. Collaborated with cross-functional teams to gather insights and enhance communication efforts. Contributed to brainstorming sessions and provided creative input to optimize marketing strategies.

Community Manager at AmPuls Market Research AG

January 1, 2020 - December 31, 2020

Worked closely with the management team to coordinate marketing strategies, enhancing customer outreach and engagement. Designed engaging marketing materials, including posts, video ads, and other content, utilizing Adobe Suite programs to create visually compelling assets. Published and managed advertisements on various platforms, such as Google, Facebook, and YouTube, optimizing campaigns for maximum visibility and impact.

Education

Master of Service Design at HSLU (Lucerne University of Applied Sciences and Arts)

September 22, 2022 - January 1, 2025

Advanced studies in service design, UX/UI, and strategic innovation, with a strong focus on healthcare research and digital product development. Trained in AI applications for design, prototyping, and data-driven insights, combining qualitative research with emerging technologies to create user-centered services and intuitive digital experiences.

Bachelor of Industrial Design spc in Design Management at HSLU (Lucerne University of Applied Sciences and Arts)

September 15, 2019 - June 30, 2021

A multidisciplinary program integrating business, design, and communication design with a strong focus on design thinking, product development, and strategic management. Trained in bridging creativity with strategy, applying human-centered methods to develop innovative products, services, and brand experiences.