Ilaria Fasone

Expertise in Paid Search.
I’ve built and optimized campaigns across Google, Microsoft, Meta, TikTok for Ecommerce, SaaS, healthcare, iGaming, legal, local services and more.
I specialize in finding the opportunities that move the needle—whether that’s rescuing an underperforming account, scaling profitably into new markets, or building a paid strategy from the ground up.

What I bring:

Strong technical knowledge in campaign structure, bidding strategies, and conversion rate optimization.
Multi-market experience (US, UK, EU, APAC, Japan) with an understanding of local nuances
Clean analytics setup, tracking and attribution modeling so you know what’s actually working
Fluent English and Italian, basic Spanish—helpful for international growth.

Ready to jump in and make an impact.
Straightforward, data-driven, and focused on results that matter to your business.