I am an advertising specialist with a unique, science-driven approach that sets me apart from 99% of media buyers and agencies. As a trained and true scientist, I focus heavily on creative testing because today’s advertising platforms have shown that it’s the key to achieving the exceptional results you are looking for. My expertise lies in setting up creative tests that excel in both quality and quantity. My enthusiasm for creating impactful content drives my dedication to delivering the outstanding advertising outcomes you want.

ijkosten8531

I am an advertising specialist with a unique, science-driven approach that sets me apart from 99% of media buyers and agencies. As a trained and true scientist, I focus heavily on creative testing because today’s advertising platforms have shown that it’s the key to achieving the exceptional results you are looking for. My expertise lies in setting up creative tests that excel in both quality and quantity. My enthusiasm for creating impactful content drives my dedication to delivering the outstanding advertising outcomes you want.

Available to hire

I am an advertising specialist with a unique, science-driven approach that sets me apart from 99% of media buyers and agencies. As a trained and true scientist, I focus heavily on creative testing because today’s advertising platforms have shown that it’s the key to achieving the exceptional results you are looking for. My expertise lies in setting up creative tests that excel in both quality and quantity. My enthusiasm for creating impactful content drives my dedication to delivering the outstanding advertising outcomes you want.

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Language

English
Fluent
Dutch
Fluent
French
Advanced
German
Advanced
Spanish; Castilian
Intermediate

Work Experience

Add your work experience history here.

Education

Bachelor of Science at VU University Amsterdam, the Netherlands
September 5, 2005 - June 2, 2008
BioMedical Sciences
Master of Science at VU University Amsterdam, the Netherlands
September 1, 2008 - June 28, 2010
BioMedical Sciences, Immunology
PhD at VU University Medical Centre Amsterdam, the Netherlands
September 6, 2010 - September 1, 2014
Researched and studied the immunological mechanisms underlying allergy and tolerance in human skin and oral mucosal Langerhans cells in an attempt to unravel the mechanisms involved in this process using an in-house developed state-of-the-art immune competent human skin and gingival model.
Media Buyer Apprenticeship at Media Buyer School
June 3, 2024 - October 1, 2024
Currently, collaborating closely with a Senior Media Buyer managing $2M/year in advertising spend, achieving an average ROAS of 5x. I have studied and applied his exact advanced strategies for Facebook Ads, YouTube Ads, Google Ads, and TikTok Ads applied to E-commerce and Lead generation. I have further developed my skills in ad copywriting, crafting compelling messages that drive engagement. I am able to enhance landing page conversion rates (CRO) at least 5%, optimising user experience and boosting sales. I have mastered the use of 3rd party tracking software, increasing reporting accuracy by 20% and enabling data-driven decision-making. I can leverage AI to streamline the ad creative testing process for Lead gen or E-comm purposes, testing 10x more ads than average, significantly improving the chances of finding high-performing campaigns. I have consistently achieved a ROAS of at least 5x through strategic use of Facebook, Google, and other digital advertising platforms I will save you the headache of dealing with agencies ( and $$$ ) by being your dedicated team member as your internal Media Buyer.

Qualifications

Add your qualifications or awards here.

Industry Experience

Life Sciences, Education, Media & Entertainment, Healthcare