Iker Román Ruedas

Available to hire

Hi, I’m Iker Román Ruedas, a paid ads and performance marketing specialist with hands-on experience managing both B2B and B2C campaigns.

About

Hi, I’m Iker Román Ruedas, a paid ads and performance marketing specialist with hands-on experience managing both B2B and B2C campaigns. My focus is on Meta Ads, lead generation, and sales-oriented campaigns, always driven by data, budgets, and a full-funnel mindset. I enjoy collaborating with teams and also thrive as an independent freelancer.\n\nI’m comfortable designing and optimizing campaigns end-to-end, using AI tools to boost marketing efficiency and ROI. I bring a collaborative spirit, strong organization, and a proven track record of delivering results for local businesses and e-commerce brands in Spain.

  • 5 years' experience
  • Joined February 2026

Languages

  • Spanish; CastilianFluent
  • Catalan; ValencianFluent
  • EnglishAdvanced
  • GermanBeginner

Industry experience

  • Software & Internet
  • Professional Services
  • Media & Entertainment
  • Retail
  • Other

More experts in Basel, Switzerland

Work experience

Freelance Performance Marketing / Paid Ads Specialist · Self-employedJan 2023 – Present · 3 yrs 11 mos

Complete management of paid advertising campaigns for own projects and clients, including strategy, setup, copywriting, creatives, budget control and optimization. Clients include local businesses and e-commerce brands in Spain. Managed budgets over 25k EUR. Used AI tools for marketing and business optimization.

Freelance Performance Marketing / Paid Ads Specialist · Independent / FreelanceJan 2023 – Present · 3 yrs 11 mos

Full management of paid advertising campaigns for own projects and clients in Spain, focusing on Meta Ads. Managed budgets 25,000+ EUR. Strategy, campaign setup, copywriting, creatives, budget control and optimization. Used AI tools for marketing and business optimization. Collaborative team member and autonomous freelancer.

Paid Ads Specialist · Role Systems S.L.Jan 2021 – Dec 2023 · 3 yrs

Management of Meta Ads (Facebook & Instagram) campaigns; lead generation and sales-oriented campaigns; budget optimization and audience targeting; collaboration with Marketing & Operations teams; performance tracking and continuous optimization.

Education

Further Education in Digital Marketing · Big SEO2020 – 2026
Secondary School Diploma (ESO) · Spain2015 – 2019
Further Education in Digital Marketing · Big SEO2020 – 2026
Secondary School Diploma (ESO) · ESO (Spain)2015 – 2019

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