I’m Thibault Montfray, a product designer and front-end engineer who loves building end-to-end experiences—from the moment a product idea becomes a working prototype to deployment and product life-cycle evolution. For years, I’ve focused on what makes interfaces feel right over time, blending strong design judgment with solid engineering so teams can ship high-quality products quickly. In the AI era, I design directly into fast, AI-assisted iteration loops and also build my own tools and products to stay sharp on the technology I use for clients and collaborators. Whether I’m designing design systems at scale, modernizing complex interfaces, or orchestrating automation that removes repetitive work, I aim for fast delivery without sacrificing craft—so interactive value shows up within week one.…

Thibault Montfray

I’m Thibault Montfray, a product designer and front-end engineer who loves building end-to-end experiences—from the moment a product idea becomes a working prototype to deployment and product life-cycle evolution. For years, I’ve focused on what makes interfaces feel right over time, blending strong design judgment with solid engineering so teams can ship high-quality products quickly. In the AI era, I design directly into fast, AI-assisted iteration loops and also build my own tools and products to stay sharp on the technology I use for clients and collaborators. Whether I’m designing design systems at scale, modernizing complex interfaces, or orchestrating automation that removes repetitive work, I aim for fast delivery without sacrificing craft—so interactive value shows up within week one.…

Available to hire

I’m Thibault Montfray, a product designer and front-end engineer who loves building end-to-end experiences—from the moment a product idea becomes a working prototype to deployment and product life-cycle evolution. For years, I’ve focused on what makes interfaces feel right over time, blending strong design judgment with solid engineering so teams can ship high-quality products quickly.

In the AI era, I design directly into fast, AI-assisted iteration loops and also build my own tools and products to stay sharp on the technology I use for clients and collaborators. Whether I’m designing design systems at scale, modernizing complex interfaces, or orchestrating automation that removes repetitive work, I aim for fast delivery without sacrificing craft—so interactive value shows up within week one.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
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Language

French
Fluent
English
Advanced

Work Experience

AI Product Design / Front-End Engineer - Expert IA Pilot at https://indiecrafts.dev
September 1, 2026 - Present
• My studio, and the independent practice behind it since 2012. I take products from framing to deployment — architecture, interface design, front-end build — solo or embedded in client engineering teams. • Design happens in code from day one — clients steer a working prototype, and structure is validated before a pixel is styled. It started as design thinking workshops and sprints translated straight into HTML/CSS prototypes: design as code, years before the term existed. Today it is AI-piloted, and far faster. • End-to-end product development and deployment · websites, launch and event pages, light custom shops · dashboards and business application UIs · mobile and desktop apps in React Native and Electron · design systems documented and handed over in Figma and code · modernisation onto faster, more accessible technology · senior design-in-code reinforcement alongside your teams · automations for repetitive workflows. • Clients include BNP Paribas Group, Vente Privée, SeLoger, L'Institut Français, Foroil and Aedle — companies, technical teams, independents and non-profits alike.
Founder & Product Design / Front-End Engineer at Indiecrafts.dev
October 1, 2025 - July 1, 2026
Design, build, and ship products end to end. Lead generative commerce for a European made-to-order custom apparel platform: upload a logo, generate a coherent merch range across many products, and deliver print-on-demand with EU-compliant fulfillment. Own the full stack from architecture and UI design to edge deployment, cached delivery, defensive secure checkout, and customer/data handling. Implement print-on-demand and fulfillment integrations, and build the storefront, configurator, catalog, and full order flow. Delivered within 10–12 days in EU facilities using water-based vegan inks and GPSR compliance, with a generative pipeline producing hundreds of graphic styles without templates or recycled artwork.
Founder at https://wahio.design
October 1, 2025 - July 1, 2026
Built and shipped a Europe-wide generative commerce apparel platform: a workflow to generate coherent, brand-consistent garment designs from logos, generate thousands of permutations (themes/styles), and deliver print-on-demand fulfillment across the EU. Engineered edge deployment and cached delivery, implemented defensive and secure checkout with customer data handling, and architected the full commerce journey (storefront, configurator, catalog, and order flow) end-to-end. Coordinated print integration using certified EU facilities with water-based vegan inks and GPSR compliance, targeting 10–12 day delivery.
Design System Lead & Operations at Siemens AG
February 1, 2024 - September 1, 2024
Led design system support for 12 design system teams serving 500+ designers and tens of thousands of developers across thousands of digital products. Optimized and enhanced existing systems against evolving interface needs, strengthening support for multiple brands, platforms, and themes. Proposed and set up workflows to streamline interface development and refine designer–engineer collaboration, bringing scattered design teams closer into cross-team cooperation. Partnered with the innovation lab to enable teams to prototype and productionize new ideas quickly with design and design-production support.
Design Systems Lead & Operations at Siemens AG
February 1, 2024 - September 1, 2024
Led design systems support for 12 design system teams serving 500+ designers and tens of thousands of developers across digital products. Optimized and enhanced existing systems as interface needs evolved, strengthening support for multiple brands/platforms/themes. Proposed and set up ways to streamline interface development and refine designer–engineer workflows to free teams for creative problem solving and improve cross-team collaboration. Collaborated with an innovation lab to prototype and validate ideas quickly with design-production support.
Design Systems & Product Design at Shipfix
August 1, 2022 - February 1, 2024
Designed and built an AI workflow and data platform for maritime trade, turning daily email overload into a usable market overview. Unified three separate design systems into one atomic, auto-layout-first structure with domain-based categorization across mobile, desktop, and consolidated brand elements. Rebuilt the component strategy and Figma architecture for a cleaner inventory model (removed duplication, reduced structural depth, standardized naming, deprecated actively managed elements, and aligned the whole structure with Zero Height). Introduced a code-review style approach to design contributions, audited product files for quick wins and system candidates, and partnered with production on strategic design work addressing the strongest market opportunities.
Design System Designer, then Lead at Zalando SE
June 1, 2021 - April 1, 2022
Owned the design system behind zDirect, the platform connecting brand partners to sell directly on Europe’s largest fashion marketplace. Supported a 20-designer organization and a 10-developer UI engineering team, and rebuilt the design-to-engineering workflow around a dual-track agile process. Set up agile framework and GitHub board to prioritize and triage incoming support requests predictably. Authored layout/component and usage guidelines with ready-to-use examples; restructured the Figma library for auto-layout, access management, and clean deprecation; made documentation and component publishing usable for both designers and engineers.
Design System Lead at Zalando SE
June 1, 2021 - April 1, 2022
Owned the design system behind zDirect, the platform where brand partners connect and sell directly on Europe’s largest fashion marketplace. Supported a 20-designer organization and a 10-developer UI engineering team, and rebuilt the design-to-engineering workflow around a dual-track agile process. Set up agile framework and a GitHub board for system work, then ran prioritization/triage so incoming support requests were handled predictably. Authored layouts and components and wrote ready-to-use guidelines, restructured the Figma library and access management, ensured clean deprecation, and made documentation and component publishing usable for both designers and engineers.
Design System Engineer / Design Engineer at BNP Paribas CIB
July 1, 2015 - June 1, 2021
Worked on a digital marketplace interface for selecting, ordering, delivering, monitoring, and controlling cloud products and business services, plus a collaborative infrastructure co-creation and production planning hub. Designed and implemented an atomic ReactJS system with structural and syntactic constraints to flatten learning curves and keep technical debt down. Delivered screens using the system while continuously iterating on the platform foundations, and collaborated with domain heads and front-end developers to convert business needs into system requirements and implementation plans. Documented components with use cases, published design best practices for product owners and developers, provided technical support, and planned progressive refactoring of an IV2 interface into the new system.
Design Engineer / Front-End Developer at Theodo / M33
September 1, 2012 - July 1, 2015
Embedded design expertise directly into project teams using Agile/Kaisen delivery: created responsive prototypes and led direction built in React on custom design systems, delivering designs as merge requests. Led responsive client-facing development with teams of developers, and designed and built UIs for business intelligence platforms. Under NDA, contributed to real-time flight data analysis for civil aviation and automated support for defense/pilot helmet contexts, working within multi-developer teams. Built UX/UI and multi-device development for startups, including MVP creation from scratch and integration into existing products to sharpen interfaces.
Co-founder / Digital Design Lead at Spin Interactive
January 1, 2009 - January 1, 2011
Co-founded Spin Interactive (2009–2011) and led digital design. Owned the front-end pipeline from brief to delivery, including pricing, functional specifications, and pre-sales. Produced product design and workflow mapping, responsive HTML/CSS/jQuery, and art direction; supported multi-channel campaigns tested across devices. Built showcase sites, e-commerce, online campaigns, and customized media-management tools for major clients. Earlier experience included project management and motion/3D and print/design work for large media and entertainment brands.

Education

M Eng, Multimedia Engineering at IMAC (Image, Web, Broadcast)
January 1, 2006 - January 1, 2009
Master of Interactive Design at Université Laval
January 1, 2008 - January 1, 2008
M Eng, Multimedia Engineering at IMAC
January 1, 2006 - January 1, 2009
Master of Interactive Design at Université Laval
January 1, 2008 - January 1, 2008

Qualifications

DUT, Communication, Services, Network & Computer Science
January 1, 2003 - January 1, 2005
DUT, Communication, Services, Network & Computer Science
January 1, 2003 - January 1, 2005

Industry Experience

Software & Internet, Professional Services, Financial Services, Transportation & Logistics, Manufacturing, Retail, Non-Profit Organization, Media & Entertainment, Education