Hi, I'm Irene Canovi, a graphic designer and illustrator with over five years of experience in branding, social media content, and visual storytelling. I specialize in bold identity systems and digital illustration, crafting impactful visuals for lifestyle, travel, and beauty brands across Europe. Based in Barcelona, I work with teams across Europe to translate brand narratives into striking visuals for campaigns, product lines, and digital content. I love blending playful illustration with bold design to help brands stand out and connect with audiences.

Irene Canovi

Hi, I'm Irene Canovi, a graphic designer and illustrator with over five years of experience in branding, social media content, and visual storytelling. I specialize in bold identity systems and digital illustration, crafting impactful visuals for lifestyle, travel, and beauty brands across Europe. Based in Barcelona, I work with teams across Europe to translate brand narratives into striking visuals for campaigns, product lines, and digital content. I love blending playful illustration with bold design to help brands stand out and connect with audiences.

Available to hire

Hi, I’m Irene Canovi, a graphic designer and illustrator with over five years of experience in branding, social media content, and visual storytelling. I specialize in bold identity systems and digital illustration, crafting impactful visuals for lifestyle, travel, and beauty brands across Europe.

Based in Barcelona, I work with teams across Europe to translate brand narratives into striking visuals for campaigns, product lines, and digital content. I love blending playful illustration with bold design to help brands stand out and connect with audiences.

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Language

Italian
Fluent
English
Fluent
Spanish; Castilian
Advanced
Portuguese
Advanced

Work Experience

Designer & Illustrator at We-Do
December 1, 2023 - October 1, 2025
Designed 360° brand identities for EU-funded projects, created custom illustration systems for campaigns, produced social-first design assets and visual toolkits, and improved engagement through high-contrast, expressive visual storytelling.
Video Editor & Graphic Designer (Freelance) at Beautystream
May 1, 2025 - Present
Created AI-assisted animated videos for global beauty trend reports and designed press layout documents and visual assets for editorial use.
Freelance Brand Designer at Wing
September 1, 2025 - Present
Designed client portfolios and full brand identities, developed brand guidelines and visual systems.
Design Internship at Ogilvy & Mather
March 1, 2017 - July 1, 2017
Supported branding and creative production initiatives during internship.
Designer at CHAOTIC INK
March 1, 2018 - July 1, 2018
Brand identity and product visuals for a streetwear label; e-commerce assets and merchandising design.

Education

Bachelor in Design & Multimedia at Università IUAV Venice, Italy
October 1, 2014 - October 1, 2017
Master Degree in Design & Visual Culture at IADE, Lisbon, Portugal
October 1, 2018 - November 1, 2020
Erasmus+ program participant at Hochschule Mainz, Germany
January 1, 2016 - January 27, 2026

Qualifications

Master Degree in Design & Visual Culture
October 1, 2018 - November 1, 2020
Erasmus+ program participant
January 1, 2016 - January 27, 2026

Industry Experience

Education, Travel & Hospitality, Healthcare, Life Sciences, Media & Entertainment, Professional Services, Retail, Software & Internet
    paper Nomads

    Nomads, a visual identity shaped by movement, slowness, and the rhythm of the coast.

    https://www.twine.net/signin

    Nomads by the sea: A laid-back brunch spot in Aldeia da Praia, Sintra, Nomads blends coastal charm with a creative, nomadic soul. Their ethos is simple: Good food by the sea

    A brunch café born where the forest meets the Atlantic.
    A place where sea-salt mornings, slow brunch rituals, and creative nomadic culture come together. Nomads blends coastal comfort with an easygoing surf vibe.

    Visual Language
    Colors Palette
    The color system is inspired by the rhythm of coastal life and the surf environment.
    Deep ocean blues evoke depth, movement, the power of the sea, and the surf culture and the Atlantic.
    Sandy neutrals bring a sense of ease and natural balance, grounding the brand in an organic, beachside atmosphere.
    Typography
    The typographic system is designed to feel both expressive and practical, mirroring the dual nature of a surf-friendly space: relaxed yet functional.
    A bold, textured font adds character and a handcrafted, referencing surfboards, and the nomadic spirit of coastal communities.
    A clean sans-serif typeface ensures clarity and readability
    Illustration
    Hand-drawn illustrations capture the surf lifestyle with wave lines, driftwood textures, and nomadic paths, adding warmth, playfulness, and authenticity.