I am a passionate marketing professional with a proven track record in social media management and digital marketing. My career has been dedicated to creating engaging content and executing successful marketing campaigns, significantly increasing brand visibility and customer engagement. I am committed to continuous learning and professional growth, always seeking new opportunities and challenges in the field of marketing.…

Isabel Romero-Ruiz

5.0 (1 review)

I am a passionate marketing professional with a proven track record in social media management and digital marketing. My career has been dedicated to creating engaging content and executing successful marketing campaigns, significantly increasing brand visibility and customer engagement. I am committed to continuous learning and professional growth, always seeking new opportunities and challenges in the field of marketing.…

Available to hire

I am a passionate marketing professional with a proven track record in social media management and digital marketing. My career has been dedicated to creating engaging content and executing successful marketing campaigns, significantly increasing brand visibility and customer engagement.

I am committed to continuous learning and professional growth, always seeking new opportunities and challenges in the field of marketing.

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Language

Spanish; Castilian
Fluent
English
Fluent

Work Experience

Marketing Coordinator at Nimdzi Insights
August 1, 2021 - November 5, 2025
Led and optimized content creation, social media copywriting, and marketing strategies, resulting in a 20% increase in lead generation and a 30% boost in social media engagement. Managed email marketing and social media ad campaigns with 15% more subscribers, and led the C-Suite HotSeat Show project to foster audience engagement. Updated WordPress landing pages to improve user experience and conversion rates. Executed Nimdzi Insights' largest content marketing campaign, driving a 25% increase in lead generation and contributing to business growth.
Marketing Executive at Urubó Village S.A.
August 1, 2021 - August 1, 2021
Created and managed daily social media content and marketing strategies, increasing followers and engagement by 20%. Launched targeted Facebook ads for real estate projects, boosting lead generation by 20%. Coordinated BTL marketing-based events to enhance brand visibility and customer engagement. Evaluated campaign performance to develop data-driven strategies, improving brand awareness and loyalty by 25%.
Marketing Analyst at Ultracasas.com
December 1, 2019 - December 1, 2019
Crafted innovative social media content for Facebook and Instagram, elevating community engagement by 15% and delivering strong customer service to bolster brand loyalty. Developed targeted Facebook Lead Ads for real estate projects, increasing lead generation by 15%. Analyzed campaign performance to derive data-driven strategies for attracting potential clients across various properties.

Education

Bachelor Degree at Universidad Privada Boliviana (UPB)
February 4, 2013 - December 8, 2017
Business Administration with Marketing Minor
Master on Digital Marketing and Social Media at IE Business School
May 27, 2021 - June 8, 2022

Qualifications

Canva - Design For Social Media
September 29, 2025 - October 3, 2025

Industry Experience

Healthcare, Real Estate & Construction, Other, Media & Entertainment
    paper Portfolio
    This portfolio showcases my work in social media management, copywriting, and digital strategy, highlighting the projects I’ve led for companies such as Nimdzi Insights, Urubó Village S.A., Genesis Global Services, and UltraCasas.com, as well as my freelance collaborations with local and international clients. I specialize in creating engaging content, managing communities, and building campaigns that drive awareness and results. Using tools like Canva, Meta Business Suite, Google Analytics, and Zoho Campaigns, I bring ideas to life with creativity and strategic thinking. Explore my portfolio and discover how I blend creativity, strategy, and purpose to help brands connect meaningfully with their audiences. copywriting socialmediamanagement emailmarketing canva…
    paper Portfolio
    This portfolio showcases my work in social media management, copywriting, and digital strategy, highlighting the projects I’ve led for companies such as Nimdzi Insights, Urubó Village S.A., Genesis Global Services, and UltraCasas.com, as well as my freelance collaborations with local and international clients. I specialize in creating engaging content, managing communities, and building campaigns that drive awareness and results. Using tools like Canva, Meta Business Suite, Google Analytics, and Zoho Campaigns, I bring ideas to life with creativity and strategic thinking. Explore my portfolio and discover how I blend creativity, strategy, and purpose to help brands connect meaningfully with their audiences. copywriting socialmediamanagement emailmarketing…