Adaptable Marketing Specialist experienced in managing end-to-end campaigns for B2B and B2C brands. From strategy and content creation to community management and paid advertising, I provide comprehensive marketing support designed to help businesses thrive and grow in a competitive digital space.

Iulia Popovici

Adaptable Marketing Specialist experienced in managing end-to-end campaigns for B2B and B2C brands. From strategy and content creation to community management and paid advertising, I provide comprehensive marketing support designed to help businesses thrive and grow in a competitive digital space.

Available to hire

Adaptable Marketing Specialist experienced in managing end-to-end campaigns for B2B and B2C brands. From strategy and content creation to community management and paid advertising, I provide comprehensive marketing support designed to help businesses thrive and grow in a competitive digital space.

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Experience Level

Expert
Expert
Expert
Expert
Intermediate

Language

English
Fluent
Hungarian
Beginner
Romanian, Moldavian, Moldovan
Fluent

Work Experience

Junior Brand Manager at Marketing Department, Transilvania University of Brașov
January 1, 2024 - Present
Managed a diverse portfolio of B2B and B2C clients across industries, developing and executing 360° marketing strategies including product launches, anniversary campaigns, and long-term brand building.
Journal & Media Intern at Radio Brașov
July 1, 2024 - September 30, 2024
Supported journal and media operations; contributed to content creation and assisted in marketing initiatives.
Freelance Marketing Consultant at Various clients (incl. Root Restaurant, Nature Nest Brașov)
January 1, 2023 - Present
Delivered end-to-end marketing strategy for B2B and B2C clients, including Meta Ads management, email campaigns, content creation, and SEO-optimized blog articles.

Education

Philosophy at National College Brașov
January 1, 2018 - January 1, 2022
Bachelor of Digital Media at Transilvania University of Brașov
January 1, 2022 - January 1, 2025
Master of Image Campaign Management at Transilvania University of Brașov
January 1, 2025 - April 22, 2026

Qualifications

Cambridge English: Advanced (CAE)
September 1, 2019 - June 20, 2021

Industry Experience

Media & Entertainment, Healthcare, Manufacturing, Consumer Goods, Professional Services