Adaptable Marketing Specialist experienced in managing end-to-end campaigns for B2B and B2C brands. From strategy and content creation to community management and paid advertising, I provide comprehensive marketing support designed to help businesses thrive and grow in a competitive digital space.

Iulia Popovici

Adaptable Marketing Specialist experienced in managing end-to-end campaigns for B2B and B2C brands. From strategy and content creation to community management and paid advertising, I provide comprehensive marketing support designed to help businesses thrive and grow in a competitive digital space.

Available to hire

Adaptable Marketing Specialist experienced in managing end-to-end campaigns for B2B and B2C brands. From strategy and content creation to community management and paid advertising, I provide comprehensive marketing support designed to help businesses thrive and grow in a competitive digital space.

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Experience Level

Expert
Expert
Expert
Expert
Intermediate

Language

English
Fluent
Hungarian
Beginner
Romanian, Moldavian, Moldovan
Fluent

Work Experience

Journal & Media Intern at Radio Brașov
July 1, 2024 - September 30, 2024
Supported journal and media operations; contributed to content creation and assisted in marketing initiatives.
Junior Brand Manager at Marketing Department, Transilvania University of Brașov
January 1, 2024 - Present
Managed a diverse portfolio of B2B and B2C clients across industries, developing and executing 360° marketing strategies including product launches, anniversary campaigns, and long-term brand building.
Freelance Marketing Consultant at Various clients (incl. Root Restaurant, Nature Nest Brașov)
January 1, 2023 - Present
Delivered end-to-end marketing strategy for B2B and B2C clients, including Meta Ads management, email campaigns, content creation, and SEO-optimized blog articles.

Education

Philosophy at National College Brașov
January 1, 2018 - January 1, 2022
Bachelor of Digital Media at Transilvania University of Brașov
January 1, 2022 - January 1, 2025
Master of Image Campaign Management at Transilvania University of Brașov
January 1, 2025 - April 22, 2026

Qualifications

Cambridge English: Advanced (CAE)
September 1, 2019 - June 20, 2021

Industry Experience

Media & Entertainment, Healthcare, Manufacturing, Consumer Goods, Professional Services