Globally experienced and socially adaptable marketing professional with a background spanning Europe, the Middle East, Southeast Asia, and North America. Skilled in content creation, brand strategy, digital marketing, and campaign development, with a proven ability to adapt strategies across industries and audiences. Through building JAC OUT THE BOX, I’ve led projects in brand positioning, creative direction, event marketing, and audience engagement. I excel at crafting strategies that generate buzz, build communities, and drive measurable results.

Daniel Jac Matthews

Globally experienced and socially adaptable marketing professional with a background spanning Europe, the Middle East, Southeast Asia, and North America. Skilled in content creation, brand strategy, digital marketing, and campaign development, with a proven ability to adapt strategies across industries and audiences. Through building JAC OUT THE BOX, I’ve led projects in brand positioning, creative direction, event marketing, and audience engagement. I excel at crafting strategies that generate buzz, build communities, and drive measurable results.

Available to hire

Globally experienced and socially adaptable marketing professional with a background spanning Europe, the Middle East, Southeast Asia, and North America. Skilled in content creation, brand strategy, digital marketing, and campaign development, with a proven ability to adapt strategies across industries and audiences.

Through building JAC OUT THE BOX, I’ve led projects in brand positioning, creative direction, event marketing, and audience engagement. I excel at crafting strategies that generate buzz, build communities, and drive measurable results.

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Work Experience

Marketing & Advertising Specialist at Storm Exploration LLC
January 1, 2024 - Present
Developed and executed online marketing strategies including social media, email, and paid ads. Created brochures, reports, case studies, and website content to enhance brand visibility. Conducted market research and performed campaign optimization while staying current with industry trends.
Founder & Creative Director at JAC OUT THE BOX
August 1, 2023 - Present
Built and scaled a marketing firm serving clients across the U.S., UK, and Canada in industries including entertainment, travel, mining, healthcare, and real estate. Managed operations, contracts, finances, and client relationships while delivering social media strategy, digital advertising, web design, graphic design, and video production. Worked closely with emerging nightclub DJs and music artists in North America, supporting promotional content and social media visibility. Developed mock nightclub marketing campaigns and promotional concepts in collaboration with industry partners for Ibiza-style, high-energy social media visuals. Expanded into nightlife and music event marketing, building partnerships with venues, DJs, and festivals. Invited to document and produce content for an international overland rally traveling from the United Kingdom to the Sahara Desert, capturing adventure media and brand storytelling across multiple locations. Produced original social media edits across
Marketing Intern at Community Futures North Okanagan
April 1, 2023 - August 31, 2023
Produced digital/print content, led marketing workshops, and created a style guide for consistent branding. Researched competitors to design a new campaign and performed website audits for Community Futures and WorkBC. Supported event marketing and live social media coverage.
International Implementation Services Associate at Safe Start International
May 1, 2022 - September 30, 2022
Produced training videos, redesigned website/print materials, and updated consultant bios. Completed safety training for deeper product knowledge. Balanced meetings, interviews, and media production with strong organizational skills.

Education

Bachelor of Commerce at University of Victoria - Gustavson School of Business
January 11, 2030 - July 20, 2026
Master 2 Courses (Event Management) for International Exchange at EM Normandie Business School (Paris Campus)
January 11, 2030 - July 20, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Travel & Hospitality, Professional Services, Real Estate & Construction, Healthcare, Other