Lead Developer & Designer at Vvast

Lead design and development of bespoke Shopify websites for B-Corp brands including Heelys, Super 73, Deus Ex Machina and Stance. Translate brand identity and project goals into user friendly, creative site layouts that reflect each client’s vision. Collaborate with clients in meetings, guiding them through design decisions and technical requirements.

Shopify Developer / Designer at Lionsorbet

Designed bespoke ecommerce websites with a focus on luxury brands, specialising in jewellery. Created wireframes, layouts, and design assets to enhance usability, brand alignment, and user journeys. Developed moodboards and style guides to capture client vision, while presenting design ideas and solutions. Designed and delivered high-quality creative assets, including website banners, collection pages, and branded visuals. Used analytics and feedback to improve design strategies and engagement. Built Shopify sites, tailoring themes with Liquid, HTML, and CSS to balance functionality and design.

Web & Digital Designer at Toast

Designed and built responsive websites in WordPress, HubSpot and Shopify, blending creativity with technical implementation. Produced wireframes, design concepts, and layouts using Adobe Illustrator and Photoshop. Worked directly with clients to present ideas, gather feedback, and train them in managing their new sites. Led client-facing design discussions, ensuring brand goals and usability needs were translated into visuals. Progressed from apprentice to full-time web developer/designer within the digital department.