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I'm a multi-disciplinary, full-spectrum designer, playfully self-described as a 'mixed-bag creative professional'. My panoramic creative skills and business degree harmoniously shake hands at the intersection of expression and enterprise. As a marketing-minded creative type, I'm duty-bound to purpose-driven yet personal design, made with equal parts strategy and soul.…

Jade Waterman

Graphic Designer, Brand Designer, Web Designer, +2

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I'm a multi-disciplinary, full-spectrum designer, playfully self-described as a 'mixed-bag creative professional'. My panoramic creative skills and business degree harmoniously shake hands at the intersection of expression and enterprise. As a marketing-minded creative type, I'm duty-bound to purpose-driven yet personal design, made with equal parts strategy and soul.…

Available to hire

I’m a multi-disciplinary, full-spectrum designer, playfully self-described as a ‘mixed-bag creative professional’. My panoramic creative skills and business degree harmoniously shake hands at the intersection of expression and enterprise.

As a marketing-minded creative type, I’m duty-bound to purpose-driven yet personal design, made with equal parts strategy and soul.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Work Experience

Freelance Designer at NuAde Does Design

March 1, 2023 - Present

Designed and developed brand, marketing, creative, and web assets for clients across beauty, music, travel, apparel, finance, and tech industries; delivered high-level projects including full brand identity systems, Shopify storefronts, sales-driven pitch decks, interactive landing pages, visual and social content strategies, web-based influencer platforms, merchandise design, animated graphics, and fully custom coded UX web experiences.

Marketing & Creative Lead at Go Rascal

February 1, 2021 - December 1, 2024

Led all marketing, brand, and creative initiatives; spearheaded company rebrand, transforming the visual identity into a distinctive, modern design system. Executed multi-channel campaigns (email, social, web, ads, print, affiliate) to grow B2B and B2C business; expanded the sales team from 11 to 150 loan officers and achieved a 129% realtor referral growth. Authored all marketing and visual assets including website content, social media content, email campaigns, ads, educational/promotional material, sales presentations, and pitch decks. Launched an online store and curated branded promotional print products to boost brand awareness and generate additional revenue.

Creative Assistant at And Dexter-Jones Design

April 1, 2019 - February 1, 2021

Designed, built, and managed Shopify e-commerce store with integrated multi-platform marketing tools; resulted in 225% increase in sales growth over 12 months; engineered strategies for social media, PR, email marketing, events and gained 4k Instagram followers; provided comprehensive operational support including event planning, travel, and design production; streamlined internal functions with a direct positive impact on sales operations.