Portfolio: jvbstudio.com I'm Jake Van Buskirk (JVB), a Toronto product designer and creative director with 10+ years across digital products, brands and businesses. I've designed for Sanofi, Merck, P&G, Amazon, IKEA and Kellogg's, and co-founded Parachute Coffee, which pitched on Dragons' Den and grew into Canada's #1 coffee subscription before it was acquired. I work end to end: research and UX, design systems, UI and prototyping, and the brand layer that makes a product feel like itself. I'm most useful on teams that need someone who can set direction and still ship the files. My work has been recognized by The One Club, the ADC Awards, Cannes Young Lions and the iF Design Awards.…

Jake Van Buskirk

Portfolio: jvbstudio.com I'm Jake Van Buskirk (JVB), a Toronto product designer and creative director with 10+ years across digital products, brands and businesses. I've designed for Sanofi, Merck, P&G, Amazon, IKEA and Kellogg's, and co-founded Parachute Coffee, which pitched on Dragons' Den and grew into Canada's #1 coffee subscription before it was acquired. I work end to end: research and UX, design systems, UI and prototyping, and the brand layer that makes a product feel like itself. I'm most useful on teams that need someone who can set direction and still ship the files. My work has been recognized by The One Club, the ADC Awards, Cannes Young Lions and the iF Design Awards.…

Available to hire

Portfolio: jvbstudio.com

I’m Jake Van Buskirk (JVB), a Toronto product designer and creative director with 10+ years across digital products, brands and businesses. I’ve designed for Sanofi, Merck, P&G, Amazon, IKEA and Kellogg’s, and co-founded Parachute Coffee, which pitched on Dragons’ Den and grew into Canada’s #1 coffee subscription before it was acquired.

I work end to end: research and UX, design systems, UI and prototyping, and the brand layer that makes a product feel like itself. I’m most useful on teams that need someone who can set direction and still ship the files.

My work has been recognized by The One Club, the ADC Awards, Cannes Young Lions and the iF Design Awards.

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Language

English
Fluent

Work Experience

Lead Product Designer at Havas Health
July 1, 2025 - July 31, 2026
Associate Creative Director at JVB Studio
December 31, 2022 - May 31, 2025
Freelance creative leadership supporting client brands through concept, design direction, and delivery across digital and print experiences.
Associate Creative Director at Klick Health
September 1, 2021 - January 1, 2023
Senior Art Director at Klick Health
February 1, 2021 - September 1, 2021
Art Director at Leo Burnett
February 1, 2015 - February 1, 2018
Creative Director + Product Lead (co-founder) at Parachute Coffee
January 1, 2015 - January 1, 2021
Co-founded and led an e-commerce coffee subscription service, building a fast-moving small-brand experience and applying startup agility alongside traditional agency-level creative standards.

Education

BFA Cinematography and Film/Video Production at Toronto Metropolitan University (TMU)
January 1, 2010 - January 1, 2014

Qualifications

Industry Experience

Media & Entertainment, Professional Services, Software & Internet, Retail
    MAD TEA: Brand Identity & Packaging
    Design Director for MAD TEA, compostable tea pods for Nespresso machines (2025). "Tea without the baggage." What I made: logo, design strategy, design system, packaging, website, UX/UI, email, illustration and art direction. Full case study: https://www.twine.net/signin…
    Parachute Coffee: Brand, Product & Subscription Site
    Co-founder, creative lead and product designer of Parachute Coffee, a Canadian direct-to-consumer coffee subscription. What I made: brand identity 3.0 and design system, the Shopify site and subscription UX, packaging, and photography and art direction. Result: Parachute pitched on CBC's Dragons' Den, grew into Canada's 1 coffee subscription, and was acquired in 2021. Full case study: jvbstudio.com/project/parachute-coffee-case-study](https://www.twine.net/signin…
    Full Portfolio: jvbstudio.com
    My complete portfolio lives at jvbstudio.com, Kellogg's and more. See the work: jvbstudio.com/design-portfolio](https://www.twine.net/signin…