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Hi, I'm James Alton, an award-winning director and producer with over a decade of experience. I've had the pleasure of creating visually striking, emotionally resonant content across film, commercial, and branded formats. I thrive on developing narratives that connect with both national broadcasters and regional sports audiences, combining media strategy with community engagement. I love spearheading projects from concept to distribution, leading talented teams to deliver impactful stories. Whether I'm working with global media giants or local sports leagues, I bring passion and precision to every production. When I'm not behind the camera, I enjoy giving back to the filmmaking community and fostering indie film growth.…Hi, I'm James Alton, an award-winning director and producer with over a decade of experience. I've had the pleasure of creating visually striking, emotionally resonant content across film, commercial, and branded formats. I thrive on developing narratives that connect with both national broadcasters and regional sports audiences, combining media strategy with community engagement. I love spearheading projects from concept to distribution, leading talented teams to deliver impactful stories. Whether I'm working with global media giants or local sports leagues, I bring passion and precision to every production. When I'm not behind the camera, I enjoy giving back to the filmmaking community and fostering indie film growth.

James Alton

Film Director, Film Producer, Creative Director, +1

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Hi, I'm James Alton, an award-winning director and producer with over a decade of experience. I've had the pleasure of creating visually striking, emotionally resonant content across film, commercial, and branded formats. I thrive on developing narratives that connect with both national broadcasters and regional sports audiences, combining media strategy with community engagement. I love spearheading projects from concept to distribution, leading talented teams to deliver impactful stories. Whether I'm working with global media giants or local sports leagues, I bring passion and precision to every production. When I'm not behind the camera, I enjoy giving back to the filmmaking community and fostering indie film growth.…Hi, I'm James Alton, an award-winning director and producer with over a decade of experience. I've had the pleasure of creating visually striking, emotionally resonant content across film, commercial, and branded formats. I thrive on developing narratives that connect with both national broadcasters and regional sports audiences, combining media strategy with community engagement. I love spearheading projects from concept to distribution, leading talented teams to deliver impactful stories. Whether I'm working with global media giants or local sports leagues, I bring passion and precision to every production. When I'm not behind the camera, I enjoy giving back to the filmmaking community and fostering indie film growth.

Available to hire

Hi, I’m James Alton, an award-winning director and producer with over a decade of experience. I’ve had the pleasure of creating visually striking, emotionally resonant content across film, commercial, and branded formats. I thrive on developing narratives that connect with both national broadcasters and regional sports audiences, combining media strategy with community engagement.

I love spearheading projects from concept to distribution, leading talented teams to deliver impactful stories. Whether I’m working with global media giants or local sports leagues, I bring passion and precision to every production. When I’m not behind the camera, I enjoy giving back to the filmmaking community and fostering indie film growth.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Work Experience

Owner at Kelowna Film Studios

January 1, 2022 - June 4, 2024

Lead producer and director overseeing high-end commercial, branded, and narrative film productions for clients ranging from global media companies to local sports organizations. Personally directed and produced campaigns for Netflix, Disney/ABC, Amazon Studios, Rogers Sportsnet, Carey Price, Brantt Myhers, and the Kelowna and Saskatchewan Ball Hockey Leagues. Managed all phases of production while building strong community and industry relationships across broadcast, digital, and in-person activations.

Owner at James Alton Films

January 1, 2020 - June 4, 2024

Directed and produced award-winning films like Mabel and Because She's Adopted. Managed entire production cycles from concept to distribution, leading teams of creatives and technicians. Work garnered multiple awards, including Best Director at the Toronto and Calgary Independent Film Festivals, known for delivering impactful narratives with precision.

Creative Director at Strawhouse

January 1, 2019 - December 31, 2019

Spearheaded R&D projects as Creative Director at Strawhouse Inc., targeting American audiences. Created brands from scratch and oversaw art direction, photography, videography, and content production. Managed multiple digital and traditional marketing properties, contributing to Strawhouse being recognized as one of Canada's fastest-growing companies.

Owner at James Alton Visuals

January 1, 2015 - December 31, 2018

Completed creative projects for clients like Canopy Health Innovations, Cossette Toronto, Mazda, Toyota, SunRype, Republic Live, and Destiny Cannabis. Managed end-to-end production of commercials, digital ads, and YouTube series, ensuring high client satisfaction and the successful delivery of marketing campaigns.

Production Manager at Hockey Community

January 1, 2014 - December 31, 2015

Managed the development and launch of a hockey app/website platform aimed at increasing accessibility to the sport. Led project management, UX design, and communications strategy, including outreach to local teams and media. Delivered product training, supported client relations, and helped grow engagement through storytelling, branding, and press initiatives focused on grassroots hockey culture.

Technical Director at BrandHealth

January 1, 2012 - December 31, 2013

Oversaw development of consumer and B2B iPad apps, websites, and touchscreen displays. Acted as a liaison between design and programming departments, managing client relations. Generated $2M in revenue within 18 months, leading the successful release of over 50 iPad apps using HTML5 and PhoneGap technology.

Owner at Kelowna Film Studios

January 1, 2022 - June 7, 2024

Owner at James Alton Films

January 1, 2020 - January 1, 2024

Directed and produced award-winning films like Mabel and Because She’s Adopted. Managed entire production cycles from concept to distribution, leading teams of creatives and technicians. Work garnered multiple awards, including Best Director at the Toronto and Calgary Independent Film Festivals, known for delivering impactful narratives with precision.

Creative Director at Strawhouse

January 1, 2019 - December 31, 2019

Owner at James Alton Visuals

January 1, 2015 - December 31, 2018

Production Manager at Hockey Community

January 1, 2014 - December 31, 2015

Managed the development and launch of a hockey app/website platform at Hockey Community, aimed at increasing accessibility to the sport. Led project management, UX design, and communications strategy, including outreach to local teams and media. Delivered product training, supported client relations, and helped grow engagement through storytelling, branding, and press initiatives focused on grassroots hockey culture.

Technical Director at BrandHealth

January 1, 2012 - December 31, 2013

Oversaw development of consumer and B2B iPad apps, websites, and touchscreen displays as Technical Director at BrandHealth. Acted as a liaison between design and programming departments, managing client relations. Generated $2M in revenue within 18 months, leading the successful release of over 50 iPad apps using HTML5 and PhoneGap technology.