Available to hire
I am a results-driven E-Commerce and Digital Marketing professional with 11 years of progressive experience in developing and executing strategies to significantly increase brand visibility, optimize e-commerce performance, and drive conversions across diverse platforms. I am adept at leveraging social media, paid advertising, SEO, and emerging AI Optimization techniques to help brands grow effectively.
With an academic background in Finance and Computer Science & Engineering, I bring a strong analytical mindset combined with technical expertise. I am passionate about using my skills to contribute to organizational success in a dynamic and evolving digital environment.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Advanced
Bengali
Fluent
Work Experience
E-Commerce & Digital Marketing Consultant at Akscell Pte. Ltd.
March 1, 2025 - PresentResponsible for setting up stores and managing operations on e-commerce platforms such as Shopify, Amazon, and TikTok globally. Develop and implement strategies to increase brand awareness, traffic, and conversions on websites and marketplaces. Optimize product organic searchability, manage paid ads, and execute SEO and AI Optimization for Shopify e-commerce sites. Conduct sales forecasting and strategize to achieve targets.
E-Commerce Consultant at United Limsun International Trading Corp.
December 31, 2024 - August 13, 2025Developed and executed e-commerce strategies to enhance brand awareness, traffic, and conversions across websites and marketplaces. Prepared strategic plans and budgets to achieve sales forecasts and profitability. Provided market insights, managed high-revenue campaigns, and monitored marketplace performance. Optimized SEO and ran paid ad campaigns across Facebook, Instagram, TikTok, and Google. Managed LazMall and ShopeeMall store activations and team supervision.
E-Commerce Manager at United Limsun International Trading Corp.
May 1, 2023 - August 13, 2025Led the e-commerce department by developing and implementing growth strategies, preparing annual plans and budgets, and monitoring sales forecasts. Optimized product listings for marketplaces such as Lazada, Shopee, and Zalora. Ran social media and Google ads to maximize sales. Maintained relationships with platform officials and managed team performance and training.
E-Commerce & Digital Marketing Team-Leader at Roots Communications Inc.
February 1, 2022 - August 13, 2025Specialized in social media marketing across multiple platforms including Facebook, Instagram, Twitter, LinkedIn, and TikTok. Created content, managed branding, and executed paid ad campaigns to generate leads and revenue. Managed e-commerce stores on Lazada, Shopee, Zalora, Amazon, eBay, Shopify, and WooCommerce including store design, product listings, order and customer service management. Conducted SEO and SEM campaigns and analyzed data through Google Analytics to optimize performance.
Proprietor at Roots International
December 31, 2013 - August 13, 2025Imported goods from China and marketed them in Bangladesh through wholesale, corporate sales, and retail channels.
Additional Deputy Registrar at Stamford University Bangladesh
May 1, 2006 - August 13, 2025Managed administration services including records, security, finance, purchasing, human resources, corporate governance, and regulatory compliance. Controlled budgets, prepared management reports, and supervised staff recruitment and training.
Sr. Executive (Office of the Registrar) at Stamford University Bangladesh
April 1, 2003 - August 13, 2025Handled administrative activities related to admissions, release of records, data assembly, staff recruitment, and communication of results. Coordinated selection boards and managed policies in compliance with government privacy legislation.
Executive (IT) at Stamford College Group
January 1, 2001 - August 13, 2025Maintained and administered computer labs, local and wide area networks, and mainframe networks. Installed hardware and software, monitored system performance, and managed data backups and disaster recovery.
E-Commerce & Digital Marketing Consultant at Akscell Pte. Ltd.
March 1, 2025 - PresentLeading global e-commerce strategy and operations for nor sken® across Shopify, Amazon, and TikTok. Developing strategies to enhance brand awareness, drive quality traffic, and maximize conversion. Optimizing products for organic searchability and implementing advanced SEO/AIO techniques. Managing and optimizing paid ad campaigns on major social media and search platforms. Contributing to sales forecasting and strategic planning to meet sales targets.
E-Commerce Consultant at United Limsun International Trading Corp.
December 31, 2024 - August 13, 2025Developed and executed comprehensive e-commerce strategies to strengthen brand awareness, increase quality traffic, and drive conversions across websites and marketplaces. Prepared strategic plans and budgets, achieving sales and profitability goals. Provided market and customer insights to improve performance. Managed key revenue-generating campaigns and optimized product searchability on Lazada, Shopee, Zalora, WooCommerce, and Shopify. Supervised and coached e-commerce team members, and delivered regular performance and sales reports. Activated CPAS for collaborative paid campaigns on major marketplaces with optimized costs.
E-Commerce & Digital Marketing Team-Leader at Roots Communications Inc.
February 1, 2022 - August 13, 2025Led social media marketing across several platforms, enhancing company branding and driving lead generation and revenue through campaigns and paid ads. Managed e-commerce operations on multiple platforms, including store design, content creation, product listing, order management, and customer service. Developed mobile apps for e-commerce platforms and implemented marketing tools for campaigns and customer engagement. Maximized organic visibility through SEO and optimized SEM campaigns. Conducted data analysis to provide actionable insights for business improvement.
Proprietor at Roots International
December 31, 2013 - August 13, 2025Managed end-to-end import and marketing operations for goods from China in Bangladesh, serving wholesale, corporate, and retail clients.
E-Commerce & Digital Marketing Consultant at Akscell Pte. Ltd.
March 1, 2025 - PresentSpearheaded global e-commerce strategy and operations for nor sken® across Shopify, Amazon, and TikTok platforms. Developed and executed strategies to enhance brand awareness, drive quality traffic, and maximize conversion across websites and marketplaces. Optimized products for organic searchability within marketplaces and implemented advanced SEO and AI Optimization for Shopify website visibility. Managed and optimized paid ad campaigns on Facebook, Instagram, TikTok, and Google Ads to achieve sales targets. Contributed to sales forecasting and strategic planning for achievement.
E-Commerce Consultant at United Limsun International Trading Corp.
December 31, 2024 - August 13, 2025Developed and executed comprehensive e-commerce strategies to strengthen awareness, increase quality traffic, and drive conversion across websites and marketplaces. Prepared yearly strategic plans and budgets for the E-Commerce Department, achieving sales forecasts and profitability goals. Provided critical market and customer insights leading to improved website and marketplace store performance. Identified and managed key high-revenue campaigns. Optimized products for organic searchability on Lazada, Shopee, Zalora and implemented SEO for WooCommerce and Shopify platforms. Managed and optimized paid ads to maximize sales. Supervised and coached the e-commerce team. Prepared and presented performance and sales reports. Activated CPAS for Lazada, Shopee, Zalora, running collaborative paid campaigns.
E-Commerce & Digital Marketing Team-Leader at Roots Communications Inc.
February 1, 2022 - August 13, 2025Led social media marketing on Facebook, Instagram, Twitter, LinkedIn, Pinterest, TikTok, YouTube, enhancing company branding. Developed and executed social media and paid ads campaigns driving lead generation and revenue. Managed e-commerce operations on multiple platforms including Lazada, Shopee, Zalora, Amazon, eBay, Shopify, WooCommerce covering store design, content, product listing, order management, and customer service. Developed and managed mobile apps for e-commerce platforms. Implemented marketing tools including campaigns, promotions, abandoned cart management, and customer engagement. Maximized organic visibility via SEO for e-commerce and marketplace stores. Optimized SEM campaigns on Google, Yahoo, Bing. Conducted data analysis for actionable insights.
Proprietor at Roots International
December 31, 2013 - August 13, 2025Managed end-to-end import and marketing operations for goods sourced from China to Bangladesh targeting wholesale, corporate, and retail sectors.
Education
MBA (Finance) at Stamford University Bangladesh
January 1, 2003 - January 1, 2003B.Sc. in Computer Science & Engineering at Stamford University Bangladesh
January 1, 2002 - January 1, 2002Higher Secondary Certificate (HSC) at Govt. Titumir College
January 1, 1995 - January 1, 1995Secondary School Certificate (SSC) at Kadamtala Purbo Bashbo High School
January 1, 1992 - January 1, 1992MBA (Finance) at Stamford University Bangladesh
January 1, 2003 - December 31, 2003B.Sc. in Computer Science & Engineering (CSE) at Stamford University Bangladesh
January 1, 2002 - December 31, 2002MBA (Finance) at Stamford University Bangladesh
January 1, 2003 - December 31, 2003B.Sc. in Computer Science & Engineering at Stamford University Bangladesh
January 1, 2002 - December 31, 2002Qualifications
Mall Sellers Marketing Solutions Journey - CPAS Onboarding Class
January 11, 2030 - August 13, 2025Mall Sellers Marketing Solutions Journey - CPAS Advanced Class
January 11, 2030 - August 13, 2025Mall Sellers Marketing Solutions Journey - Affiliate Marketing Solution Special Class
January 11, 2030 - August 13, 2025E-Commerce and Digital Marketing (4-day course)
January 11, 2030 - August 13, 2025Social Media Marketing (15-hour training)
January 11, 2030 - August 13, 2025The 7th Path Self Hypnotism (3-day workshop)
January 11, 2030 - August 13, 2025Introduction to Leadership (1-day workshop)
January 11, 2030 - August 13, 2025Time Management (1-day workshop)
January 11, 2030 - August 13, 2025Correlation Between Effective Teaching & Effective Management (2-day workshop)
January 11, 2030 - August 13, 2025Effective Communication & Presentation Skill (1-day workshop)
January 11, 2030 - August 13, 2025CPAS Onboarding & Advanced Class, Affiliate Marketing Solution Special Class (Shopee Philippines)
January 11, 2030 - August 13, 2025E-Commerce and Digital Marketing (Lazada Philippines)
January 11, 2030 - August 13, 2025Social Media Marketing (Freelancer Academy, Philippines)
January 11, 2030 - August 13, 2025The 7th Path Self Hypnotism
January 11, 2030 - August 13, 2025Introduction to Leadership
January 11, 2030 - August 13, 2025Time Management
January 11, 2030 - August 13, 2025Correlation Between Effective Teaching & Effective Management
January 11, 2030 - August 13, 2025Effective Communication & Presentation Skill
January 11, 2030 - August 13, 2025CPAS Onboarding & Advanced Class, Affiliate Marketing Solution Special Class (Shopee Philippines)
January 11, 2030 - August 13, 2025E-Commerce and Digital Marketing (Lazada Philippines)
January 11, 2030 - August 13, 2025Social Media Marketing (Freelancer Academy, Philippines)
January 11, 2030 - August 13, 2025The 7th Path Self Hypnotism, Introduction to Leadership, Time Management, Correlation Between Effective Teaching & Effective Management, Effective Communication & Presentation Skill (Various, Bangladesh & USA)
January 11, 2030 - August 13, 2025Industry Experience
Retail, Software & Internet, Consumer Goods, Professional Services, Media & Entertainment
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
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