I am a content creator with 4+ years of experience in short- and long-form video, brand storytelling, personal branding, and content strategy. I specialize in end-to-end content production and data-driven campaigns.\n\nI have built a strong personal brand as a travel and lifestyle creator, collaborating with 70+ regional and global brands and reaching 7M+ users monthly.

Jagriti Bhatia

I am a content creator with 4+ years of experience in short- and long-form video, brand storytelling, personal branding, and content strategy. I specialize in end-to-end content production and data-driven campaigns.\n\nI have built a strong personal brand as a travel and lifestyle creator, collaborating with 70+ regional and global brands and reaching 7M+ users monthly.

Available to hire

I am a content creator with 4+ years of experience in short- and long-form video, brand storytelling, personal branding, and content strategy. I specialize in end-to-end content production and data-driven campaigns.\n\nI have built a strong personal brand as a travel and lifestyle creator, collaborating with 70+ regional and global brands and reaching 7M+ users monthly.

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Language

English
Fluent
Hindi
Advanced

Work Experience

Social Media Strategist | Content Creator at Independent / Freelance
June 1, 2020 - October 23, 2025
Produced 1000+ short and long-form videos across Instagram Reels and YouTube Shorts, driving consistent engagement. Led end-to-end content production from ideation and scripting to shooting and editing, independently and in collaboration with external production teams. Achieved 6M+ organic reach per month through platform-native storytelling, trend-driven content, and data-informed creative decisions. Delivered 70+ branded content pieces across lifestyle, travel, finance, F&B, and fashion, aligning content with brand tone and campaign objectives.
Social Media Strategist | Content Creator at Oravel Stays Pvt. Ltd. (OYO) / OYO
July 1, 2022 - Present
Collaborated with top brands including DBS Bank, L'Oreal, Grab, Garnier, Ponds, Titan, Stayfree, and BMC Medical to deliver high-performing digital campaigns (including a campaign reaching 3.7M users). Partnered with Thailand and Abu Dhabi Tourism Boards for destination-led content initiatives. Trained 250+ students as a social media coach and led a personal branding workshop at IIM Ahmedabad. Spearheaded marketing campaigns for OYO's business development team to increase regional B2B sales by 10% month over month.
Social Media Strategist | Content Creator
July 1, 2022 - Present
Produced 1000+ short and long-form videos across Instagram Reels and YouTube Shorts, driving consistent engagement. Led end-to-end content production—from ideation and scripting to shooting and editing—both independently and with external production teams. Achieved 6M+ organic reach per month through platform-native storytelling, trend-driven content, and data-informed creative decisions. Delivered 70+ branded content pieces across lifestyle, travel, finance, F&B, and fashion, aligning content with brand tone and campaign objectives.

Education

Bachelor of Business Administration (Marketing) at Chandigarh University, India
January 11, 2030 - October 23, 2025
Bachelor of Business Administration (Marketing) at Chandigarh University, India
January 11, 2030 - October 23, 2025

Qualifications

Professional Certification Program in Digital Marketing
January 11, 2030 - October 23, 2025
Google Analytics (GA4)
January 11, 2030 - October 23, 2025
Google Ads
January 11, 2030 - October 23, 2025
Facebook Ads
January 11, 2030 - October 23, 2025

Industry Experience

Media & Entertainment, Travel & Hospitality, Financial Services, Consumer Goods, Education, Retail, Professional Services