Graphic Design & Branding Expert | Integrated Brand Identity & Campaign Design | Transforming Concepts into Revenue-Driving Brand Narratives

jcintron64

Graphic Design & Branding Expert | Integrated Brand Identity & Campaign Design | Transforming Concepts into Revenue-Driving Brand Narratives

Available to hire

Graphic Design & Branding Expert | Integrated Brand Identity & Campaign Design | Transforming Concepts into Revenue-Driving Brand Narratives

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Retail, Consumer Goods, Financial Services, Government, Non-Profit Organization, Healthcare, Wholesale & Distribution, Education, Manufacturing, Agriculture & Mining, Media & Entertainment, Telecommunications
    Whiten Up!
    The Whiten Up Campaign transformed Luster's teeth-whitening products into a cheeky beauty and lifestyle brand. Through a bold rebranding strategy, including print ads, logo redesign, website, packaging, and email promotions, we successfully positioned Luster in the oversaturated oral hygiene market, capitalizing on consumer motivations for cosmetic whitening. illustration graphic design art direction branding campaign packaging design
    Timothy Smith Network
    The Timothy Smith Network, a Boston-based computer literacy non-profit, partners with community organizations to provide tech education in Roxbury and Dorchester. Our campaign targets predominantly African-American, Caribbean, and Latino communities, using bold urban-slang headlines and digital-inspired patterns to energize and promote digital skills for job readiness. logo graphic designer web designer illustrator branding posters art direction metro ads flyers
    Volvo C30
    To launch Volvo's C30 sports coupe in North America, our print campaign fused the car's edgy style with Volvo's quality and safety. The ads, displayed in trendsetting cities like New York and Los Angeles, delivered an intuitive message of driving fun. photo graphic designer art direction advertising campaign
    Why it Matters
    The 'Why it Matters' campaign, crafted for the Bermuda Hospital Charitable Trust (BHCT), addresses the pivotal mission of doubling the size of King Edward's Hospital—the largest public capital campaign in Bermuda's history. Tasked with engaging public support, our approach focused on personalization through patient testimonials, portraits, and health statistics. With the hospital being the sole medical facility within 700 miles, this patient-centric concept aimed to illustrate how the upgrades would significantly enhance the quality of healthcare for every Bermudian, transforming a national endeavor into a personalized commitment to improved well-being. photo logo graphic designer branding print ads art direction
    The Men's Soap Shop
    The Men’s Soap Shop redefines men's grooming with all-natural soaps and shaving products. Our integrated brand identity and packaging system catapults the brand into retail and wholesale markets, communicating clean, sophisticated, and masculine qualities. Captivating a rapidly expanding market, we transform grooming into a ritual of refined indulgence. graphic design logo branding web designer illustrator art direction product photography copy writing
    Solar Fusion Artist Spotlight
    For the Solar Fusion Artist Spotlight online concert series, a social media and print campaign was developed to spotlight the rising talent who push boundaries and redefine fusion jazz music. graphic design campaign branding music promotional ads posters social media campaign
    F.U.N. (Fierce Urgency of Now) Festival 2023
    A multifaceted branding campaign and way-finding system was created for the Fierce Urgency of Now Festival, hosted by City Awake. The goal was to capture the festival's mission of increasing social capital among diverse young professionals of color through professional events, cultural immersion, and networking opportunities across the Greater Boston business community. creative director art director branding campaign designer branding graphic design logo
    Mass Youth Count Identity Campaign
    Mass Youth Count is a vibrant branding campaign designed to connect with homeless youth aged 16-24. This compassionate initiative includes a striking logo, digital survey app, and engaging ads across various media. By encouraging participation in an annual survey, it amplifies young voices and gathers crucial data. This information helps guide state funding and resources, ensuring support reaches those who need it most and fostering positive change in young lives.