Hi, I’m Johanna C. Santana, a fashion designer and owner of DOMITILA based in Lawrence, MA. I love sketching ideas and turning them into wearable pieces, with a focus on sustainable, elegant designs and client-driven customization. I have built experience in design, sewing, production, and merchandising across boutique, retail, and corporate settings. I enjoy teaching sewing, coordinating photo shoots, and collaborating with clients to bring their vision to life.

Johanna C. Santana

Hi, I’m Johanna C. Santana, a fashion designer and owner of DOMITILA based in Lawrence, MA. I love sketching ideas and turning them into wearable pieces, with a focus on sustainable, elegant designs and client-driven customization. I have built experience in design, sewing, production, and merchandising across boutique, retail, and corporate settings. I enjoy teaching sewing, coordinating photo shoots, and collaborating with clients to bring their vision to life.

Available to hire

Hi, I’m Johanna C. Santana, a fashion designer and owner of DOMITILA based in Lawrence, MA. I love sketching ideas and turning them into wearable pieces, with a focus on sustainable, elegant designs and client-driven customization.

I have built experience in design, sewing, production, and merchandising across boutique, retail, and corporate settings. I enjoy teaching sewing, coordinating photo shoots, and collaborating with clients to bring their vision to life.

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Language

English
Fluent
Spanish; Castilian
Fluent

Work Experience

Owner/Designer at DOMITILA
May 1, 2011 - Present
Designing and sketching innovative garments, selecting seasonal fabric swatches, drafting patterns, sampling garments in muslin, and fitting with customers. Manage production, coordinate lookbooks and photoshoots, and translate client visions into finished pieces for events such as the Elegantly Green Wedding Showcase.
Driver at Uber
December 1, 2023 - Present
Provide safe, reliable transportation services, maintain vehicle cleanliness, and assist riders as needed.
Merchandising Assistant at Potpourri Group, Inc.
December 1, 2023 - October 25, 2025
Provide buyers service; answer questions about merchandise and policies; maintain records of daily sales, markdowns, and profit margins; update system for pricing, color, and vendors; track performance of assortments for buy-in and sell-out; lead catalog creation with imagery and details; ensure OTIF seasonal readiness.
Quality Control Associate at BONOBOS
February 1, 2020 - October 25, 2025
Read and interpret blueprints and specifications; monitor operations to ensure production standards; recommend process adjustments; inspect, test, or measure materials or products; daily data entry.
Design Instructor at Marie’s Sewing Center
January 1, 2012 - October 25, 2025
Teach students how to read patterns, cut fabrics, and perform basic sewing techniques; provide beginner sewing instruction.
Key Holder / Manager at Casual Male XL
March 1, 2012 - October 25, 2025
Open/close routines; assist customers; motivate and direct others to meet sales goals.
Sales Associate at Forever 21
May 1, 2011 - October 25, 2025
Reorganize floor for new seasons; assist customers; help set up for next day.
Library Assistant at Mount Ida College Library
May 1, 2011 - October 25, 2025
Assist students with locating books and Internet research; use Microsoft Word, Excel, and PowerPoint; supervise during holidays/bad weather.
Design Intern at SEAMS COUTURE
August 1, 2010 - October 25, 2025
Summer internship contributing to design work, including color considerations and client fittings; assisted with alterations and drafting.

Education

Bachelor's Degree in Fashion Design at Mount Ida College
August 1, 2007 - May 1, 2011
Study Abroad Program at American International University, Paris
June 1, 2010 - July 1, 2010
High School Diploma at Lawrence Technical High School
January 11, 2030 - June 1, 2007

Qualifications

The National Honor & Merit Scholars Society
January 1, 2009 - October 25, 2025
Most Outstanding Student in Fashion
January 1, 2007 - October 25, 2025
Selected by jury to participate in Mount Ida Fashion Show
January 1, 2009 - October 25, 2025

Industry Experience

Retail, Manufacturing, Education, Media & Entertainment, Consumer Goods