I’m a print and web graphic designer currently based in the Philippines with over 20 years of experience creating impactful web, branding, and print solutions for nonprofits, higher education, and global organizations. I’ve worked with various U.S.-based and Philippine-based organizations, bringing expertise in UI/UX design, branding and creative direction, and digital and print publications to help clients build cohesive, user-friendly, and visually compelling experiences. What sets me apart is my ability to bridge creative strategy with functional design—collaborating with strategists, developers, and content experts to bring ideas to life from concept to implementation.…

EVANGELINE (JEL) MONTOYA-REED

I’m a print and web graphic designer currently based in the Philippines with over 20 years of experience creating impactful web, branding, and print solutions for nonprofits, higher education, and global organizations. I’ve worked with various U.S.-based and Philippine-based organizations, bringing expertise in UI/UX design, branding and creative direction, and digital and print publications to help clients build cohesive, user-friendly, and visually compelling experiences. What sets me apart is my ability to bridge creative strategy with functional design—collaborating with strategists, developers, and content experts to bring ideas to life from concept to implementation.…

Available to hire

I’m a print and web graphic designer currently based in the Philippines with over 20 years of experience creating impactful web, branding, and print solutions for nonprofits, higher education, and global organizations. I’ve worked with various U.S.-based and Philippine-based organizations, bringing expertise in UI/UX design, branding and creative direction, and digital and print publications to help clients build cohesive, user-friendly, and visually compelling experiences.

What sets me apart is my ability to bridge creative strategy with functional design—collaborating with strategists, developers, and content experts to bring ideas to life from concept to implementation.

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Language

English
Fluent
Tagalog
Fluent

Work Experience

Freelance Digital and Print Designer at Freelance
July 1, 2022 - Present
Provide art direction and graphic design for high-visibility projects across digital and print media. Collaborate with diverse clients to deliver creative solutions such as website redesigns, print publications, and marketing collateral. Key clients include SEARICE where I led design and production of print publications and a full website redesign improving engagement by more than 150%; Content Essentials designing financial planning workbooks; and IIRR creating family planning flipcharts from concept to production.
Lead Digital Designer at Association of American Medical Colleges (AAMC)
July 31, 2022 - September 4, 2025
Led design and production of digital solutions including wireframes, mockups, and visual designs for the AAMC corporate website and microsites using Drupal. Collaborated with UX designers, content strategists, product managers, and developers to deliver responsive user-focused digital experiences. Redesigned over 20 UI components across multiple platforms and launched 50+ responsive web pages achieving a 15% decrease in bounce rate with improved engagement and compliance with branding and accessibility standards for over 1 million annual visitors.
Senior Designer | Designer and Web Specialist at American University
September 30, 2018 - September 4, 2025
Designed websites, emails, annual reports, posters, postcards, contributing to major branding and marketing campaigns. Provided art direction for online projects including american.edu and major branding campaigns such as the nationwide WONK campaign (CASE Gold Award). Designed and built the campaign website through four iterations and produced the American Today newspaper in print and online, maintaining the online edition’s website.
Graphic Designer at FHI 360
January 31, 2013 - September 4, 2025
Created marketing and communication materials including reports, brochures, and websites to support global health and development projects. Designed a low-bandwidth website for Mobile for Reproductive Health (m4rh.fhi360.org) in collaboration with developers and produced the 2011 UNDP Bureau for Crisis Prevention and Recovery Annual Report.
Graphic Designer at AED
October 31, 2004 - September 4, 2025
Provided design and production support for the Center for Social Marketing and Behavior Change. Designed flyers, brochures, and event materials for the National Youth Anti-Drug Media Campaign and produced promotional materials for The Sacred Balance multimedia environmental project.
Desktop Publishing Associate at International Institute of Rural Reconstruction (IIRR)
May 31, 2001 - September 4, 2025
Collaborated with the creative team to produce publications on agriculture, health, and sustainable development. Coordinated and designed book-length publications during international writeshops in Asia and delivered desktop publishing training at the International Course on Development Communication in 1996.

Education

Master of Science in Information Design and Strategy at Northwestern University
January 4, 2016 - June 14, 2017
Completed four graduate-level courses in UX, Data Visualization, and Content Strategy
Associate in Fine Arts, Major in Graphic Design at Corcoran College of Art and Design, George Washington University
September 9, 2002 - June 8, 2009
Bachelor’s Degree in Computer Education at De La Salle University, Philippines
January 1, 1996 - December 31, 1996

Qualifications

Add your qualifications or awards here.

Industry Experience

Education, Non-Profit Organization, Healthcare, Government, Professional Services, Media & Entertainment
    paper Print publications and website redesign for SEARICE

    Since 2022, I have worked with Southeast Asia Regional Initiatives for Community Empowerment (SEARICE)
    SEARICE to strengthen their communications through both print and digital design. To meet tight deadlines, I created a branding style guide that ensured consistency across reports, developed engaging publications for policymakers and funders, and curated imagery to enhance storytelling. Building on this foundation, I led the redesign of SEARICE’s website using WiX, launched in October 2024, delivering a streamlined user experience and cohesive visual identity that better reflects the organization’s mission.

    uniE621 Urban Money Budgets
    As a freelance designer, I created and produced financial planning documents and flyers for Content Essentials. Designed for users to download, print, and reference easily, the layouts were kept clean and straightforward to maximize clarity and usability. These materials were also adapted for email marketing campaigns to extend reach and engagement. Working closely with the client, I delivered high-quality designs under tight deadlines, ensuring accuracy, consistency, and alignment with the brand’s objectives. branding graphicdesigner designer photo…