Hi, I'm Jena Renee Cervantes, a marketing, branding, and leadership professional with a track record in B2C & B2B growth, brand strategy, and cross-functional collaboration. I specialize in go-to-market strategy, content creation, and campaign management, with a hands-on approach in design, events, and digital marketing.\n\nAs founder of Jena Renee Creative Studio, I help clients build and implement brand development, marketing strategies, and creative direction across digital and print channels. I'm passionate about leadership development, mentoring teams, and delivering measurable results.

Jena Renee Cervantes

Hi, I'm Jena Renee Cervantes, a marketing, branding, and leadership professional with a track record in B2C & B2B growth, brand strategy, and cross-functional collaboration. I specialize in go-to-market strategy, content creation, and campaign management, with a hands-on approach in design, events, and digital marketing.\n\nAs founder of Jena Renee Creative Studio, I help clients build and implement brand development, marketing strategies, and creative direction across digital and print channels. I'm passionate about leadership development, mentoring teams, and delivering measurable results.

Available to hire

Hi, I’m Jena Renee Cervantes, a marketing, branding, and leadership professional with a track record in B2C & B2B growth, brand strategy, and cross-functional collaboration. I specialize in go-to-market strategy, content creation, and campaign management, with a hands-on approach in design, events, and digital marketing.\n\nAs founder of Jena Renee Creative Studio, I help clients build and implement brand development, marketing strategies, and creative direction across digital and print channels. I’m passionate about leadership development, mentoring teams, and delivering measurable results.

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Work Experience

Founder, Creative Director (Freelance) at Jena Renee Creative Studio
August 1, 2024 - Present
As the Founder and Creative Director of my own studio, I lead various marketing initiatives, including brand development, campaign strategy, and creative direction. My work spans both digital and print mediums, ensuring a cohesive brand identity.
Marketing Manager, Phoenix & Las Vegas at Avison Young
October 1, 2017 - March 1, 2025
Managed marketing efforts across two major markets, focusing on brand management, campaign creation, and cross-functional team collaboration. Responsible for both digital and print marketing strategies.
Business & Marketing Consultant (Contract) at Sauter Multifamily Group
July 1, 2023 - Present
Provided business plan strategies and conducted market data research to enhance marketing initiatives for the client.
Collateral Design & Personal Brand Consulting (Contract) at Mark Seale
January 1, 2021 - June 1, 2021
Developed business plan strategies and market data analysis to improve client branding efforts.
Brand Development (Contract) at Skin Chic
June 1, 2022 - August 1, 2022
Worked on brand consulting and design, developing effective campaign strategies and social media content.
Marketing Manager at Avison Young
October 1, 2017 - March 1, 2025
In my role, I oversaw brand management, campaign creation, and cross-functional collaborations to enhance marketing strategies across the Phoenix and Las Vegas markets. I led a team in executing integrated marketing campaigns that drove engagement and business growth.
Collateral Design & Personal Brand Consultant (Contract) at Mark Seale
January 1, 2021 - June 1, 2021
Focused on business plan strategies and market data analysis, I assisted clients in enhancing their brand presence through targeted collateral design.
Marketing Manager, Phoenix & Las Vegas; Sr. Marketing Coordinator; Marketing Coordinator at Avison Young
October 1, 2017 - March 1, 2025
Managed multi-market marketing programs, including brand management, business development, campaign creation, cross-functional collaboration, digital & print marketing, email marketing, events, GTM strategy, integrated marketing, leadership, research & analysis, print marketing, project management, and process improvement.
Collateral Design & Personal Brand Consulting (Contract) at Mark Seale
September 1, 2022 - Present
Continued collateral design and personal branding consulting; oversaw brand consistency and marketing materials.
Stylist Ambassador Program at Phoenix Fashion Week
August 1, 2018 - October 1, 2018
Stylist and event ambassador; supported event campaigns & planning; stylist assistance.
Marketing Coordinator (Contract) at PetSmart
July 1, 2017 - October 1, 2017
Copy proofing, digital & direct marketing, problem solving, product marketing.
Macy’s Get Ready Fashion Show Event Stylist (Contract) at TBM Productions
September 1, 2017 - September 30, 2017
Day-of-event management and styling for fashion show campaigns.
Assistant Department Manager; Sales Associate; Intern at Nordstrom
May 1, 2016 - July 1, 2017
Brand knowledge, client management, leadership, customer service, sales, visual merchandising, and POS oversight.
Sales Associate + in-store stylist at Stephanie’s Boutique
June 1, 2016 - December 1, 2016
Brand knowledge, client services, event support, fashion trend research, inventory management, personal styling, and sales.
Project/Marketing Manager at Berkadia
September 1, 2014 - May 31, 2016
Creative problem solving; digital & email marketing; GTM strategy; marketing strategy & planning; print marketing; project management.
Marketing/Administrative Assistant at CalAtlantic
June 1, 2013 - July 31, 2014
Administrative support; brand development; proposals & contracts; digital marketing; email marketing; expense reporting; inventory & stock management; logo design; operations coordination & reporting; planning & scheduling; print marketing; product marketing; project management; process creation & implementation; travel planning; trend analysis & reporting.

Education

Bachelor of Arts, Fashion Marketing & Management at The Art Institute of Phoenix
June 30, 2017 - June 30, 2017
Bachelor of Arts at The Art Institute of Phoenix
January 11, 2030 - February 9, 2026

Qualifications

AI Decoded for Marketers
April 1, 2024 - February 9, 2026

Industry Experience

Consumer Goods, Healthcare, Non-Profit Organization, Retail, Professional Services, Real Estate & Construction, Other, Media & Entertainment, Education