Available to hire
Hi, I’m Yevheniia Horlach, a Graphic Designer with 5+ years of experience specializing in branding, packaging, and digital campaigns. I build visual identities, design social assets, and use AI tools to support faster creative workflows.
I’m comfortable working across print and digital from brand strategy through to final production. Based in Praha, I’m fluent in English, Czech, and Ukrainian.
Experience Level
Expert
Expert
Expert
Expert
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Expert
Expert
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Expert
Language
English
Fluent
Czech
Fluent
Ukrainian
Fluent
Work Experience
Middle Graphic Designer at Smart Elements
April 1, 2025 - PresentLed end-to-end visual identity development for ELΞMΞNTS, a premium supplement brand including logo, colour palette, typography, and brand guidelines. Designed all website visuals: hero images, section layouts, and product highlights, ensuring a cohesive digital experience. Produced social media assets for Instagram and TikTok (banners, posts, stories), maintaining consistent brand tone. Used AI tools (image generation, concept visualisation, AI video) to support ideation and speed up production. Worked closely with project managers, studio owner, and brand founders to align creative output with business goals.
Graphic Designer at Kyiv Academy of Sciences
February 1, 2022 - February 1, 2024Created visual systems for scientific publications, presentations, and annual reports, translating complex data into clear, accessible graphics. Designed event materials, conference decks, and print reports for cross-disciplinary academic teams. Managed multiple simultaneous projects, consistently delivering on tight deadlines without compromising quality. Bridged scientific content and public communication through illustration, infographics, and layout design.
Freelance Digital & Branding Designer at Freelance
January 1, 2020 - January 1, 2025Delivered brand identities, packaging, and social assets for e-commerce clients across fashion, wellness, and lifestyle sectors. Designed seasonal campaign visuals and product packaging aligned with client goals and seasonal demand. Used Midjourney and Chat GPT to generate ad mockups, headline concepts, and visual variations for testing. Built reusable Figma component libraries to improve campaign turnaround speed.
Freelance Digital & Branding Designer at Self-employed (Freelance)
January 1, 2020 - January 1, 2025Delivered brand identities, packaging, and social assets for e-commerce clients across fashion, wellness, and lifestyle sectors. Designed seasonal campaign visuals and product packaging aligned with client goals and seasonal demand. Used Midjourney and Chat GPT to generate ad mockups, headline concepts, and visual variations for testing. Built reusable Figma component libraries to improve campaign turnaround speed.
Education
BA in Graphic Design at KSA DA University
January 1, 2016 - January 1, 2020BA in Graphic Design at KSA DA University
January 1, 2016 - January 1, 2020UI/UX Professional development course at Professional development course
January 1, 2025 - May 28, 2026Graphic Design Course: After Effects motion-design at Course
January 11, 2030 - May 28, 2026Qualifications
UI/UX Professional Development Course
January 1, 2025 - May 27, 2026After Effects Motion Design Course
January 11, 2030 - May 27, 2026Industry Experience
Media & Entertainment, Retail, Consumer Goods, Software & Internet
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
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