I’m an Amazon PPC professional who enjoys turning data into growth. I manage and scale Amazon Sponsored Ads by building strong campaign structures, conducting keyword research, applying search term negations, and tightening bid and budget pacing to improve ad relevance, profitability, and KPI performance. I also bring a practical, operations-first mindset—documenting processes, maintaining clear campaign naming/portfolios, and working closely with listing optimization teams to align PPC with organic ranking and conversion goals. Over the years, I’ve supported clients and internal teams with reporting, audits, policy updates, and responsive communication through chat, email, and video calls.

Jerome Magalona

I’m an Amazon PPC professional who enjoys turning data into growth. I manage and scale Amazon Sponsored Ads by building strong campaign structures, conducting keyword research, applying search term negations, and tightening bid and budget pacing to improve ad relevance, profitability, and KPI performance. I also bring a practical, operations-first mindset—documenting processes, maintaining clear campaign naming/portfolios, and working closely with listing optimization teams to align PPC with organic ranking and conversion goals. Over the years, I’ve supported clients and internal teams with reporting, audits, policy updates, and responsive communication through chat, email, and video calls.

Available to hire

I’m an Amazon PPC professional who enjoys turning data into growth. I manage and scale Amazon Sponsored Ads by building strong campaign structures, conducting keyword research, applying search term negations, and tightening bid and budget pacing to improve ad relevance, profitability, and KPI performance.

I also bring a practical, operations-first mindset—documenting processes, maintaining clear campaign naming/portfolios, and working closely with listing optimization teams to align PPC with organic ranking and conversion goals. Over the years, I’ve supported clients and internal teams with reporting, audits, policy updates, and responsive communication through chat, email, and video calls.

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Language

English
Fluent

Work Experience

Amazon PPC Manager (Freelance)
May 1, 2023 - Present
Managing and scaling Amazon PPC accounts to align with each client’s goals. Set up processes for bid management, search term negations, keyword research, KPI tracking, and initiatives to increase organic rank and BSR. Organize and maintain campaign naming and portfolios for clarity and scalability. Implement budget pacing strategies to improve ad relevance and control spend. Coordinate with client listing optimization teams to align PPC efforts with sales goals, organic strategy, and profitability. Evaluate, report, and analyze ad performance through regular audits, and communicate progress and recommendations via the client’s preferred channels (chat, email, video conferencing). Stay current on Amazon policy changes, new ad features, and best practices to improve performance.
Amazon PPC Manager Freelance at Self-employed / Freelance
May 1, 2023 - December 1, 2025
Manage and scale Amazon PPC accounts for multiple clients; develop bid management processes; conduct keyword research; implement search term negations; monitor KPIs; optimize budget pacing; organize campaign naming/portfolios; coordinate with listing optimization teams; produce performance audits; communicate progress to clients via chat, email, and video conferencing; stay updated on Amazon policy changes and new ad features.
Amazon PPC Manager at MainEvent USA LLC
April 1, 2023 - April 1, 2023
Developed and documented PPC management processes to enable a self-service model; collaborated on PPC strategies with the seller in weekly meetings; maintained objectives, rules, automated ASINs and campaigns in Scale Insights; trained non-PPC staff to assist with ads tasks.
Amazon PPC Manager at MainEvent USA LLC
July 1, 2022 - April 1, 2023
Developed and documented PPC management processes to help the company transition from using a PPC agency to becoming fully self-serviced. Collaborated with the seller on PPC strategies through weekly meetings. Regularly maintained objectives, rules, automated ASINs, and campaigns in Scale Insights.
Amazon PPC Specialist at My Amazon Guy
July 1, 2022 - July 1, 2022
Led keyword analytics; built broad, phrase, and exact match campaigns; created automatic/manual segmentations; managed ASIN targeting campaigns; ran Sponsored Brands and Sponsored Display campaigns; optimized bids and budgets; performed competitor research with Helium 10; participated in weekly calls.
Amazon PPC Specialist at My Amazon Guy
July 1, 2021 - July 1, 2022
Built keyword analytics-driven campaigns across broad, phrase, and exact match types. Created segmentation using automatic and manual campaigns and set up offensive and defensive ASIN targeting. Managed Sponsored Brands and Sponsored Display campaigns. Optimized keyword bids and campaign budgets based on performance. Performed competitor research using Helium 10. Participated in weekly calls and meetings to align execution with goals.
Amazon Virtual Assistant at Advanced Assurance LLC
June 1, 2021 - June 1, 2021
Managed PPC ads performance; raised tickets with Amazon Support and tracked resolution; produced advertising and financial reports; conducted listing/content and account health audits; managed disputes with Amazon for rebates/chargebacks; helped optimize product listings via copywriting, photo editing, and keyword research; performed admin tasks including SOPs.
Amazon Virtual Assistant at Advanced Assurance LLC
September 1, 2017 - June 1, 2021
Managed PPC advertisements by monitoring performance and adjusting as needed. Raised and followed Amazon Support tickets through resolution. Prepared advertising and financial reports. Conducted auditing work including listing content and account health checks. Managed disputes with Amazon for account rebates, chargebacks, and shortages. Optimized product listings through copywriting, photo editing, and keyword research. Completed administrative tasks such as NIS support and creating/updating SOPs.
Corporate Billing and Finance Specialist at Various Private Companies
May 1, 2017 - May 1, 2017
Handled billing and finance functions; performed admin tasks; supported audits and SOP updates.
Billing and Finance Associate at Various Private Companies
May 1, 2011 - May 1, 2017
Handled corporate billing and finance responsibilities across multiple private companies.

Education

Bachelor of Science in Hotel & Restaurant Management at Our Lady of Fatima University
June 1, 2007 - March 1, 2011
Bachelor of Science in Hotel & Restaurant Management at Our Lady of Fatima University
January 1, 2007 - March 1, 2011

Qualifications

Amazon Retail Certification (Amazon Learning Console)
January 11, 2030 - November 2, 2025
Amazon Sponsored Ads Certification (Amazon Learning Console)
January 11, 2030 - November 2, 2025
Amazon Advertising Foundations Certification (Amazon Learning Console)
January 11, 2030 - November 2, 2025
Amazon Retail Certification (Amazon Learning Console)
January 11, 2030 - September 7, 2026
Amazon Sponsored Ads Certification (Amazon Learning Console)
January 11, 2030 - September 7, 2026
Amazon Advertising Foundations Certification (Amazon Learning Console)
January 11, 2030 - September 7, 2026

Industry Experience

Retail, Software & Internet, Professional Services, Media & Entertainment, Computers & Electronics, Education, Consumer Goods