Freelance digital marketer in Kaohsiung, Taiwan, working fully remote with clients in any time zone. About 7 years in paid ads, 6 in SEO and content, plus CRM and marketing automation. I cut lead-to-CRM time from about 16 hours to under 5 minutes for a property marketing agency and set up full event tracking for a used-car dealer, taking attribution from 0%. Native-level English and Mandarin, so bilingual campaigns are easy.…

Jerry Lai

Freelance digital marketer in Kaohsiung, Taiwan, working fully remote with clients in any time zone. About 7 years in paid ads, 6 in SEO and content, plus CRM and marketing automation. I cut lead-to-CRM time from about 16 hours to under 5 minutes for a property marketing agency and set up full event tracking for a used-car dealer, taking attribution from 0%. Native-level English and Mandarin, so bilingual campaigns are easy.…

Available to hire

Freelance digital marketer in Kaohsiung, Taiwan, working fully remote with clients in any time zone. About 7 years in paid ads, 6 in SEO and content, plus CRM and marketing automation. I cut lead-to-CRM time from about 16 hours to under 5 minutes for a property marketing agency and set up full event tracking for a used-car dealer, taking attribution from 0%. Native-level English and Mandarin, so bilingual campaigns are easy.

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Language

English
Fluent
German
Beginner
Spanish; Castilian
Beginner
Chinese
Fluent

Work Experience

AI Agent Consultant (Part-Time / Contract) at Metaverse Digital Co., Ltd. (元宇宙數位有限公司)
July 1, 2026 - Present
Audited about 142 ad groups on a live lead-generation account and reduced lead cost to roughly 1/4 to 1/2 of a previous agency’s late-period cost. Built ad analysis monitoring to track CPL movement, consolidate monthly performance, flag creatives to pause or scale, and recommend targeting/creative rotation/budget changes for human approval. Cut lead-to-CRM handoff from about 16 hours to under 5 minutes so sales can follow up quickly. Introduced an agentic marketing workflow automating ~80% of repetitive tasks including competitor research, campaign monitoring, social creative production, publishing, and performance reporting.
Digital Transformation & AI System Integration Architect (Freelance Consulting) at Kun-Jia Autos, 40-year used car dealership
February 1, 2026 - Present
Set up full event tracking across Meta Pixel, Google Ads, GA4, and a LINE capture page, moving from 0% attribution to full action-level tracking. Launched a live LINE customer-service bot with triage rules and human handoff, reducing owner manual workload (from ~3–4 hours/day) while improving first response time from ~30 minutes to ~3 seconds and coverage from ~10 hours to 24/7. Built a conversion-focused website and implemented automated inventory sync from 8891.com.tw, behavioral lead scoring with owner alerts, a loan pre-screen form, and a secure admin dashboard. Produced SEO improvements via 46 localized articles with structured data, moving the site from zero Google visibility to ranking pages. Solo-delivered the system (TypeScript, tests, and deployments).
Strategic Operations Consultant (Contract) at Anatek (總翔企業)
January 1, 2026 - February 1, 2026
Delivered a U.S. market entry plan in 2 weeks instead of a typical 3 months. Identified $560K+ in direct savings through Arizona tax exemptions and R&D credits.
Data Engineer, Risk Management Systems at 3Peaks Tech
November 1, 2024 - November 1, 2025
Monitored and fixed daily ETL workflows (Python, SQL, Oracle Cloud Infrastructure) for risk systems across Singapore, Korea, and Hong Kong markets. Documented standard troubleshooting steps and maintained reliability of scheduled data pipelines.
Freelance Data Scientist at Self-employed
July 1, 2024 - November 1, 2024
Built an end-to-end ML pipeline with multiple data streams and profiles; compared seven models. Achieved gradient boosting recall of 65.16% and explained results using SHAP.
Capital Asset Trader, Semiconductor Equipment CAE at Kaohsiung, Taiwan (Remote)
October 1, 2023 - July 1, 2024
Sourced and evaluated semiconductor equipment deals across Europe, Asia, and the U.S. using comparable pricing analysis and counterparty risk checks. Presented opportunities to senior leadership.
Digital Marketing Specialist (SEO & PPC) at Farmz Asia
May 1, 2021 - October 1, 2023
Generated 400+ qualified leads per month from PPC by optimizing keyword targeting, bid strategy, conversion rate, and CPA. Tracked SEO and PPC performance and shifted budgets toward best-returning campaigns and keywords. Led end-to-end SEO including technical audits, backlink building, local SEO, and content optimization; partnered with developers to fix technical issues impacting site performance.
Founder at Vive - Viva La Vida (online media)
August 1, 2019 - May 1, 2021
With zero ad budget, grew Facebook to ~90k monthly organic reach and ~44k monthly engagements. Increased monthly active users by 414%. Ran website SEO and blog strategy to drive 32,115 organic visits in 3 months.
Digital Marketing Specialist at SunnyRichPower Solar Panel Company
January 1, 2019 - April 1, 2019
Produced a commercial animation for the company’s marketing.
Data Analyst / Digital Marketing Specialist at SUM 2nd Used Car Company
January 1, 2019 - May 1, 2021
Built the company website and 36 information articles on used-car buying; reached 20,000+ monthly visitors with no ad spend via SEO and Google My Business. Managed PPC with keyword discovery and expansion, budget pacing, cost estimates, and reconciliation. Measured performance using Google Analytics, Firebase, and AppsFlyer; reported in Tableau using MySQL/PostgreSQL/MSSQL.
Digital Marketing Consultant (Freelance) at Tech Element, Kaohsiung Pet Show, Air Clean Taiwan
January 1, 2018 - November 1, 2019
Halloween music festival: about US$660 in Facebook ads drove about US$16,500 in ticket sales (~25x ROAS) over a 2-month campaign. 19th Pet Show Kaohsiung: US$1,300 in Facebook ads drove US$32,100 in ticket/merchandise sales (~24x ROAS). Raised US$9,000 through crowdfunding and mobilized volunteers for the 2018 Kaohsiung anti-air-pollution rally.
International Trade / Digital Marketing Manager at Granitech International Corporation (Granite Coating)
May 1, 2017 - January 1, 2018
Drove 10 new B2B orders through SEO. Ran Google/YouTube/Instagram ads with pixel retargeting; built the website and funnel tracking using pixels and Google Analytics. Supported export sales, negotiation, and booths at Taipei and New York architecture fairs.
Alternative Military Service (Communication) at Kaohsiung Police HQ, Kaohsiung
July 1, 2016 - April 1, 2017
Communication and rapport-building with diverse demographics.
Marketing Assistant at Nike Taiwan HQ , BRS NIKE Taiwan, Inc.
January 1, 2013 - December 31, 2013
Supported marketing campaigns and data-driven decisions across product lines.

Education

MBA in Marketing at National Taipei University
January 1, 2013 - January 1, 2016
Overseas Study Program, International Business at Hanze University of Applied Sciences
January 1, 2014 - January 1, 2015
BBA in Marketing at Tunghai University
January 1, 2009 - January 1, 2013

Qualifications

IBM / Coursera: Generative AI Essentials
January 11, 2030 - October 6, 2026
IBM / Coursera: Generative AI: Prompt Engineering
January 11, 2030 - October 6, 2026

Industry Experience

Professional Services, Software & Internet, Media & Entertainment, Retail, Real Estate & Construction, Computers & Electronics, Education, Financial Services