Dynamic Account Manager in Influencer Marketing, with over 11 years of expertise in talent management and influencer marketing, excelling in the fashion, beauty, health, fitness, and entertainment sectors. I have a proven ability to lead integrated marketing campaigns that combine influencer partnerships with robust strategies, driving measurable results and enhancing brand visibility. Skilled in building strong client relationships, I guide cross-functional teams to exceed KPIs while maintaining budget integrity. My passion for innovative content creation and social media marketing fuels my commitment to transforming audience engagement into brand loyalty. From high-impact campaigns for Panasonic and L'Oréal to experiential marketing at events like Comic Con, I craft compelling narratives that resonate. My comprehensive approach integrates digital marketing, content strategy, and brand storytelling, positioning me as a leader in the influencer marketing landscape.

Jessica Kate Frankish

Dynamic Account Manager in Influencer Marketing, with over 11 years of expertise in talent management and influencer marketing, excelling in the fashion, beauty, health, fitness, and entertainment sectors. I have a proven ability to lead integrated marketing campaigns that combine influencer partnerships with robust strategies, driving measurable results and enhancing brand visibility. Skilled in building strong client relationships, I guide cross-functional teams to exceed KPIs while maintaining budget integrity. My passion for innovative content creation and social media marketing fuels my commitment to transforming audience engagement into brand loyalty. From high-impact campaigns for Panasonic and L'Oréal to experiential marketing at events like Comic Con, I craft compelling narratives that resonate. My comprehensive approach integrates digital marketing, content strategy, and brand storytelling, positioning me as a leader in the influencer marketing landscape.

Available to hire

Dynamic Account Manager in Influencer Marketing, with over 11 years of expertise in talent management and influencer marketing, excelling in the fashion, beauty, health, fitness, and entertainment sectors. I have a proven ability to lead integrated marketing campaigns that combine influencer partnerships with robust strategies, driving measurable results and enhancing brand visibility.

Skilled in building strong client relationships, I guide cross-functional teams to exceed KPIs while maintaining budget integrity. My passion for innovative content creation and social media marketing fuels my commitment to transforming audience engagement into brand loyalty.

From high-impact campaigns for Panasonic and L’Oréal to experiential marketing at events like Comic Con, I craft compelling narratives that resonate. My comprehensive approach integrates digital marketing, content strategy, and brand storytelling, positioning me as a leader in the influencer marketing landscape.

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Language

English
Fluent

Work Experience

Influencer Marketing & Management Expert at Seen Connects
July 1, 2022 - May 1, 2025
Spearhead high-impact brand campaigns with full accountability for client relationships, project management, and budget oversight. Serve as the primary contact for key agency and talent partnerships, leading negotiation and providing strategic direction through the content production cycle. Direct influencer selection, talent management, and content creation, ensuring alignment with client objectives and market trends. Design and execute campaign strategies based on data insights and innovative approaches, tracking performance to optimize outcomes. Conduct thorough brand social channel audits and creator performance, delivering actionable recommendations to elevate engagement. Work across campaigns across UX, digital, paid & social content, varied formats, across multiple platforms.
Account Manager at LadBible
November 1, 2021 - May 1, 2022
Managed key client accounts, overseeing the entire campaign lifecycle and ensuring alignment with client needs through regular communication. Coordinated photo and video shoots with internal creative teams, guaranteeing timely delivery of campaign assets. Developed project timelines and production schedules, ensuring resources were allocated efficiently and roles clearly defined. Collaborated with research teams to assess and enhance campaign performance, contributing to data-driven decision making. Responsible for weekly status updates and campaign delivery reports to clients. Created project and production timelines and ensured resources booked and internal teams aware of roles/responsibilities.
Talent Manager at BMA Models & Artists
February 1, 2015 - November 1, 2021
Managed and developed a roster of profiles across broadcast, film, podcast and digital sectors to build profile engagement, audience acquisition and to produce scripted and non-scripted projects. Built an extensive network of industry talent and collaborators; orchestrated casting and talent partnerships; led on deliverables across creative and content strategies; ensured alignment with client objectives and market trends; negotiated campaign incentives and budget allocations; oversaw project schedules and production timelines.

Education

Add your educational history here.

Qualifications

Documentary Filmmaking Certification
August 1, 2021 - December 7, 2025
Google Analytics Certified
October 1, 2021 - December 7, 2025
Amazon DSP Certified
May 1, 2025 - December 7, 2025
CTV Certified
March 1, 2025 - December 7, 2025
Excellence in Account Management
November 1, 2023 - December 7, 2025
Production Assistant Skills Certification
June 1, 2025 - December 7, 2025

Industry Experience

Media & Entertainment, Professional Services