Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

As a results-driven Marketing Manager with 3+ years of experience, I blend hands-on campaign execution with a data-first mindset. I hold a Google Ads certification and an MSc in Data Analytics, enabling me to optimize campaigns, improve conversion rates, and drive growth across B2B and B2C environments. I have delivered end-to-end campaigns across digital and traditional channels, from SEO and performance advertising to events, video production, and creative direction. I'm adept at turning insights into ROI, building cross-functional partnerships, and expanding brand visibility in international markets.…As a results-driven Marketing Manager with 3+ years of experience, I blend hands-on campaign execution with a data-first mindset. I hold a Google Ads certification and an MSc in Data Analytics, enabling me to optimize campaigns, improve conversion rates, and drive growth across B2B and B2C environments. I have delivered end-to-end campaigns across digital and traditional channels, from SEO and performance advertising to events, video production, and creative direction. I'm adept at turning insights into ROI, building cross-functional partnerships, and expanding brand visibility in international markets.

Jihene Grima

Digital Marketer, Marketing Strategist, Marketing Analyst, +7





As a results-driven Marketing Manager with 3+ years of experience, I blend hands-on campaign execution with a data-first mindset. I hold a Google Ads certification and an MSc in Data Analytics, enabling me to optimize campaigns, improve conversion rates, and drive growth across B2B and B2C environments. I have delivered end-to-end campaigns across digital and traditional channels, from SEO and performance advertising to events, video production, and creative direction. I'm adept at turning insights into ROI, building cross-functional partnerships, and expanding brand visibility in international markets.…As a results-driven Marketing Manager with 3+ years of experience, I blend hands-on campaign execution with a data-first mindset. I hold a Google Ads certification and an MSc in Data Analytics, enabling me to optimize campaigns, improve conversion rates, and drive growth across B2B and B2C environments. I have delivered end-to-end campaigns across digital and traditional channels, from SEO and performance advertising to events, video production, and creative direction. I'm adept at turning insights into ROI, building cross-functional partnerships, and expanding brand visibility in international markets.

Available to hire

As a results-driven Marketing Manager with 3+ years of experience, I blend hands-on campaign execution with a data-first mindset. I hold a Google Ads certification and an MSc in Data Analytics, enabling me to optimize campaigns, improve conversion rates, and drive growth across B2B and B2C environments.

I have delivered end-to-end campaigns across digital and traditional channels, from SEO and performance advertising to events, video production, and creative direction. I’m adept at turning insights into ROI, building cross-functional partnerships, and expanding brand visibility in international markets.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

Arabic

Fluent

French

Fluent

English

Fluent

Spanish; Castilian

Advanced

Work Experience

Marketing Manager at Pristine Jet Charter

January 1, 2025 - January 1, 2026

Led multi-channel marketing campaigns (SEO, Google Ads, email automation, LinkedIn & META) to drive qualified leads for luxury private jet charter services across UAE, UK, and KSA. Increased organic traffic by +45% in 6 months through on-site SEO optimization (structured data, content strategy, technical fixes via Search Console and Cloudflare). Managed and optimized +AED 40K/month Google Ads campaigns, reducing CPA by 30% while improving lead quality through continuous A/B testing and conversion tracking (GTM). Rebuilt key landing pages (e.g., Empty Legs, Aircraft Pages) with a focus on UX, CTAs, and lead generation, improving conversion rate from 1.2% to 3.8%. Created and distributed newsletters and automated email flows, contributing to a 22% increase in client retention. Ensured brand authority by managing online visibility through Crunchbase, industry directories, and PR mentions. Represented the company at high-profile networking events such as the Instant Dubai Forum, strengthen

Marketing Assistant at SPORT4TUNISIA

February 1, 2021 - January 1, 2023

Conducted in-depth market research and maintained active competitive intelligence, enabling strategic insights that enhanced campaign effectiveness. Managed and optimized social media channels, creating engaging content and moderating interactions, leading to a growth in online engagement. Planned and executed events and sponsorship campaigns, coordinating with multiple stakeholders to increase brand visibility and strengthen partnerships. Implemented data-driven strategies to enhance engagement, increasing social media reach and optimizing customer acquisition channels. Managed media planning and preparation of briefs for TV appearances. Implementation and preparation of the communication and promotion plan. Agency contact and preparation of briefs.

Junior Account Manager at 3SIXTY advertising

September 1, 2020 - January 1, 2021

Oversaw a diverse customer portfolio, ensuring high satisfaction levels and retention through proactive engagement and responsive account management. Negotiation of customer demands and requests. Attracting customers, offering services, and discussing opportunities. Preparation of reports and documentation of customer profile. Ensuring customer satisfaction and monitoring quality of services. Receive customer requests, respond to calls for tenders and conduct essential negotiations and discussions to sign contracts. Developed customer engagement strategies that boosted client retention and increased customer satisfaction. Tracked and analyzed KPIs, providing data-backed recommendations to refine marketing strategies.

Internship - Digital Marketing at WEBI

February 1, 2020 - May 1, 2020

Social media management and monthly reporting. Conducted national and international benchmarking, identifying best practices and opportunities to align strategies with market trends. Assisted in weekly timeline development, coordinating with cross-functional teams to align marketing initiatives with key project deadlines. Conducting active competitive intelligence.

Internship - Marketing at TAP4GLAM

June 1, 2019 - July 1, 2019

Conducted competitive benchmarking analysis to determine the best processes, strategies, and techniques for achieving business goals.

Intern - Digital Marketing at WEBI

February 1, 2020 - May 1, 2020

Contributed to social media management by supporting content planning, tracking performance, and preparing monthly reports. Performed national and international benchmarking to identify industry best practices and market opportunities. Assisted in coordinating weekly project timelines with cross-functional teams to ensure alignment on marketing initiatives and deadlines. Conducted competitive intelligence by tracking competitor activity and summarizing insights to support marketing strategy.

Intern - Marketing at TAP4GLAM

June 1, 2019 - July 1, 2019

Conducted competitive benchmarking analysis to determine the best processes, strategies, and techniques for achieving business goals.

Junior Account Manager at 3S IXTY Advertising

September 1, 2020 - January 1, 2021

Managed a portfolio of clients, maintaining high satisfaction through proactive relationship management and performance reporting. Identified and approached prospective clients, presented service offerings, and supported new business development. Tracked KPIs and provided data-driven recommendations to improve engagement; responded to client requests and tenders, leading negotiations to secure contracts.

Digital Marketing Intern at WEBI

February 1, 2020 - May 1, 2020

Supported social media content planning, performance tracking, and monthly reporting. Conducted national and international benchmarking to identify best practices and opportunities; performed competitive intelligence and coordinated with cross-functional teams on marketing initiatives.