I'm Jimena Vidal, a senior graphic designer based in Dublin, Ireland, with over 10 years of industry experience. I collaborate with clients ranging from global brands to small businesses, across sectors, specializing in brand identity, corporate design, marketing campaigns, editorial and print design, digital design, logo design, and AI integration. I'm passionate about crafting visually engaging solutions that strengthen brand presence and communicate clearly. I’m proficient in Adobe Creative Cloud and digital production tools, and I bring a strategic, detail-driven approach to every project. I'm always eager to take on new creative challenges to deliver meaningful design outcomes.

Jimena Vidal

I'm Jimena Vidal, a senior graphic designer based in Dublin, Ireland, with over 10 years of industry experience. I collaborate with clients ranging from global brands to small businesses, across sectors, specializing in brand identity, corporate design, marketing campaigns, editorial and print design, digital design, logo design, and AI integration. I'm passionate about crafting visually engaging solutions that strengthen brand presence and communicate clearly. I’m proficient in Adobe Creative Cloud and digital production tools, and I bring a strategic, detail-driven approach to every project. I'm always eager to take on new creative challenges to deliver meaningful design outcomes.

Available to hire

I’m Jimena Vidal, a senior graphic designer based in Dublin, Ireland, with over 10 years of industry experience. I collaborate with clients ranging from global brands to small businesses, across sectors, specializing in brand identity, corporate design, marketing campaigns, editorial and print design, digital design, logo design, and AI integration.
I’m passionate about crafting visually engaging solutions that strengthen brand presence and communicate clearly. I’m proficient in Adobe Creative Cloud and digital production tools, and I bring a strategic, detail-driven approach to every project. I’m always eager to take on new creative challenges to deliver meaningful design outcomes.

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Experience Level

Work Experience

Senior Graphic Designer at Smartbox
February 1, 2020 - February 1, 2026
Led end-to-end creative development for packaging, POS materials, retail displays, and digital campaigns across multiple European markets. Led packaging redesign projects, improving visual impact and strengthening brand consistency across product ranges. Developed scalable design systems and production templates, increasing rollout efficiency across international markets. Partnered with marketing, product, and print teams to execute integrated campaigns across retail, e-commerce, and social media, boosting cross-channel engagement. Managed multiple high-volume projects under tight deadlines, delivering on time while maintaining brand standards consistently. Expanded brand portfolio to include six key brands: Smartbox, Bongo, Buyagift, La Vida es Bella, Emozione 3, and Oddiseias.
Senior Graphic Designer at Brainding / The Netmen Corp (Argentina)
January 1, 2014 - September 30, 2019
Led the development of strategic branding and packaging solutions for global and regional brands across FMCG, tools, healthcare and retail, delivering 100+ projects from concept to production and strengthening brand consistency across multiple international markets. Developed 30+ brand identities and packaging systems for international brands including Stanley, DEWALT and Johnson & Johnson, enhancing brand recognition and improving retail packaging appeal.
Sr. Graphic Designer at MIR Fitness (Argentina)
March 1, 2016 - September 30, 2019
Led the evolution of the brand’s visual identity across digital and print platforms, enhancing brand recognition, increasing engagement and expanding audience reach during a key growth period. Produced high-performing digital assets and promotional materials, increasing digital engagement and enhancing overall marketing effectiveness.

Education

Graphic Design at University of Buenos Aires (UBA), Argentina
January 11, 2030 - March 27, 2026
Motion Graphics / After Effects Course at Cursos Grosos
January 11, 2030 - March 27, 2026
Advanced Course of Photography at Enfoweb
January 11, 2030 - March 27, 2026
Basic Course of Photography at Fotoclub Buenos Aires
January 11, 2030 - March 27, 2026

Qualifications

Motion Graphics / After Effects Course
January 11, 2030 - March 27, 2026
Advanced Course of Photography
January 11, 2030 - March 27, 2026
Basic Course of Photography
January 11, 2030 - March 27, 2026

Industry Experience

Consumer Goods, Healthcare, Retail, Manufacturing, Professional Services