Hi, I'm Joanna Wyka, a remote Social Media & Event Marketing Manager with 8+ years of experience helping B2B tech and SaaS brands grow visibility and engagement. I create and execute social media strategies that build real communities and deliver measurable results across LinkedIn, Instagram, and TikTok. I've also planned and managed 200+ events—from conferences and trade shows to webinars and partner activations—bringing brands and people together through experiences that support marketing and sales goals. I also represent and promote an AI-powered event management platform and provide consultations to startups on growing brand visibility through strategic event planning and social media marketing.

Joanna Wyka

Hi, I'm Joanna Wyka, a remote Social Media & Event Marketing Manager with 8+ years of experience helping B2B tech and SaaS brands grow visibility and engagement. I create and execute social media strategies that build real communities and deliver measurable results across LinkedIn, Instagram, and TikTok. I've also planned and managed 200+ events—from conferences and trade shows to webinars and partner activations—bringing brands and people together through experiences that support marketing and sales goals. I also represent and promote an AI-powered event management platform and provide consultations to startups on growing brand visibility through strategic event planning and social media marketing.

Available to hire

Hi, I’m Joanna Wyka, a remote Social Media & Event Marketing Manager with 8+ years of experience helping B2B tech and SaaS brands grow visibility and engagement. I create and execute social media strategies that build real communities and deliver measurable results across LinkedIn, Instagram, and TikTok.

I’ve also planned and managed 200+ events—from conferences and trade shows to webinars and partner activations—bringing brands and people together through experiences that support marketing and sales goals. I also represent and promote an AI-powered event management platform and provide consultations to startups on growing brand visibility through strategic event planning and social media marketing.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

English
Fluent
Polish
Fluent
Spanish; Castilian
Intermediate

Work Experience

Social Media & Event Manager at Golden Plan
August 1, 2019 - November 17, 2025
Developed and executed data-driven social media strategies across LinkedIn, Instagram, and TikTok to grow communities and deliver measurable results. Planned and delivered virtual and in-person events; defined brand voice; created content calendars and visuals aligned with marketing goals; managed platform algorithms; partnered with marketing and sales; built brand positioning and KPI reporting to optimize ROI.
Event Marketing Manager at Morressier
September 30, 2022 - September 30, 2022
Led end-to-end event marketing for a publishing platform for early-stage research. Managed sponsorships, vendors, and budgets to maximize brand visibility and event ROI. Led on-site execution, coordinating cross-functional teams and external vendors for smooth delivery. Produced and promoted webinars and virtual events, managing speakers, content, and audience engagement. Collaborated with marketing and sales to align event objectives, lead hand-off, and follow-up processes; developed multi-channel campaigns and tracked pipeline impact using KPIs.
Event Strategy & Execution at KT Academy
December 31, 2021 - December 31, 2021
Event strategy & execution including trade shows and hosted events; lead capture & ROI reporting; cross-functional collaboration; time and budget management; data-driven decision making; team leadership and communication.
Social Media & Event Specialist at Morressier
September 1, 2022 - September 1, 2022
Managed end-to-end social media and event campaigns; planned and executed virtual and hybrid events; collaborated with clients, product and data teams to optimize campaigns; produced webinars and partner activations; scaled operations and built brand visibility.
Event Project Manager & CS Team Lead at Morressier
November 1, 2024 - November 1, 2024
Led end-to-end planning and execution of virtual and hybrid events; led cross-functional teams; provided real-time technical support during live events; scaled support operations; produced and promoted webinars and events; improved workflows and ROI.
Social Media & Events Specialist at Morressier
May 1, 2021 - September 30, 2022
Managed social media and events for Morressier, developing and executing content calendars, visuals, and copy aligned with brand voice. Built and led campaigns across LinkedIn, Instagram, and other platforms, driving engagement and community growth. Planned and executed 200+ events including conferences, trade shows, webinars, and partner activations to support marketing and sales goals. Represented and promoted the AI-powered event management platform and provided consultations to startups on growing brand visibility through strategic event planning and social media marketing.
Event Project Manager & CS Team Leader at Rencore
May 1, 2023 - November 30, 2024
Led end-to-end planning and execution of virtual and in-person events. Coordinated cross-functional teams and external vendors, managed sponsorships and budgets to maximize ROI, and produced webinars and live events. Built scalable event operations and collaborated with client and product teams to ensure alignment with goals and improved processes, elevating brand visibility globally.
Event Strategy & Execution Lead at Kt Academy
August 1, 2019 - December 31, 2021
Developed event strategy and execution for online and onsite workshops, trade shows, and hosted events. Collaborated with marketing and sales to align event objectives with brand goals, led planning, execution, and post-event follow-ups, and documented learnings to optimize workflows for beginners and experienced developers.

Education

Add your educational history here.

Qualifications

Bachelor's degree in Tourism and Recreation
January 11, 2030 - November 17, 2025
Bachelor's Degree in Tourism and Recreation
January 11, 2030 - December 29, 2025

Industry Experience

Media & Entertainment, Software & Internet, Professional Services, Telecommunications, Other