Hi, I’m Joe Allen, a London-based graphic designer and design lead with a passion for turning complex briefs into clear, compelling visuals. I blend brand strategy, product design, and motion to deliver design-led outcomes for startups and established brands alike. Over the years I’ve led design teams, driven rebrands, and created packaging, digital experiences, and large-format print across a variety of industries. I’m currently open to remote opportunities and am actively freelance with Joe Creative, TAOST, and Goodrays. I enjoy collaborating with cross-functional teams to shape strategy and craft visuals—from concept to production—across print, packaging, digital, and motion disciplines.

Joe Allen

Hi, I’m Joe Allen, a London-based graphic designer and design lead with a passion for turning complex briefs into clear, compelling visuals. I blend brand strategy, product design, and motion to deliver design-led outcomes for startups and established brands alike. Over the years I’ve led design teams, driven rebrands, and created packaging, digital experiences, and large-format print across a variety of industries. I’m currently open to remote opportunities and am actively freelance with Joe Creative, TAOST, and Goodrays. I enjoy collaborating with cross-functional teams to shape strategy and craft visuals—from concept to production—across print, packaging, digital, and motion disciplines.

Available to hire

Hi, I’m Joe Allen, a London-based graphic designer and design lead with a passion for turning complex briefs into clear, compelling visuals. I blend brand strategy, product design, and motion to deliver design-led outcomes for startups and established brands alike. Over the years I’ve led design teams, driven rebrands, and created packaging, digital experiences, and large-format print across a variety of industries.

I’m currently open to remote opportunities and am actively freelance with Joe Creative, TAOST, and Goodrays. I enjoy collaborating with cross-functional teams to shape strategy and craft visuals—from concept to production—across print, packaging, digital, and motion disciplines.

See more

Language

English
Fluent
Spanish; Castilian
Fluent

Work Experience

Freelance Design Lead at Joe Creative
January 1, 2020 - Present
Lead design projects for a diverse range of clients, overseeing strategy, branding, product design, motion, and delivery. Coordinate with clients and suppliers to ensure on-brand, high-quality outcomes across multiple formats.
Lead Designer at TAOST Entertainment
January 1, 2023 - January 1, 2024
Led design strategy, implementation, motion, and product direction while advising a development team. Managed rebranding efforts and provided art direction and activation for projects.
Brand & Digital Designer at Goodrays
January 1, 2024 - January 1, 2026
Responsible for brand and digital design, contributing to a major rebrand and ongoing brand development. Resulted in a 93% ROS increase after launch.

Education

1st Class Honours Bachelor's Degree in Graphic Design at Southampton Solent University
January 11, 2030 - February 10, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Travel & Hospitality, Retail, Software & Internet