Senior Designer at Ernst & Young

Led the delivery of numerous digital and print projects for clients and internal departments, identifying client needs and driving skilled teams to deliver design solutions aligned with marketing and business goals. Collaborated with personnel in India to head online and offline channel management, promoted company brand consistency, mentored junior team members, and generated ideas for department improvements. Utilized a keen eye for visual detail to successfully produce a high volume of deliverables. Notably led design for the Entrepreneur of the Year (SW) program and developed microsites using the AEM platform for internal clients. Received 6 client Bravo awards in 2022 and 4 RAC awards in 2024 for outstanding design execution.

Owner & Art Director at Fletchergraphics

Founded and developed an independent design firm specializing in branding, corporate identity, UX design, publication design, and catalog design. Recruited and supervised project teams, implemented KPIs, and promoted continuous personal development to ensure quality design delivery. Drove networking initiatives that doubled sales in the second year through event networking, email campaigns, and word-of-mouth. Successfully placed the firm on JCPenney's preferred Tier 1 vendor list, integrating optional health benefits within their Plano facility. Delivered compelling marketing materials in collaboration with cross-functional teams and managed client relationships effectively.

Senior Designer at Content Pilot LLC

Led design projects for major law firms, managing teams to ensure quality delivery within budgets and timelines. Developed client brand strategies, created strategic graphics and artwork, and designed captivating event materials and advertisements. Oversaw contractors to maintain branding standards and compliance with creative briefs. Collaborated with cross-functional teams to align projects with objectives. Conceptualized and wireframed over 25 website designs and directed coders routinely. Received the Mobile App of the Year award for Velocity, for which user experience design was fully handled.

Publications Art Director at Ivie & Associates

Directed delivery of high-standard creative designs focused on catalogs and press publications, coordinating production to maintain brand identity. Acted as key liaison between clients and design teams to ensure adherence to specifications and schedules. Mentored junior designers, approved compositions, and participated in press checks to ensure quality. Produced captivating catalogs for Sam's Club and redesigned The Source magazine, working closely with the client throughout all stages.

Senior Designer at Ernst & Young

Led delivery of numerous digital and printed projects for clients and internal departments. Engaged with clients to identify needs and drove skilled teams through delivery of design solutions aligned with marketing strategies and business development goals. Collaborated with personnel from India team and led online and offline channel management. Promoted company brand consistency, mentored junior team members, and collaborated with cross-functional teams to generate new ideas and identify department improvements. Utilized keen eye for visual detail and aesthetics to ensure successful production of a high volume of deliverables. Key achievements include heading design for Entrepreneur of the Year (SW) program, using the AEM platform to provide microsites, wireframing for internal broadcast center deliverables, and receiving 6 Bravo project recognition awards in 2022.

Owner & Art Director at Fletchergraphics

Established an independent design firm specializing in branding, corporate identity, UX design, publication design, and catalog design. Recruited and supervised project teams, implemented KPIs, and promoted continuous personal development for quality design delivery. Engaged in networking initiatives to secure new clients and ensured delivery of compelling marketing materials to promote audience engagement and user experience. Collaborated with cross-functional teams to deliver high-quality products in line with client needs. Key achievements include spearheading the creation and development of the firm with sales doubling in its second year and placement on the JCPenney preferred Tier 1 vendor list.

Senior Designer at Content Pilot LLC

Headed design projects for powerhouse law firm clients, leading skilled teams to ensure quality delivery within budgets and timelines. Developed client brand strategies, created strategic graphics and artwork, designed captivating event materials and advertisements. Supervised contractors to maintain branding standards and adherence to creative briefs. Conceptualized and wireframed over 25 website designs for national clientele and directed coders. Awarded Mobile App of the Year for Velocity, with full responsibility for user experience.

Publications Art Director at Ivie & Associates

Executed delivery of high-standard creative designs for key accounts focusing on catalog designs and press publications. Coordinated production aligning with brand identity, acted as liaison between clients and design team to ensure production delivery per specifications and schedules. Mentored junior design team, promoted performance developments, approved final compositions, and contributed to press checks guaranteeing quality. Directed design teams producing catalogs for Sam's Club and served as liaison through a complete redesign of The Source magazine.

Senior Graphic Designer at Ernst & Young

Led brand consistency across projects for global clients, mentored five overseas designers, and drove efficiency improvements boosting brand compliance by 40%. Championed Adobe WorkFront for project tracking, reducing delivery time by 15% while preserving asset quality. Directed the Entrepreneur of the Year (SW) program across 25+ deliverables, enabling the Director to come in $25,000 under budget. Secured four client-awarded RAC Awards in 2024 for outstanding design execution.

Creative Director / Owner at Fletchergraphics

Doubled sales in the second year through targeted event networking, email campaigns, and referrals; established a sustainable client base. Earned exclusive vendor partnership with JCPenney for six years; increased client retention rate by 20% through tailored design solutions and efficient project management practices. Cultivated relationships with 8+ new high-value clients annually through strategic networking events, increasing the project pipeline by 35% and driving sustained growth.

Senior Graphic Designer at Content Pilot LLC

Directed design initiatives for top-tier law firm clients, leading teams to deliver high-quality projects within budgets and timelines. Conceptualized and designed 10+ high-impact event marketing packages, boosting client event attendance by 25% and improving satisfaction scores by 15%. Conceptualized and wire-framed over 25 website designs for national clients, enforcing brand standards and collaborating with coders to deliver seamless digital experiences. Awarded Mobile App of the Year for the Velocity app, driving user engagement up 50% in 6 months.

Senior Graphic Designer at Ernst & Young LLC

Led the revamp of 24 high-impact design projects annually for global clients, aligning brand messaging across marketing channels; boosted client satisfaction by 20%. Drove brand consistency across global accounts, mentored 5 overseas designers, and improved efficiency, raising brand compliance by 40%. Championed Adobe Workfront implementation, improving project tracking and reducing completion time by 15%. Directed the Entrepreneur of the Year (SW) program with 25+ deliverables, delivering under-budget by $25,000. Secured 4 RAC Awards in 2024 for design excellence.

Owner / Art Director at Fletchergraphics

Doubled sales in the second year through targeted event networking, email campaigns, and referrals; earned an exclusive vendor partnership with JCPenney for six years; increased client retention by 20% through tailored design solutions and efficient project management. Cultivated relationships with 8+ new high-value clients annually, boosting the project pipeline by 35% and sustaining business growth.

Senior Graphic Designer at Content Pilot LLC

Directed design initiatives for top-tier law firm clients, leading teams to deliver high-quality projects within budgets and timelines. Conceptualized and designed 10+ event marketing packages, increasing event attendance by 25% and improving client satisfaction by 15%. Conceptualized and wireframed 25+ website designs, enforcing brand standards and collaborating with coders. Awarded Mobile App of the Year for the Velocity app, driving user engagement up 50% in 6 months.