I am an illustrator with a design background based in Singapore. After graduating from university, I have amassed a wide range of skills across different mediums, both analogue and digital. I specialise in visual storytelling, with a flair for brand identity in hospitality. Over the past few years, I have taken on several freelance design and illustration-based projects, which have provided me with the experience to communicate effectively with clients and external suppliers. I am self-driven and versatile, always able to think on my feet and maintain a positive attitude even in difficult situations. I am able to work well independently and within a team, as I am eager to confidently share my ideas as well as take external feedback from others on board.

Jolie Tay

I am an illustrator with a design background based in Singapore. After graduating from university, I have amassed a wide range of skills across different mediums, both analogue and digital. I specialise in visual storytelling, with a flair for brand identity in hospitality. Over the past few years, I have taken on several freelance design and illustration-based projects, which have provided me with the experience to communicate effectively with clients and external suppliers. I am self-driven and versatile, always able to think on my feet and maintain a positive attitude even in difficult situations. I am able to work well independently and within a team, as I am eager to confidently share my ideas as well as take external feedback from others on board.

Available to hire

I am an illustrator with a design background based in Singapore. After graduating from university, I have amassed a wide range of skills across different mediums, both analogue and digital. I specialise in visual storytelling, with a flair for brand identity in hospitality. Over the past few years, I have taken on several freelance design and illustration-based projects, which have provided me with the experience to communicate effectively with clients and external suppliers. I am self-driven and versatile, always able to think on my feet and maintain a positive attitude even in difficult situations. I am able to work well independently and within a team, as I am eager to confidently share my ideas as well as take external feedback from others on board.

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Language

English
Fluent
Chinese
Advanced
Japanese
Beginner

Work Experience

Graphic Designer at Ebb & Flow Group
November 1, 2025 - April 1, 2026
Created high-quality visual assets across the group's brands for both digital and print-ready formats. Supported chefs, restaurant managers, and shareholders with creating strong visuals, brand identities, and marketing strategies for various concepts. Managed multiple projects across different brands while maintaining high quality.
Supervisor at Glossier
February 1, 2025 - September 1, 2025
Consistently exceeded sales targets and achieved high conversion rates by understanding consumer behavior and communicating brand value effectively. Managed daily procedures and employee wellbeing.
Manager / Designer at The Lucky Snake
September 1, 2023 - July 1, 2024
Successfully managed waiting staff and kitchen flow during busy service periods. Designed menus and brand identities while maintaining high standards of hygiene.
Creative Intern at NEVER
July 1, 2020 - October 1, 2020
Designed high-quality social media content for events and created original illustrations and digital graphics for local community outreach.

Education

BA (Honours) at Leeds Art University
September 1, 2021 - June 1, 2023
Diploma at Temasek Polytechnic
September 1, 2018 - June 1, 2021

Qualifications

Add your qualifications or awards here.