I’m a lead / senior brand designer with 15+ years shaping brand identities across agencies, in‑house teams, and global organisations. I specialise in brand identity, brand architecture, and design systems that translate complex ideas into clear, confident visual languages. I’ve collaborated with leading brands and agencies including Google, Sony, Diageo, Pernod Ricard, Chivas Brothers, Wolff Olins, Landor, R/GA, Ogilvy, Saatchi & Saatchi, AKQA, and VCCP. I’m comfortable leading work from concept through execution, acting as a brand guardian, and partnering with cross‑functional teams to deliver coherent, scalable brand experiences across digital, marketing, editorial, presentations, and print. Core strengths include brand identity, brand architecture & visual systems, design systems & scalable brand frameworks, strategic visual communication (infographics, diagrams, data storytelling), presentation & narrative design (executive, fundraising, strategy decks), marketing & campaign design (digital + print), typography, layout & visual hierarchy, and stakeholder collaboration with mentoring and brand guardianship across teams.

Chris Jones

I’m a lead / senior brand designer with 15+ years shaping brand identities across agencies, in‑house teams, and global organisations. I specialise in brand identity, brand architecture, and design systems that translate complex ideas into clear, confident visual languages. I’ve collaborated with leading brands and agencies including Google, Sony, Diageo, Pernod Ricard, Chivas Brothers, Wolff Olins, Landor, R/GA, Ogilvy, Saatchi & Saatchi, AKQA, and VCCP. I’m comfortable leading work from concept through execution, acting as a brand guardian, and partnering with cross‑functional teams to deliver coherent, scalable brand experiences across digital, marketing, editorial, presentations, and print. Core strengths include brand identity, brand architecture & visual systems, design systems & scalable brand frameworks, strategic visual communication (infographics, diagrams, data storytelling), presentation & narrative design (executive, fundraising, strategy decks), marketing & campaign design (digital + print), typography, layout & visual hierarchy, and stakeholder collaboration with mentoring and brand guardianship across teams.

Available to hire

I’m a lead / senior brand designer with 15+ years shaping brand identities across agencies, in‑house teams, and global organisations. I specialise in brand identity, brand architecture, and design systems that translate complex ideas into clear, confident visual languages. I’ve collaborated with leading brands and agencies including Google, Sony, Diageo, Pernod Ricard, Chivas Brothers, Wolff Olins, Landor, R/GA, Ogilvy, Saatchi & Saatchi, AKQA, and VCCP. I’m comfortable leading work from concept through execution, acting as a brand guardian, and partnering with cross‑functional teams to deliver coherent, scalable brand experiences across digital, marketing, editorial, presentations, and print.

Core strengths include brand identity, brand architecture & visual systems, design systems & scalable brand frameworks, strategic visual communication (infographics, diagrams, data storytelling), presentation & narrative design (executive, fundraising, strategy decks), marketing & campaign design (digital + print), typography, layout & visual hierarchy, and stakeholder collaboration with mentoring and brand guardianship across teams.

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Language

English
Fluent

Work Experience

Freelance Senior / Lead Designer at Chris J Jones Creative ltd
January 1, 2015 - December 1, 2023
Led brand, marketing, presentation, and visual system work for agencies, startups, and in‑house teams; shaped visual direction, systems, templates, and standards used by internal teams long after delivery. Regularly collaborated with senior stakeholders, creatives, and product teams, adapting quickly to different industries and constraints.
Senior Creative Designer at MOCRM
January 1, 2024 - March 1, 2025
Delivered end‑to‑end digital and marketing design across web, email, and campaign work for client‑facing projects. Partnered with senior stakeholders to translate strategy and messaging into clear, effective visual outcomes. Used AI-generated imagery alongside traditional tools to accelerate exploration, testing, and delivery while maintaining brand quality and intent.
Lead Brand Designer at Proofpoint
June 1, 2025 - January 1, 2026
Led brand identity work across a complex ecosystem of core brands and sub‑brands. Designed logos, visual systems, and key brand assets for global marketing and digital channels. Owned and maintained a Figma‑based brand design system, improving consistency and speed across teams. Served as a senior brand reviewer and applied AI tools to support concept exploration and asset development.

Education

BA(Hons) Graphic Design at University of Leeds
January 1, 2000 - January 1, 2003
BTEC National Diploma, Art & Design at Stockport College
January 1, 1999 - January 1, 2000
GNVQ Art and Design at Marple Ridge College
January 1, 1997 - January 1, 1999
GCSEs (9) at Bramhall High School
January 1, 1992 - January 1, 1997
Documentary Photography and Visual Journalism at Action Against Hunger International Centre of Photography, New York
January 1, 2023 - January 1, 2024

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Non-Profit Organization, Software & Internet, Consumer Goods, Financial Services, Education, Healthcare