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Digital Marketing Strategist & Content Creator with 10+ years of experience specializing in high impact, short-form video and viral social campaigns. I translate a decade of broadcast level production quality (NBC) into measurable digital growth and conversions across the web, social media, and digital platforms. Proven expertise in end-to-end social strategy, advanced video editing, and leveraging analytics to drive significant audience engagement and brand visibility.…Digital Marketing Strategist & Content Creator with 10+ years of experience specializing in high impact, short-form video and viral social campaigns. I translate a decade of broadcast level production quality (NBC) into measurable digital growth and conversions across the web, social media, and digital platforms. Proven expertise in end-to-end social strategy, advanced video editing, and leveraging analytics to drive significant audience engagement and brand visibility.

James Salabert

Content Creator, Video Editor, Film Producer, +6

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Digital Marketing Strategist & Content Creator with 10+ years of experience specializing in high impact, short-form video and viral social campaigns. I translate a decade of broadcast level production quality (NBC) into measurable digital growth and conversions across the web, social media, and digital platforms. Proven expertise in end-to-end social strategy, advanced video editing, and leveraging analytics to drive significant audience engagement and brand visibility.…Digital Marketing Strategist & Content Creator with 10+ years of experience specializing in high impact, short-form video and viral social campaigns. I translate a decade of broadcast level production quality (NBC) into measurable digital growth and conversions across the web, social media, and digital platforms. Proven expertise in end-to-end social strategy, advanced video editing, and leveraging analytics to drive significant audience engagement and brand visibility.

Available to hire

Digital Marketing Strategist & Content Creator with 10+ years of experience specializing in high impact, short-form video and viral social campaigns. I translate a decade of broadcast level production quality (NBC) into measurable digital growth and conversions across the web, social media, and digital platforms.

Proven expertise in end-to-end social strategy, advanced video editing, and leveraging analytics to drive significant audience engagement and brand visibility.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

DaVinci Resolve Studio

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Digital Content Strategy Lead at Vineyard Square Hotel

January 1, 2024 - Present

Drive Audience Growth and Engagement: Strategically managed and grew the hotel's entire social media ecosystem, achieving a 60% increase in social media presence in under a year through targeted content planning, compelling copy, and short-form video and photography campaigns. Execute End-to-End Content Production: Lead all visual media production, including strategy, on-location videography, photography, and editing, ensuring output aligns with a premium brand voice and guest experience. Foster Strategic Partnerships: Initiate and maintain high-value partnerships with Visit Martha’s Vineyard, local businesses, and art galleries, leveraging collaborations to amplify brand visibility. Cross-Channel Content Strategy: Develop and deploy content packages across social media, blog posts, and email marketing campaigns, coordinated via a content calendar and project management tools to maintain consistency.

Freelance Producer / Content Creator at Self-Employed

January 1, 2016 - Present

Deliver Strategic Multimedia Campaigns: Consult with and execute content projects for high-profile clients, including Tourism Boards of Ireland, Providence, RI, Los Cabos, South Korea Princess Cruises and European Waterways. Develop Custom Content Strategy: Create tailored, data-informed creative strategies and content plans for diverse industries, ensuring brand alignment across production, branded content, and media campaigns.

Founder & Senior Digital Content Producer at Get Lost with Us Productions (NBC Access Hollywood Collaboration)

January 1, 2016 - January 1, 2024

Drove Brand Growth and Scale: Founded and grew a content agency, successfully scaling the Get Lost with Lindsay social brand from 2K to 60K followers by implementing data driven content strategies and consistent, high quality media production. High Volume, Cross Platform Production: Directed and produced over 40 global and domestic segments for NBC Access Hollywood, applying a broadcast level standard to content creation, which was then repurposed for social channels (Instagram, YouTube, X) to maximize reach and engagement. Strategic Client & Revenue Management: Managed full cycle client relationships (including tourism boards, international brands, and the NBC Network), successfully finalizing contracts and obtaining sponsorships to secure high profile opportunities and enhance brand visibility. Campaign Strategy: Provided full service content strategies for diverse clients in tourism and lifestyle, covering target audience identification, custom content plans, and analytics driven gr